INSERT INTO `wp_posts` VALUES (662,1001003,'2007-11-01 08:04:59','2007-11-01 08:04:59','\"There\'s nothing like the energy and ideas that are shared at the Arizona Entrepreneurship Conferences each year\" stated Joan Koerber-Walker, chairman and founder of CorePurpose, Inc. \"I\'m honored to have been asked to return again this year as MC for this important gathering of the leading entrepreneurs and thought leaders from our community as together we support the Opportunity for Entrepreneurship Foundation(OTEF) in their mission.\"  Founded in 2006, OTEF provides entrepreneurial training and support to at-risk populations allowing them to build the skills and confidence needed to start businesses. (www.otef.org)  OTEF\'s major fundraiser is the the Arizona Entrepreneurship Conference, an annual event that brings together nationally known experts, including Michael Gerber, Robert Scoble, and Arizona entrepreneurial icon Pat Sullivan, These nationally known though leaders join panels made up of local CEOS in sharing insights with entreprenuers and business leaders from across Arizona. All proceeds from the conference then are applied to funding OTEF programs throughout the year.  For more information on this year\'s conference - being held November 8, 2007 at the Marriot Airport in Phoenix, Arizona, visit (www.AZEntrepreneurship.com).\r\n\r\nFor article reprints, Please visit our contact page and include the name of the article desired.',' CorePurpose Chairman as MC of the Second Annual Arizona Entrepreneurship Conference','','publish','closed','closed','','corepurpose-chairman-as-mc-of-the-second-annual-arizona-entrepreneurship-conference-theres-nothing-like-the-energy-and-ideas-that-are-shared-at-the-arizona-entrepreneurship-conferences-each','','','2013-05-12 00:21:50','2013-05-12 00:21:50','',0,'http://new.corepurpose.com/?p=662',0,'post','',0),(663,1001003,'2012-07-19 10:04:05','2012-07-19 10:04:05','','Auto Draft','','inherit','closed','open','','662-revision','','','2012-07-19 10:04:05','2012-07-19 10:04:05','',662,'http://new.corepurpose.com/662-revision/',0,'revision','',0),(666,1001003,'2012-07-19 10:06:40','2012-07-19 10:06:40','',' CorePurpose Chairman as MC of the Second Annual Arizona Entrepreneurship Conference   	   \"There\'s nothing like the energy and ideas that are shared at the Arizona Entrepreneurship Conferences each year\" stated Joan Koerber-Walker, chairman and founder of CorePurpose, Inc. \"I\'m honored to have been asked to return again this year as MC for this important gathering of the leading entrepreneurs and thought leaders from our community as together we support the Opportunity for Entrepreneurship Foundation(OTEF) in their mission.\"  Founded in 2006, OTEF provides entrepreneurial training and support to at-risk populations allowing them to build the skills and confidence needed to start businesses. (www.otef.org)  OTEF\'s major fundraiser is the the Arizona Entrepreneurship Conference, an annual event that brings together nationally known experts, including Michael Gerber, Robert Scoble, and Arizona entrepreneurial icon Pat Sullivan, These nationally known though leaders join panels made up of local CEOS in sharing insights with entreprenuers and business leaders from across Arizona. All proceeds from the conference then are applied to funding OTEF programs throughout the year.  For more information on this year\'s conference - being held November 8, 2007 at the Marriot Airport in Phoenix, Arizona, visit (www.AZEntrepreneurship.com). 	   For article reprints, Please visit our contact page and include the name of the article desired.','','inherit','closed','open','','662-revision-4','','','2012-07-19 10:06:40','2012-07-19 10:06:40','',662,'http://new.corepurpose.com/662-revision-4/',0,'revision','',0),(668,1001003,'2012-07-19 10:52:57','2012-07-19 10:52:57','','Auto Draft','','inherit','closed','open','','667-revision','','','2012-07-19 10:52:57','2012-07-19 10:52:57','',667,'http://new.corepurpose.com/667-revision/',0,'revision','',0),(664,1001003,'2012-07-19 10:04:59','2012-07-19 10:04:59','',' Joan Koerber-Walker Named Stevie Finalist   	   CorePurpose Chairman, Joan Koerber-Walker, named a national finalist for the 2007 Stevie Award for her work as CEO of the Arizona Small Business Association.  Ms. Koerber-Walker, was named a Finalist in the Best Executive – Service Businesses – up to 100 Employees category in The 4th annual Stevie Awards for Women in Business, presented by Infiniti.  The Stevie Awards for Women in Business honor women executives, entrepreneurs, and the companies they run – worldwide. The Stevie Awards have been hailed as “the business world’s own Oscars.” (New York Post, April 27, 2005).  Nicknamed the Stevies for the Greek word “crowned,” winners will be announced during a gala event at Caesars Palace in Las Vegas on Monday, November 12. Nominated women executives and entrepreneurs from the U.S. and several other countries are expected to attend.  More than 800 entries were submitted for consideration in more than 40 categories, including Best Executive, Best Entrepreneur, and Best Community Involvement Program. Koerber-Walker is a Finalist in the Best Executive – Service Businesses – up to 100 Employees category.  ASBA’s efforts in delivering a wide range of growth oriented services to Arizona’s business community as well as the organization’s work in tackling hard issues like the accessibility and affordability of healthcare for small business with its Put the Health Back into Heathcare campaign and making workforce development tools available to growing businesses are some of the factors that led to Koerber-Walker’s being chosen for this honor. A new addition to the ASBA team, Koerber-Walker joined ASBA as CEO in December of 2006 and has been a catalyst for many of the changes that have cemented ASBA’s position as the leading business association in the state. A two-time national finalist, Koerber-Walker was previously recognized by the Stevies in 2004 as a National Finalist in the Best Entrepreneur – Services Business under 100 employees category.  Finalists were chosen by business professionals worldwide during preliminary judging. Members of the Awards\' Board of Distinguished Judges & Advisors and their staffs select Stevie Award winners from among the Finalists during final judging.  “Being named a Finalist in The Stevie Awards for Women in Business is an important achievement,” said Michael Gallagher, president of the Stevie Awards. “It means that independent business executives have agreed that the nominee is worthy of recognition. We congratulate all of the Finalists on their achievement and wish them well in the competition.”  “It is an honor to be chosen as a finalist for the Stevies” shared Koerber-Walker. “More importantly, it is a tremendous validation of all of the work that the entire ASBA team and our committed board of directors has done to support our Arizona Small Business community. ASBA serves over 3.000 businesses in our state and through them over 200,000 employees with fabulous products and services that connect our businesses, Amplify their voice, deliver. Resources like group health insurance and a wide range of business services, not to mention some of the best Educational offerings for small business owners and their employees statewide. ASBA CARES about Arizona Small Business and it shows!”  Details about The Stevie Awards for Women in Business and the list of Finalists in all categories are available at www.stevieawards.com/women.  About The Stevie Awards Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, The Stevie Awards for Women in Business, and the Selling Power Sales Excellence Awards. Honoring companies of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.stevieawards.com.  Infiniti is the presenting sponsor of The 2007 Stevie Awards for Women in Business. Supporting sponsor is JetBlue. Media sponsor is Pink magazine. The Business TalkRadio Network will broadcast the ceremonies live nationwide.  About Infiniti Infiniti offers a full-line of luxury performance automobiles, including the G Coupe and Sedan, the M luxury performance sedan, FX premium crossover SUV, the QX full-size luxury SUV, and the upcoming EX luxury crossover inspired by coupe design. More information about Infiniti and its Total Ownership Experience can be found at www.Infiniti.com. ','','inherit','closed','open','','662-revision-2','','','2012-07-19 10:04:59','2012-07-19 10:04:59','',662,'http://new.corepurpose.com/662-revision-2/',0,'revision','',0),(665,1001003,'2012-07-19 10:05:30','2012-07-19 10:05:30','',' Joan Koerber-Walker Named Stevie Finalist   	   CorePurpose Chairman, Joan Koerber-Walker, named a national finalist for the 2007 Stevie Award for her work as CEO of the Arizona Small Business Association.  Ms. Koerber-Walker, was named a Finalist in the Best Executive – Service Businesses – up to 100 Employees category in The 4th annual Stevie Awards for Women in Business, presented by Infiniti.  The Stevie Awards for Women in Business honor women executives, entrepreneurs, and the companies they run – worldwide. The Stevie Awards have been hailed as “the business world’s own Oscars.” (New York Post, April 27, 2005).  Nicknamed the Stevies for the Greek word “crowned,” winners will be announced during a gala event at Caesars Palace in Las Vegas on Monday, November 12. Nominated women executives and entrepreneurs from the U.S. and several other countries are expected to attend.  More than 800 entries were submitted for consideration in more than 40 categories, including Best Executive, Best Entrepreneur, and Best Community Involvement Program. Koerber-Walker is a Finalist in the Best Executive – Service Businesses – up to 100 Employees category.  ASBA’s efforts in delivering a wide range of growth oriented services to Arizona’s business community as well as the organization’s work in tackling hard issues like the accessibility and affordability of healthcare for small business with its Put the Health Back into Heathcare campaign and making workforce development tools available to growing businesses are some of the factors that led to Koerber-Walker’s being chosen for this honor. A new addition to the ASBA team, Koerber-Walker joined ASBA as CEO in December of 2006 and has been a catalyst for many of the changes that have cemented ASBA’s position as the leading business association in the state. A two-time national finalist, Koerber-Walker was previously recognized by the Stevies in 2004 as a National Finalist in the Best Entrepreneur – Services Business under 100 employees category.  Finalists were chosen by business professionals worldwide during preliminary judging. Members of the Awards\' Board of Distinguished Judges & Advisors and their staffs select Stevie Award winners from among the Finalists during final judging.  “Being named a Finalist in The Stevie Awards for Women in Business is an important achievement,” said Michael Gallagher, president of the Stevie Awards. “It means that independent business executives have agreed that the nominee is worthy of recognition. We congratulate all of the Finalists on their achievement and wish them well in the competition.”  “It is an honor to be chosen as a finalist for the Stevies” shared Koerber-Walker. “More importantly, it is a tremendous validation of all of the work that the entire ASBA team and our committed board of directors has done to support our Arizona Small Business community. ASBA serves over 3.000 businesses in our state and through them over 200,000 employees with fabulous products and services that connect our businesses, Amplify their voice, deliver. Resources like group health insurance and a wide range of business services, not to mention some of the best Educational offerings for small business owners and their employees statewide. ASBA CARES about Arizona Small Business and it shows!”  Details about The Stevie Awards for Women in Business and the list of Finalists in all categories are available at www.stevieawards.com/women.  About The Stevie Awards Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, The Stevie Awards for Women in Business, and the Selling Power Sales Excellence Awards. Honoring companies of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.stevieawards.com.  Infiniti is the presenting sponsor of The 2007 Stevie Awards for Women in Business. Supporting sponsor is JetBlue. Media sponsor is Pink magazine. The Business TalkRadio Network will broadcast the ceremonies live nationwide.  About Infiniti Infiniti offers a full-line of luxury performance automobiles, including the G Coupe and Sedan, the M luxury performance sedan, FX premium crossover SUV, the QX full-size luxury SUV, and the upcoming EX luxury crossover inspired by coupe design. More information about Infiniti and its Total Ownership Experience can be found at www.Infiniti.com. ','','inherit','closed','open','','662-revision-3','','','2012-07-19 10:05:30','2012-07-19 10:05:30','',662,'http://new.corepurpose.com/662-revision-3/',0,'revision','',0),(669,1001003,'2012-07-19 10:53:09','2012-07-19 10:53:09','',' Check out the new CorePurpose Blog   	  Now more than ever, America needs the creativity, innovation, and leadership that small businesses provide.   In 2002, I left corporate America to launch my own small business, CorePurpose, Inc. with a mission to assist companies of all sizes in focusing their collective talents on the actions that have the greatest impact for their success and in focusing on strong business fundamentals as a foundation for growth.  In December 2006, an opportunity to work with a talented team of staff and volunteers at the Arizona Small Business Association was just too good to say no to.  Together we tackled big challenges like health-care, workforce development, and raising the awareness of the importance of growing local businesses as an economic development strategy.  As CEO of the organization, I had the opportunity to work with thousands of businesses across the state, see how they were making a difference every day,  and  to experience first hand the power of small business as a driver in our economy.   Now, as we look toward a challenging 2009, I am excited to use this blog as the beginning of a conversation on what we can all do together to  focus on our strengths, overcome challenges, and get our economy back on track.   I hope you will stay tuned and join in the conversation.  Check out the blog at (http://jkw.typepad.com)  	   For article reprints, Please visit our contact page and include the name of the article desired.','','inherit','closed','open','','667-revision-2','','','2012-07-19 10:53:09','2012-07-19 10:53:09','',667,'http://new.corepurpose.com/667-revision-2/',0,'revision','',0),(670,1001003,'2009-04-20 11:01:19','2009-04-20 11:01:19','\"Entrepreneurship is never easy, but when you have faced major challenges in your life, it can seem impossible.\" stated Joan Koerber-Walker, chairman and founder of CorePurpose, Inc. \"That\'s why, for the 4th year in a row, we are proud to support the Opportunity for Entrepreneurship Foundation(OTEF) in their valuable service to our community.\"  Founded in 2006, OTEF provides entrepreneurial training and support to at-risk populations allowing them to build the skills and confidence needed to start businesses. (http://www.otef.org)  OTEF\'s major fundraiser is the the Arizona Entrepreneurship Conference, an annual event that brings together nationally known experts, including Michael Gerber, Robert Scoble, Matt Mullenweg, and Pat Sullivan, and local CEOS to share insights with entreprenuers and business leaders from across Arizona. All proceeds from the conference then are applied to funding OTEF programs throughout the year.\r\n\r\nFor more information on this year\'s conference - being held November 12, 2009 in Tempe, Arizona, visit (http://www.AZEntrepreneurship.com).\r\n\r\nFor article reprints, Please visit our contact page and include the name of the article desired.',' CorePurpose and the Fourth Annual Arizona Entrepreneurship Conference','','publish','closed','closed','','corepurpose-and-the-fourth-annual-arizona-entrepreneurship-conference-entrepreneurship-is-never-easy-but-when-you-have-faced-major-challenges-in-your-life-it-can-seem-impossible-stated-j','','','2013-05-11 23:35:33','2013-05-11 23:35:33','',0,'http://new.corepurpose.com/?p=670',0,'post','',0),(671,1001003,'2012-07-19 10:55:29','2012-07-19 10:55:29','','Auto Draft','','inherit','closed','open','','670-revision','','','2012-07-19 10:55:29','2012-07-19 10:55:29','',670,'http://new.corepurpose.com/670-revision/',0,'revision','',0),(672,1001003,'2012-07-19 11:01:19','2012-07-19 11:01:19','',' CorePurpose and the Fourth Annual Arizona Entrepreneurship Conference   	   \"Entrepreneurship is never easy, but when you have faced major challenges in your life, it can seem impossible.\" stated Joan Koerber-Walker, chairman and founder of CorePurpose, Inc. \"That\'s why, for the 4th year in a row, we are proud to support the Opportunity for Entrepreneurship Foundation(OTEF) in their valuable service to our community.\"  Founded in 2006, OTEF provides entrepreneurial training and support to at-risk populations allowing them to build the skills and confidence needed to start businesses. (http://www.otef.org)  OTEF\'s major fundraiser is the the Arizona Entrepreneurship Conference, an annual event that brings together nationally known experts, including Michael Gerber, Robert Scoble, Matt Mullenweg, and Pat Sullivan, and local CEOS to share insights with entreprenuers and business leaders from across Arizona. All proceeds from the conference then are applied to funding OTEF programs throughout the year.  For more information on this year\'s conference - being held November 12, 2009 in Tempe, Arizona, visit (http://www.AZEntrepreneurship.com). 	   For article reprints, Please visit our contact page and include the name of the article desired.','','inherit','closed','open','','670-revision-2','','','2012-07-19 11:01:19','2012-07-19 11:01:19','',670,'http://new.corepurpose.com/670-revision-2/',0,'revision','',0),(673,1001003,'2009-04-21 08:02:24','2009-04-21 08:02:24','The Social Media Bible is here! Finally, an entirely comprehensive, all-in-one guide for any business looking to engage in any social media related initiatives.  Virtually every business can use social media to increase sales and profits.  Learning how to transform your business into a social media-enabled enterprise where customers, employees, and prospects connect, collaborate and champion your products, your services and your way of doing business will take your company to the next level.  \"It was such an honor to be asked to collaborate with Lon Safko and David K. Brake on this project. They did not just rest on their laurels as Social Media Experts. They reached out across the community to get all the latest input from Social Media users at every level of expertise,\" shared Joan Koerber-Walker, chairman of CorePurpose.  \"These guys really get it! Social Media is a collaborative platform - so they collaborated with the whole community.\"  The Social Media Bible shares the best ideas and practicles from leading social media expertsand corporate gurus, as well as New York Times bestselling authors nationwide.  The result is a content-rich, must have resource that will help businesses increase revenues, improve profitability, and ensure relevance and competitiveness.\"  The Social Media Bible outlines just what social media is. But more importantly, it show the reader how to harness its power to achieve a measurable competitive advantage in rapidly changing markets.  \"If you are a corporate enterprise, small business, or nonprofit and want to grow your business, you have to stay connected to your stakeholders,\" shared Koerber-Walker. \"The Social Media Bible will show you how to capture the collective wisdom and viral value of your stakeholders and stay ahead of your competition.\"\r\n\r\nTo learn more and to order your copy, visit (www.TheSocialMediaBible.com)\r\n\r\nFor article reprints, Please visit our contact page and include the name of the article desired.',' The Social Media Bible is a Fabulous New Tool','','publish','closed','closed','','the-social-media-bible-is-a-fabulous-new-tool-the-social-media-bible-is-here-finally-an-entirely-comprehensive-all-in-one-guide-for-any-business-looking-to-engage-in-any-social-media-related','','','2013-05-11 23:35:30','2013-05-11 23:35:30','',0,'http://new.corepurpose.com/?p=673',0,'post','',0),(674,1001003,'2012-07-19 11:03:29','2012-07-19 11:03:29','',' The Social Media Bible is a Fabulous New Tool   	   The Social Media Bible is here! Finally, an entirely comprehensive, all-in-one guide for any business looking to engage in any social media related initiatives.  Virtually every business can use social media to increase sales and profits.  Learning how to transform your business into a social media-enabled enterprise where customers, employees, and prospects connect, collaborate and champion your products, your services and your way of doing business will take your company to the next level.  \"It was such an honor to be asked to collaborate with Lon Safko and David K. Brake on this project. They did not just rest on their laurels as Social Media Experts. They reached out across the community to get all the latest input from Social Media users at every level of expertise,\" shared Joan Koerber-Walker, chairman of CorePurpose.  \"These guys really get it! Social Media is a collaborative platform - so they collaborated with the whole community.\"  The Social Media Bible shares the best ideas and practicles from leading social media expertsand corporate gurus, as well as New York Times bestselling authors nationwide.  The result is a content-rich, must have resource that will help businesses increase revenues, improve profitability, and ensure relevance and competitiveness.\"  The Social Media Bible outlines just what social media is. But more importantly, it show the reader how to harness its power to achieve a measurable competitive advantage in rapidly changing markets.  \"If you are a corporate enterprise, small business, or nonprofit and want to grow your business, you have to stay connected to your stakeholders,\" shared Koerber-Walker. \"The Social Media Bible will show you how to capture the collective wisdom and viral value of your stakeholders and stay ahead of your competition.\"  To learn more and to order your copy, visit (www.TheSocialMediaBible.com)  	   For article reprints, Please visit our contact page and include the name of the article desired.   ','','inherit','closed','open','','673-revision','','','2012-07-19 11:03:29','2012-07-19 11:03:29','',673,'http://new.corepurpose.com/673-revision/',0,'revision','',0),(675,1001003,'2010-03-08 11:08:32','2010-03-08 11:08:32','Phoenix, Arizona March 8, 2010 CorePurpose Publishing today announced that its newest title, The Recipe: A fable for leaders and teams by Amilya Antonetti is now available for presale with an official publication date of May 1, 2010.  \"Now more than ever, in business and life, leaders and their teams are the key ingredients\" shared The Recipe\'s author, Amilya Antonetti. \" Success is a collaborative process where we come together to be better as a whole than we can ever be separately. The question is how? How do we find the right teammates? How do we find our place on the team? And, when it is our turn, how will we lead? Wouldn’t it be wonderful if there was a magical recipe with all the right ingredients, the perfect utensils and easy to understand directions you could follow? It does not matter if you are running your home, launching a business, leading a division, or building an empire. Where ever you are and where ever you’re going, you need your team.\"  In The Recipe readers enter the world of Prosperous Bakery where six brothers and their guide discover the recipe for teamwork and success along the leadership path.  \"We are thrilled to work with Amilya on this project\" said Joan Koerber-Walker, Chairman of CorePurpose, Inc, and Publisher at CorePurpose Publishing. \"Not only does The Recipe have a great story, as an added plus the book\'s \"Little Spoonfuls\" are great learning aids for individual readers as well a professional development organizations. We expect that The Recipe will be very popular with a wide range of readers in both the educational and business/trade markets.\"  Individual copies of The Recipe are now available for pre-sales at both Amilya.com and Amazon.com with shipments on the May 1, 2010 official release date.  For quantity and educational purchases, contact CorePurpose Publishing here. CorePurpose is a Registered Trademark of CorePurpose, Inc.  About the Author: Amilya Antonetti  She’s an entrepreneur, an investor, a successful business woman and a Mom, but most of all, Amilya Antonetti is a leader who understands she is NOTHING without her team. Having launched and built successful companies and national brands, she shares her ‘can do’ message in articles and blogs as well as on television and radio. Now she shares it with you in The Recipe.  The Recipe: A fable for leaders and teams US $22.95 Hardcover: 208 pages Publisher: CorePurpose Publishing; 1st edition (May 1, 2010) Language: English ISBN-10: 0974705691 ISBN-13: 978-0974705699',' The Recipe: A fable for leaders and teams','','publish','closed','closed','','the-recipe-a-fable-for-leaders-and-teams-phoenix-arizona-march-8-2010-corepurpose-publishing-today-announced-that-its-newest-title-the-recipe-a-fable-for-leaders-and-teams-by-amilya-antonet','','','2013-05-11 21:30:43','2013-05-11 21:30:43','',0,'http://new.corepurpose.com/?p=675',0,'post','',0),(676,1001003,'2012-07-19 11:05:43','2012-07-19 11:05:43','','Auto Draft','','inherit','closed','open','','675-revision','','','2012-07-19 11:05:43','2012-07-19 11:05:43','',675,'http://new.corepurpose.com/675-revision/',0,'revision','',0),(677,1001003,'2012-07-19 11:08:32','2012-07-19 11:08:32','',' The Recipe: A fable for leaders and teams   	  Phoenix, Arizona March 8, 2010 CorePurpose Publishing today announced that its newest title, The Recipe: A fable for leaders and teams by Amilya Antonetti is now available for presale with an official publication date of May 1, 2010.  \"Now more than ever, in business and life, leaders and their teams are the key ingredients\" shared The Recipe\'s author, Amilya Antonetti. \" Success is a collaborative process where we come together to be better as a whole than we can ever be separately. The question is how? How do we find the right teammates? How do we find our place on the team? And, when it is our turn, how will we lead? Wouldn’t it be wonderful if there was a magical recipe with all the right ingredients, the perfect utensils and easy to understand directions you could follow? It does not matter if you are running your home, launching a business, leading a division, or building an empire. Where ever you are and where ever you’re going, you need your team.\"  In The Recipe readers enter the world of Prosperous Bakery where six brothers and their guide discover the recipe for teamwork and success along the leadership path.  \"We are thrilled to work with Amilya on this project\" said Joan Koerber-Walker, Chairman of CorePurpose, Inc, and Publisher at CorePurpose Publishing. \"Not only does The Recipe have a great story, as an added plus the book\'s \"Little Spoonfuls\" are great learning aids for individual readers as well a professional development organizations. We expect that The Recipe will be very popular with a wide range of readers in both the educational and business/trade markets.\"  Individual copies of The Recipe are now available for pre-sales at both Amilya.com and Amazon.com with shipments on the May 1, 2010 official release date.  For quantity and educational purchases, contact CorePurpose Publishing here. CorePurpose is a Registered Trademark of CorePurpose, Inc.  About the Author: Amilya Antonetti  She’s an entrepreneur, an investor, a successful business woman and a Mom, but most of all, Amilya Antonetti is a leader who understands she is NOTHING without her team. Having launched and built successful companies and national brands, she shares her ‘can do’ message in articles and blogs as well as on television and radio. Now she shares it with you in The Recipe.  The Recipe: A fable for leaders and teams US $22.95 Hardcover: 208 pages Publisher: CorePurpose Publishing; 1st edition (May 1, 2010) Language: English ISBN-10: 0974705691 ISBN-13: 978-0974705699 ','','inherit','closed','open','','675-revision-2','','','2012-07-19 11:08:32','2012-07-19 11:08:32','',675,'http://new.corepurpose.com/675-revision-2/',0,'revision','',0),(678,1001003,'2010-09-28 10:09:37','2010-09-28 10:09:37','CorePurpose, Inc., a business publisher and provider of strategic growth services to business and industry, today announced that Joan Koerber-Walker, founder of CorePurpose, Inc., has been profiled in The Social Media Bible (Second Edition) by Lon Safko. The book which was a bestseller in its first edition and has been recognized as the most comprehensive resource on the subject of social media includes profiles and vignettes on the leading companies in the space including the \"social media trilogy\", Twitter, Facebook, and Linked In.  In the book, CorePurpose is recognized for the innovative way it was able to grow a substantial social media presence globally and generate measurable return on investment by creating a targeted Twitter communication strategy that appeals to the company\'s different market segments and audiences focused on business information (@CorePurpose, leadership (@JKWleadership), innovation (@JKWinnovation), and growth (@JKWgrowth).  About The Socail Media Bible: The Social Media Bible, Second Edition (http://www.TSMB2.com) is the most comprehensive resource that transforms the way corporate, small business, and non-profit companies use social media to reach their desired audiences with power messages and efficiency. In this Second Edition, each of the three parts - Tactics, Tools, and Strategies - have been updated to reflect the most current social media trends. It covers all major new software applications, including features and benefits, in detail and lists more than 120 companies integral to the social media industry with updated data, products, services, and links including advanced topics like measuring social media return on investment (ROI) and how to develop and implement the Five Steps to Social Media Success strategy plan Includes dozens of social media ROI case studies. John Wiley&amp; Sons, September 28, 2010) ISBN-10: 0470623977 ISBN-13: 978-0470623978 http://www.TheSocialMediaBible.com',' CorePurpose founder profiled in The Social Media Bible - September 28, 2010','','publish','closed','closed','','corepurpose-founder-profiled-in-the-social-media-bible-phoenix-arizona-september-28-2010-corepurpose-inc-a-business-publisher-and-provider-of-strategic-growth-services-to-business-and-indu','','','2013-05-11 19:51:32','2013-05-11 19:51:32','',0,'http://new.corepurpose.com/?p=678',0,'post','',0),(679,1001003,'2012-07-19 11:11:49','2012-07-19 11:11:49','',' CorePurpose founder profiled in The Social Media Bible   	  Phoenix, Arizona September 28, 2010  CorePurpose, Inc., a business publisher and provider of strategic growth services to business and industry, today announced that Joan Koerber-Walker, founder of CorePurpose, Inc., has been profiled in The Social Media Bible (Second Edition) by Lon Safko. The book which was a bestseller in its first edition and has been recognized as the most comprehensive resource on the subject of social media includes profiles and vignettes on the leading companies in the space including the \"social media trilogy\", Twitter, Facebook, and Linked In.  In the book, CorePurpose is recognized for the innovative way it was able to grow a substantial social media presence globally and generate measurable return on investment by creating a targeted Twitter communication strategy that appeals to the company\'s different market segments and audiences focused on business information (@CorePurpose, leadership (@JKWleadership), innovation (@JKWinnovation), and growth (@JKWgrowth).  About The Socail Media Bible: The Social Media Bible, Second Edition (http://www.TSMB2.com) is the most comprehensive resource that transforms the way corporate, small business, and non-profit companies use social media to reach their desired audiences with power messages and efficiency. In this Second Edition, each of the three parts - Tactics, Tools, and Strategies - have been updated to reflect the most current social media trends. It covers all major new software applications, including features and benefits, in detail and lists more than 120 companies integral to the social media industry with updated data, products, services, and links including advanced topics like measuring social media return on investment (ROI) and how to develop and implement the Five Steps to Social Media Success strategy plan Includes dozens of social media ROI case studies. John Wiley& Sons, September 28, 2010) ISBN-10: 0470623977 ISBN-13: 978-0470623978 http://www.TheSocialMediaBible.com ','','inherit','closed','open','','678-revision','','','2012-07-19 11:11:49','2012-07-19 11:11:49','',678,'http://new.corepurpose.com/678-revision/',0,'revision','',0),(681,1001003,'2011-01-29 11:14:34','2011-01-29 11:14:34','<p>The popular CorePurpose Business Blog passes the 200 post milestone.<!--more--></p>\r\n<p> In January 2009, CorePurpose launched the CorePurpose Business blog to share ideas, business tips and resources on leadership, innovation, and business growth.</p>\r\n<p><strong>On January 31, 2011, post #200 hit the web.</strong></p>\r\n<p>Written by CorePurpose chairman, Joan Koerber-Walker, the blog includes categories on Leadership, Innovation, People and Organizations Making a Difference, and tips learned along the way as Social Media has evolved as a business communication tool. </p>\r\n<p><strong>The CorePurpose Social Media Experiment</strong>:</p>\r\n<p>Hosted simultaneously on Wordpress.com, Typepad.com, CorePurpose.com, LinkedIn and Facebook the CorePurpose Business blog is also a longitudinal study in SEO and social media communication strategies as well as RSS syndication and message distribution via social media tools including Twitter.</p>\r\n<p>The results of this experiment appear as a vignette in the bestselling <a href=\"http://www.amazon.com/The-Social-Media-Bible-Strategies/dp/1118269748/\" target=\"_blank\">THE SOCIAL MEDIA BIBLE</a> by Lon Safko (Wiley, 2010, 2012) and as a case study in the  <a href=\"http://www.amazon.com/ROI-Social-Media-Marketing-Investment/dp/0470827416/\" target=\"_blank\">ROI OF SOCIAL MEDIA</a> by Steven Groves, Guy Powell, and Jerry Dimos (Wiley, 2011).</p>',' Celebrating #200 - January 29, 2011','','publish','closed','closed','','celebrating-200-phoenix-arizona-january-29-2011-the-popular-corepurpose-business-blog-passes-the-200-post-milestone-in-january-2009-corepurpose-launched-the-corepurpose-business-blog-to-shar','','','2013-05-19 22:20:49','2013-05-19 22:20:49','',0,'http://new.corepurpose.com/?p=681',0,'post','',0),(682,1001003,'2012-07-19 11:16:38','2012-07-19 11:16:38','',' Celebrating #200   	  Phoenix, Arizona January 29, 2011 The popular CorePurpose Business Blog passes the 200 post milestone In January 2009, CorePurpose launched the CorePurpose Business blog to share ideas, business tips and resources on leadership, innovation, and business growth. On January 31, 2011, post #200 hit the web. Written by CorePurpose chairman, Joan Koerber-Walker, the blog includes categories on Leadership, Innovation, People and Organizations Making a Difference, and tips learned along the way as Social Media has evolved as a business communication tool.  The CorePurpose Social Media Experiment: Hosted simultaneously on Wordpress.com, Typepad.com, CorePurpose.com, LinkedIn and Facebook the CorePurpose Business blog is also a longitudinal study in SEO and social media communication strategies as well as RSS syndication and message distribution via social media tools including Twitter. The results of this experiment appear as a vignette in the bestselling THE SOCIAL MEDIA BIBLE by Lon Safko (Wiley, 2010) and as a case study in the soon to be released ROI OF SOCIAL MEDIA by Steven Groves, Guy Powell, and Jerry Dimos (Wiley, 2011). ','','inherit','closed','open','','681-revision','','','2012-07-19 11:16:38','2012-07-19 11:16:38','',681,'http://new.corepurpose.com/681-revision/',0,'revision','',0),(683,1001003,'2011-02-02 06:20:40','2011-02-02 06:20:40','\"Entrepreneurship is never easy, but when you have faced major challenges in your life, it can seem impossible.\" stated Joan Koerber-Walker, chairman and founder of CorePurpose, Inc. \"That\'s why, for the 6th year in a row, we are proud to support the Opportunity for Entrepreneurship Foundation(OTEF) in their valuable service to our community.\" <!--more-->\r\n\r\nFounded in 2006, OTEF provides entrepreneurial training and support to at-risk populations allowing them to build the skills and confidence needed to start businesses.\r\n\r\nOTEF\'s major fundraiser is the the Arizona Entrepreneurship Conference, an annual event that brings together nationally known experts, including Michael Gerber, Robert Scoble, Matt Mullenweg, Gary Vaynerchuk, Pam Slim, Tara Hunt, Jeremiah Owyang, Dave McClure, Brian Solis, Kathy Kolbe, Sharon Lechter and Pat Sullivan along with local CEOs to share insights with entreprenuers and business leaders from across Arizona.\r\n\r\nAll proceeds from the conference then are applied to funding OTEF programs throughout the year to assist at-risk populations to achieve economic self sufficiency through entrepreneurship.\r\n\r\nFor more information on this year\'s conference - being held November 16, 2011 in Phoenix, Arizona, visit <a href=\"http://www.AZEC11.com\">www.AZEC11.com</a>.\r\n\r\nThe sixth annual Arizona Entrepreneurship Conference, AZEC11, will focus presentaions on Growth and what it takes to get there.  Presenters include venture caplialist Mark Suster, Gelie Akhenblit, founder, NetworkingPhoenix.com, Brett Giles, co-founder of the award winning Sitewire, and Jerry Ross, executive director of the Disney Entrepreneurial Center in Orlando, Florida.\r\n\r\nMs. Koerber-Walker has served as chairman of the board of OTEF since 2006 and as conference chair of AZEC07, AZEC08, and AZEC10. The conference chair of AZEC11 is Meriln U. Ward of Drip Media.\r\n\r\nLearn more about OTEF at <a href=\"http://www.OTEF.org\">www.OTEF.org</a>',' CorePurpose signs on for year six with sponsorship of AZEC11','','publish','closed','closed','','otef-azec12','','','2013-05-11 19:48:11','2013-05-11 19:48:11','',0,'http://new.corepurpose.com/?p=683',0,'post','',0),(684,1001003,'2012-07-19 11:20:31','2012-07-19 11:20:31','','Auto Draft','','inherit','closed','open','','683-revision','','','2012-07-19 11:20:31','2012-07-19 11:20:31','',683,'http://new.corepurpose.com/683-revision/',0,'revision','',0),(685,1001003,'2012-07-19 11:20:40','2012-07-19 11:20:40','',' CorePurpose signs on for year six with sponsorship of AZEC11   	   \"Entrepreneurship is never easy, but when you have faced major challenges in your life, it can seem impossible.\" stated Joan Koerber-Walker, chairman and founder of CorePurpose, Inc. \"That\'s why, for the 6th year in a row, we are proud to support the Opportunity for Entrepreneurship Foundation(OTEF) in their valuable service to our community.\"  Founded in 2006, OTEF provides entrepreneurial training and support to at-risk populations allowing them to build the skills and confidence needed to start businesses. (http://www.otef.org)  OTEF\'s major fundraiser is the the Arizona Entrepreneurship Conference, an annual event that brings together nationally known experts, including Michael Gerber, Robert Scoble, Matt Mullenweg, Gary Vaynerchuk, Pam Slim, Tara Hunt, Jeremiah Owyang, Dave McClure, Brian Solis, Kathy Kolbe, Sharon Lechter and Pat Sullivan along with local CEOS to share insights with entreprenuers and business leaders from across Arizona. All proceeds from the conference then are applied to funding OTEF programs throughout the year to assist at-risk populations to achieve economic self sufficiency through entrepreneurship.  For more information on this year\'s conference - being held November 16, 2011 in Phoenix, Arizona, visit (http://www.AZEntrepreneurship.com). AZEC11 The sixth annual Arizona Entrepreneurship Conference, AZEC11, will focus presentaions on Growth and what it takes to get there. Presenters include venture caplialist Mark Suster, Gelie Akhenblit, founder, NetworkingPhoenix.com, Brett Giles, co-founder of the award winning Sitewire, and Jerry Ross, executive director of the Disney Entrepreneurial Center in Orlando, Florida.  Ms. Koerber-Walker has served as chairman of the board of OTEF since 2005 and as conference chair of AZEC07, AZEC08, and AZEC10. The coference chair of AZEC11 is Meriln U. Ward of Drip Media. ','','inherit','closed','open','','683-revision-2','','','2012-07-19 11:20:40','2012-07-19 11:20:40','',683,'http://new.corepurpose.com/683-revision-2/',0,'revision','',0),(686,1001003,'2011-03-07 11:25:09','2011-03-07 11:25:09','CorePurpose founder takes an inside look at Entrepreneurship each month on Succesipes.<!--more-->\r\n\r\nJoin CorePurpose Founder and Chairman Joan Koerber-Walker with host Lori Wilk as they take an inside look at entrepreneurship on Successipes the first Monday of each month at 3PM PST on Blog Talk Radio.\r\n\r\nTo listen to the replay of Joan and Lori’s March 7, 2011 discussion, click here.\r\n\r\n<strong>About Joan Koerber-Walker:</strong>\r\n\r\nJoan Koerber-Walker is a two time Stevie Award National Finalist and Chairman of the Board of CorePurpose, Inc. and the Opportunity Through Entrepreneurship Foundation.  She also serves as Executive in Residence for Callaman Ventures and on the boards of for profit and nonprofit organizations.  As the former CEO of the Arizona Small Business Association and a past member of the Board of Trustees of the National Small Business Association she has worked with hundreds of small businesses and on behalf of thousands.\r\n\r\nChat with her on Twitter as <a href=\"http://www.twitter.com/joankw\">@joankw</a>, <a href=\"http://www.twitter.com/jkwgrowth\">@JKWgrowth</a>, <a href=\"http://www.twitter.com/jkwinnovation\">@JKWinnovation</a>, <a href=\"http://www.twitter.com/jkwleadership\">@JKWleadership</a> and <a href=\"http://www.twitter.com/corepurpose\">@CorePurpose</a> or at her blog at www.JoanKoerber-Walker.com.\r\n\r\n<strong>About Successipes:  </strong>\r\n\r\nSuccessipes is the daily Las Vegas success talk show hosted by Lori Wilk, the National Business Success Examiner at fastest growing online publication in North America.. Successipes was designed in 2003 and first aired on <a href=\"http://www.success-talk.com/\">in Vancouver,BC</a>. The purpose of Successipes is to help people stay at the cutting-edge of business and to expand their horizons with new ideas, networking, inspiration, motivation, and help from experts who are living their passions and loving their lives. Follow our articles at Examiner.com and join us on Twitter <a href=\"http://www.twitter.com/successipes\">@Successipes.</a>\r\n\r\nThe show is broadcast from fabulous Las Vegas and is hosted by Lori Wilk. Lori is an accomplished writer, speaker, entertainer and businesswoman, and helps others become successful by promoting positive energy and wholesome living.\r\n\r\nYou can listen to more episodes of Successipes at <a href=\"http://www.success-talk.com\">www.success-talk.com</a> . Connect with us at <a href=\"http://www.lvpublicity.com\">www.lvpublicity.com</a> , <a href=\"http://www.loriwilk.com\">www.loriwilk.com</a> , and <a href=\"http://www.successipes.com\">www.successipes.com</a>.  Send your questions or comments to our show at <a href=\"mailto:lori@successipes.com\">lori@successipes.com</a>   or <a href=\"mailto:gary@lvpublicity.com\">gary@lvpublicity.com</a>.\r\n\r\n&nbsp;',' CorePurpose founder shares tips on Successipes','','publish','closed','closed','','successipes','','','2013-05-11 19:48:07','2013-05-11 19:48:07','',0,'http://new.corepurpose.com/?p=686',0,'post','',0),(687,1001003,'2012-07-19 11:23:29','2012-07-19 11:23:29','','Auto Draft','','inherit','closed','open','','686-revision','','','2012-07-19 11:23:29','2012-07-19 11:23:29','',686,'http://new.corepurpose.com/686-revision/',0,'revision','',0),(688,1001003,'2012-07-19 11:25:09','2012-07-19 11:25:09','',' CorePurpose founder takes an inside look at Entrepreneurship each month on Succesipes   	    Join CorePurpose Founder and Chairman Joan Koerber-Walker with host Lori Wilk as they take an inside look at entrepreneurship on Successipes the first Monday of each month at 3PM PST on Blog Talk Radio.  To listen to the replay of Joan and Lori’s March 7, 2011 discussion, click here.  About Joan Koerber-Walker:  Joan Koerber-Walker is a two time Stevie Award National Finalist and Chairman of the Board of CorePurpose, Inc. and the Opportunity Through Entrepreneurship Foundation.  She also serves as Executive in Residence for Callaman Ventures and on the boards of for profit and nonprofit organizations.  As the former CEO of the Arizona Small Business Association and a past member of the Board of Trustees of the National Small Business Association she has worked with hundreds of small businesses and on behalf of thousands.  Chat with her on Twitter as @joankw, @JKWgrowth, @JKWinnovation, @JKWleadership and @CorePurpose or at her blog at www.JoanKoerber-Walker.com.  About Successipes:  Successipes is the daily Las Vegas success talk show hosted by Lori Wilk, the National Business Success Examiner at fastest growing online publication in North America. http://www.Examiner.com. Successipes was designed in 2003 and first aired on http://www.success-talk.com in Vancouver,BC. The purpose of Successipes to to help people stay at the cutting-edge of business and to expand their horizons with new ideas, networking, inspiration, motivation, and help from experts who are living their passions and loving their lives. Follow our articles at Examiner.com and join us on Twitter at Successipes. For participation in our live studio audience send your e-mail requests to lori@successipes.com and we might just see you in Las Vegas. e to find \"Recipes for Success in Business and Living.\" The show is broadcast from fabulous Las Vegas and is hosted by Lori Wilk. Lori is an accomplished writer, speaker, entertainer and businesswoman, and helps others become successful by promoting positive energy and wholesome living. You can listen to more episodes of Successipes at http://www.success-talk.com . Connect with us at http://www.lvpublicity.com , http://www.loriwilk.com , and http://www.successipes.com . Send your questions or comments to our show at lori@successipes.com  or gary@lvpublicity.com .  	   For article reprints, Please visit our contact page and include the name of the article desired.','','inherit','closed','open','','686-revision-2','','','2012-07-19 11:25:09','2012-07-19 11:25:09','',686,'http://new.corepurpose.com/686-revision-2/',0,'revision','',0),(689,1001003,'2011-03-23 11:27:13','2011-03-23 11:27:13','Catalyst for Growth – AZ Bio moves forward with new CEO and an aggressive agenda -   Joan Koerber-Walker announced as CEO of the Arizona BioIndustry Association  <!--more-->Scottsdale Arizona  March 23, 2011\r\n\r\nThe Arizona BioIndustry Association, the unified voice of Arizona’s growing bioscience industry, today announced the hiring of Joan Koerber-Walker who joins the state-wide organization as President and CEO of AZBio effective immediately.\r\n<blockquote>“As its new leader, Joan Koerber-Walker brings a fresh perspective, leadership and the experience needed to move our organization forward faster” shared Christine McAuliffe, AZBio Board Chair and shareholder at Polsinelli and Shughart in Phoenix. “The board was in unanimous agreement that Joan has the right combination of experience, skills and talent needed to support our organization and our members as together we grow.”</blockquote>\r\nWith a mission to make Arizona a place where bioscience organizations can grow and succeed, AZBio is comprised of member organizations in business, research and education, economic development, government, and other professions involved in the biosciences. AZBio provides a forum for the bioscience community to join together with a unified voice, educating policy makers and the public, influencing public policy, and advancing the economic interests of individual organizations as well as the sector as a whole. By enabling private sector innovation, collaborating with Arizona’s universities and research institutions, and supporting economic growth throughout the state, AZBio provides the catalyst for growth of Arizona’s bioindustry organizations and through them the opportunity for more high quality job opportunities for Arizonans.\r\n\r\nNo stranger in Arizona’s leadership community, Koerber-Walker became active in Arizona’s business community in 2002, when she left a successful career as an executive at Avnet, Inc. to found CorePurpose, Inc. where she continues to serve as Chairman. For the past nine years she has been active in the community, working with businesses of all sizes to create focused business strategies and resource networks required to execute successfully. In addition to active participation in her own company and as an Executive in Residence at Callaman Ventures, her leadership experience includes past service as a board member and treasurer for RiboMed Biotechnologies, Inc., two years as CEO of the Arizona Small Business Association, on the Board of Trustees of the NSBA in Washington D.C., Chairman of the Advisory Board to Parenting Arizona, the state’s largest parent education and child abuse prevention organization, service on the Board of Directors of the Arizona Technology Council and as Chairman of the Opportunity Through Entrepreneurship Foundation – the host organization for the Arizona Entrepreneurship Conferences which connect Arizona’s entrepreneurial and investor communities with each other and with nationally recognized thought leaders.\r\n<blockquote>“We welcome Joan’s energy and leadership to AZBio” Nina Ossanna, Ph.D., Director, Business Development at the BIO5 Institute, immediate past Chair of AZBio and Chair of the Search Committee, “With her leadership, we look forward to expanding AZBio’s programs that support our member organizations to grow and thrive here in Arizona.”\r\n\r\n“Throughout my career, I have been lucky enough to have the opportunity to work with great people and great organizations to achieve goals that others might have thought were difficult or even impossible. Together with the team at AZBio – our employees, our members, and our community partners - we can accelerate the growth of Arizona’s biosciences community and our overall economy.” Koerber-Walker stated. “Opportunity begins with conversations and builds with action. That’s why I am looking forward to asking our biosciences community what they need to get the job done and with their help and support using AZBio as a catalyst to help them make things happen.”\r\n\r\n“Our search committee was fortunate in having excellent, well-qualified candidates and finding Joan in that mix,” shared Jack Dean, PhD, Special Advisor, sanofi-aventis and an AZBio Board Member who was instrumental in the search and selection process. “Joan brings to us great experience working with large and small business throughout our state and a passion for success. I anticipate that Joan will re-energize Arizona’s bioindustry and help create a culture that allows us to be recognized for our contribution to biotechnology and translational medicine.”</blockquote>\r\nAZBio will be hosting a number of great events where members of the community can connect, join the conversation and engage.\r\n\r\nTo learn more visit <a href=\"http://www.AZBio.org\">www.AZBio.org</a> .',' CorePurpose founder takes the helm as President and CEO of AZBio','','publish','closed','closed','','corepurpose-founder-takes-the-helm-as-president-and-ceo-of-azbio-catalyst-for-growth-az-bio-moves-forward-with-new-ceo-and-an-aggressive-agenda-joan-koerber-walker-announced-as-ceo-of','','','2013-05-11 19:48:04','2013-05-11 19:48:04','',0,'http://new.corepurpose.com/?p=689',0,'post','',0),(690,1001003,'2012-07-19 11:27:04','2012-07-19 11:27:04','','Auto Draft','','inherit','closed','open','','689-revision','','','2012-07-19 11:27:04','2012-07-19 11:27:04','',689,'http://new.corepurpose.com/689-revision/',0,'revision','',0),(2212,2,'2012-08-24 14:52:15','2012-08-24 14:52:15','\"Entrepreneurship is never easy, but when you have faced major challenges in your life, it can seem impossible.\" stated Joan Koerber-Walker, chairman and founder of CorePurpose, Inc. \"That\'s why, for the 6th year in a row, we are proud to support the Opportunity for Entrepreneurship Foundation(OTEF) in their valuable service to our community.\" <!--more-->\n\nFounded in 2006, OTEF provides entrepreneurial training and support to at-risk populations allowing them to build the skills and confidence needed to start businesses.\n\nOTEF\'s major fundraiser is the the Arizona Entrepreneurship Conference, an annual event that brings together nationally known experts, including Michael Gerber, Robert Scoble, Matt Mullenweg, Gary Vaynerchuk, Pam Slim, Tara Hunt, Jeremiah Owyang, Dave McClure, Brian Solis, Kathy Kolbe, Sharon Lechter and Pat Sullivan along with local CEOs to share insights with entreprenuers and business leaders from across Arizona.\n\nAll proceeds from the conference then are applied to funding OTEF programs throughout the year to assist at-risk populations to achieve economic self sufficiency through entrepreneurship.\n\nFor more information on this year\'s conference - being held November 16, 2011 in Phoenix, Arizona, visit <a href=\"http://www.AZEC11.com\">www.AZEC11.com</a>.\n\nThe sixth annual Arizona Entrepreneurship Conference, AZEC11, will focus presentaions on Growth and what it takes to get there.  Presenters include venture caplialist Mark Suster, Gelie Akhenblit, founder, NetworkingPhoenix.com, Brett Giles, co-founder of the award winning Sitewire, and Jerry Ross, executive director of the Disney Entrepreneurial Center in Orlando, Florida.\n\nMs. Koerber-Walker has served as chairman of the board of OTEF since 2006 and as conference chair of AZEC07, AZEC08, and AZEC10. The conference chair of AZEC11 is Meriln U. Ward of Drip Media.\n\nLearn more about OTEF at <a href=\"http://www.OTEF.org\">www.OTEF.org</a>',' CorePurpose signs on for year six with sponsorship of AZEC11','','inherit','open','open','','683-autosave','','','2012-08-24 14:52:15','2012-08-24 14:52:15','',683,'http://new.corepurpose.com/683-autosave/',0,'revision','',0),(691,1001003,'2012-07-19 11:27:13','2012-07-19 11:27:13','',' CorePurpose founder takes the helm as President and CEO of AZBio   	  Catalyst for Growth – AZ Bio moves forward with new CEO and an aggressive agenda  Joan Koerber-Walker announced as CEO of the Arizona BioIndustry Association  Scottsdale Arizona  March 23, 2011  The Arizona BioIndustry Association, the unified voice of Arizona’s growing bioscience industry, today announced the hiring of Joan Koerber-Walker who joins the state-wide organization as President and CEO of AZBio effective immediately. “As its new leader, Joan Koerber-Walker brings a fresh perspective, leadership and the experience needed to move our organization forward faster” shared Christine McAuliffe, AZBio Board Chair and shareholder at Polsinelli and Shughart in Phoenix. “The board was in unanimous agreement that Joan has the right combination of experience, skills and talent needed to support our organization and our members as together we grow.”  With a mission to make Arizona a place where bioscience organizations can grow and succeed, AZBio is comprised of member organizations in business, research and education, economic development, government, and other professions involved in the biosciences. AZBio provides a forum for the bioscience community to join together with a unified voice, educating policy makers and the public, influencing public policy, and advancing the economic interests of individual organizations as well as the sector as a whole. By enabling private sector innovation, collaborating with Arizona’s universities and research institutions, and supporting economic growth throughout the state, AZBio provides the catalyst for growth of Arizona’s bioindustry organizations and through them the opportunity for more high quality job opportunities for Arizonans.  No stranger in Arizona’s leadership community, Koerber-Walker became active in Arizona’s business community in 2002, when she left a successful career as an executive at Avnet, Inc. to found CorePurpose, Inc. where she continues to serve as Chairman. For the past nine years she has been active in the community, working with businesses of all sizes to create focused business strategies and resource networks required to execute successfully. In addition to active participation in her own company and as an Executive in Residence at Callaman Ventures, her leadership experience includes past service as a board member and treasurer for RiboMed Biotechnologies, Inc., two years as CEO of the Arizona Small Business Association, on the Board of Trustees of the NSBA in Washington D.C., Chairman of the Advisory Board to Parenting Arizona, the state’s largest parent education and child abuse prevention organization, service on the Board of Directors of the Arizona Technology Council and as Chairman of the Opportunity Through Entrepreneurship Foundation – the host organization for the Arizona Entrepreneurship Conferences which connect Arizona’s entrepreneurial and investor communities with each other and with nationally recognized thought leaders.  “We welcome Joan’s energy and leadership to AZBio” Nina Ossanna, Ph.D., Director, Business Development at the BIO5 Institute, immediate past Chair of AZBio and Chair of the Search Committee, “With her leadership, we look forward to expanding AZBio’s programs that support our member organizations to grow and thrive here in Arizona.”  “Throughout my career, I have been lucky enough to have the opportunity to work with great people and great organizations to achieve goals that others might have thought were difficult or even impossible. Together with the team at AZBio – our employees, our members, and our community partners - we can accelerate the growth of Arizona’s biosciences community and our overall economy.” Koerber-Walker stated. “Opportunity begins with conversations and builds with action. That’s why I am looking forward to asking our biosciences community what they need to get the job done and with their help and support using AZBio as a catalyst to help them make things happen.”  “Our search committee was fortunate in having excellent, well-qualified candidates and finding Joan in that mix,” shared Jack Dean, PhD, Special Advisor, sanofi-aventis and an AZBio Board Member who was instrumental in the search and selection process. “Joan brings to us great experience working with large and small business throughout our state and a passion for success. I anticipate that Joan will re-energize Arizona’s bioindustry and help create a culture that allows us to be recognized for our contribution to biotechnology and translational medicine.”  AZBio will be hosting a number of great events where members of the community can connect, join the conversation and engage including the AZBio Expo, May 6, 2011 at the Sheraton Wild Horse Pass. To learn more visit www.AZBio.org. 	   For article reprints, Please visit our contact page and include the name of the article desired.   ','','inherit','closed','open','','689-revision-2','','','2012-07-19 11:27:13','2012-07-19 11:27:13','',689,'http://new.corepurpose.com/689-revision-2/',0,'revision','',0),(693,2,'2012-07-19 13:42:34','2012-07-19 13:42:34','\"Small Business is big business in Arizona and around the country. It is the prime economic driver in any economy\" shared Joan Koerber-Walker. <!--more-->\nShe would know. In December 2006, Ms. Koerber-Walker took a sabbatical from CorePurpose\'s daily operations to serve full-time as CEO of ASBA, one of the country\'s state-based support organizations for small business owners. In addition, she continues to serve as Chairman of CorePurpose, Inc, as Chairman of the Opportunity for Entrepreneruship Foundation, and as a member of the Board of Trustees at the National Small Business Association.\n\nMs. Koerber-Walker will share “The Reality of Small Business in Arizona” to the IMC Arizona Chapter (Institute of Management Consultants) group at the University Club on October 12 at a 7:30 breakfast session. ASBA members, IMC members and the general public are welcome to attend and learn:\n\n• The nature of small business in Arizona\n\n• emerging trends and opportunities\n\n• The challenges and solutions before us • opportunities present for you and your business • models and tools to assist small businesses with growth For more information visit www.imcaz.org or www.asba.com For article reprints, Please visit our contact page and include the name of the article desired.','Joan Koerber-Walker to Speak at IMC  ','','inherit','closed','open','','657-autosave','','','2012-07-19 13:42:34','2012-07-19 13:42:34','',657,'http://new.corepurpose.com/657-autosave/',0,'revision','',0),(694,2,'2012-07-19 09:37:35','2012-07-19 09:37:35','','oan Koerber-Walker to Speak at IMC   	  \"Small Business is big business in Arizona and around the country. It is the prime economic driver in any economy\" shared Joan Koerber-Walker.  She would know. In December 2006, Ms. Koerber-Walker took a sabbatical from CorePurpose\'s daily operations to serve full-time as CEO of ASBA, one of the country\'s state-based support organizations for small business owners. In addition, she continues to serve as Chairman of CorePurpose, Inc, as Chairman of the Opportunity for Entrepreneruship Foundation, and as a member of the Board of Trustees at the National Small Business Association.  Ms. Koerber-Walker will share “The Reality of Small Business in Arizona” to the IMC Arizona Chapter (Institute of Management Consultants) group at the University Club on October 12 at a 7:30 breakfast session. ASBA members, IMC members and the general public are welcome to attend and learn:  • The nature of small business in Arizona • emerging trends and opportunities • The challenges and solutions before us • opportunities present for you and your business • models and tools to assist small businesses with growth  For more information visit www.imcaz.org or www.asba.com 	   For article reprints, Please visit our contact page and include the name of the article desired.','','inherit','closed','open','','657-revision-2','','','2012-07-19 09:37:35','2012-07-19 09:37:35','',657,'http://new.corepurpose.com/657-revision-2/',0,'revision','',0),(696,2,'2012-07-14 14:52:20','2012-07-14 14:52:20','In June of 2009, I had an idea that it would be fun to share original ideas with friends in a place where we could all find them.  I blogged it as <a href=\"http://jkw.typepad.com/corepurpose_joan_koerberw/2009/06/why-beoriginal.html\">Why #BeOriginal</a> to let my friends know.\r\n\r\nOver time, more and more people have shared great ideas.  But Twitter search does not last forever, so I am capturing some of my personal favorites here. (These are what was still available on search starting 9/5/2009.  There were many more that are now gone from search.)  Some are my own quotes so I won\'t forget them - but many are from my friends and colleagues who have joined in the fun of sharing original ideas.  I hope you enjoy them!\r\n\r\nSince September I have been collecting the \"BeOriginals\" each month, categorizing them, and sharing them with others to give credit to all of my friends who share their original ideas.  You will find them all on the <a href=\"http://beoriginalblog.wordpress.com/\" target=\"_blank\">#BeOriginal Blog</a>.  Be sure to check it out and subscribe to the feed so you get the update each month.\r\n\r\nMaybe you have favorite quotes from searching <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a> too?  Feel free to add them in the comments section at any time. (Special thanks to @<a href=\"http://twitter.com/mikemyatt\">mikemyatt</a> who inspired me to do this with his personal quote list that you can find <a href=\"http://bit.ly/olriT\">here</a>.)\r\n\r\nHere is a short selection of the thousands of #BeOriginal Quotes that have now been shared.\r\n<h4><strong>Originals on Life and Attitude</strong></h4>\r\n<a href=\"http://twitter.com/haforhope\">haforhope</a> \"It\'s Your Life: Live Life with a Mission.” -Ha Tran <a href=\"http://twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/haforhope\">haforhope</a>: \"If you don’t know your abilities and your limits, it’s much harder to make an honest promise and keep it.\"-Ha Tran #BeOriginal\r\n\r\n<a href=\"http://twitter.com/amilya\">amilya</a>: \"Don\'t settle for a broken cookie! Your life can be more than crumbs!\" Amilya Antonetti <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/amilya\">amilya</a>: \"Things you should try to avoid. Knowledge on ice and ignorance on fire.\" ~ Amilya Antonetti <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/WaltHansmann\">WaltHansmann</a> Courage is about living true to yourself. <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/WaltHansmann\">WaltHansmann</a> Our lives are determined by our choices. Choose well.<a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/KateNasser\">KateNasser</a>: Action replaces fear with insight and knowledge. Get active! ~Kate Nasser <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/KateNasser\">KateNasser</a>: An authentic smile changes everything. ~Kate Nasser <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/RickSherrell\">RickSherrell</a>: \"Every apology falls short of the mark, but grace is always on target.\" <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/wbaustin\">WBAustin</a> The first two years of college are vocabulary lessons. The second two years are spent learning who to ask &amp; where to look it up. ~ Bill Austin\r\n\r\n<a href=\"http://twitter.com/Chantified\">Chantified</a>\"You cannot become more than the thoughts you hold onto\" ~ Chanty Lang-Vermaas  <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/shannon_kb\">Shannon_KB</a>: \"Remind me to hit my \"pause\" button more often.\" ~ Shannon Koerber Bullard <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/jeaniehollon\">JeanieHollon</a> : When you meet people with no happiness or hope, give them some of yours\r\n\r\n<a href=\"http://twitter.com/jeaniehollon\">JeanieHollon</a> Defeat negativity by turning your attention to positive pursuits; negativity dies from neglect. ~ Jeanie Hollon\r\n\r\n<a href=\"http://twitter.com/jdhenry09\">JDHenry09</a> \"To become your greatest fan - learn to laugh at yourself. It makes life way more interesting!\" -Jessica Henry <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/eschreyer\">eschreyer</a>: There\'s a reason you put your own oxygen mask on 1st. If you don\'t take care of yourself, you diminish your value to others. ~ Erin Schreyer\r\n\r\n<a href=\"http://twitter.com/DrSteveBroe\">DrSteveBroe</a> Honor the teachers you meet in your world, in their many different forms. ~ Dr. Steve Broe <a href=\"http://twitter.com/search?q=%23beoriginal\">#beoriginal</a>\r\n\r\n<a href=\"http://twitter.com/brainzooming\">BrainZooming</a>: Don\'t refuse to smile at someone you think is nobody.  It will make it easier when you realize later they are somebody. Mike Brown<a href=\"http://hashtags.org/tag/beoriginal\">#beoriginal</a>\r\n\r\n<a href=\"http://twitter.com/judyrey\">judyrey</a> : How you look at the world actually determines what you see. ~ Judy Rey Wasserman <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/MarkOOakes\" target=\"_blank\">MarkOOakes</a>: What we think we know has a tendency to come and go... but our wisdom will last a lifetime. <a href=\"http://koerberwalker.wordpress.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a> \"The sooner we learn to ask for help - the sooner we reap the benefits.\" Joan Koerber-Walker <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a> \"If you can find joy in the darkest days, imagine what you will find on bright ones!\" Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a>  \"Just when you think you are finished - Something good happens and you start all over again.\" <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a> \"All we can be is who we are. Anything else is just too much work.\" Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a> \"We each have an individual voice, but together we form a chorus whose music can change the world.\" - Joan Koerber-Walker.\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a> \"Making a Difference starts with Making an Effort.\" Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a> \"As the sun rises each day, so must our hope for a better tomorrow.\" <a href=\"http://hashtags.org/tag/Beoriginal\">#Beoriginal</a>\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a> \"Friends are like flowers - the more you have, the brighter your world.\" Joan Koerber-Walker <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a>  \"Sometimes you have to give in and rest - So you can start again bright and refreshed.\" Joan Koerber-Walker <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n<h4><strong>Originals on Family</strong></h4>\r\n<a href=\"http://twitter.com/trina_willard\">trina_willard</a>: The pain of life\'s passages are somehow tempered when a new little person joins the world. It\'s a new beginning. <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/MasterworksDsgn\">MasterworksDsgn</a>: The trouble with teaching your children to think for themselves is that they do. <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a> So you live with interesting consequences...\r\n\r\nKatheeSue: Warning to my teens as they headed for the evening: \"Nothing good happens after midnight.\" <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a> \"Talking with Teens: \"I\'ve had to tell you so many times. I sound like a broken record!\" \"Mom, What\'s a record?\" Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a>  \"Budget Mgt. Advice for Parents of Teens || \"I\'d love to give you a twenty honey - but I never carry cash.\"  Joan Koerber-Walker <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a> \"Hockey Mom Math: 100 broken hockey sticks $15, 000, 1 ER visit $5,000, Watching your kid do what he loves - Priceless.\" <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n<h4><strong>Originals on Leadership</strong></h4>\r\n<a href=\"http://twitter.com/douglasbrent\">douglasbrent</a>: Always ask permission before offering feedback and you\'re more likely to be helpful. Douglas Brent Smith <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/douglasbrent\">douglasbrent</a>: Leadership is sharing inspiration and responsibility with the courage it takes to achieve success.~ Douglas Brent Smith <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/mikehenrysr\">mikehenrysr</a> : Just because I cleaned up the mess doesn\'t mean I volunteer to be the janitor ~ Mike Henry Sr.\r\n\r\n<a href=\"http://twitter.com/royatkinson\">royatkinson</a>: In times like these, a leader must dig down to a new level of commitment to the goals of the team, and move forward. <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/royatkinson\">royatkinson</a>: A leader who is clueless will have a team that is glueless.\r\n\r\n<a href=\"http://twitter.com/royatkinson\">royatkinson</a>: A leader must dig down to a new level of commitment to the goals of the team, and move forward. <a href=\"http://search.twitter.com/search?q=%23leadership\">#leadership</a> <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/leadershipcoach\">leadershipcoach</a>: Some men are born leaders, and some leaders are born women. ~Joan Gustafson <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/leadershipcoach\">leadershipcoach</a>: \"A special leader lives within you. Determine what, when and how to lead.\" ~Joan Gustafson <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/JenniferVMiller\">JenniferVMiller</a>: Take shortcuts with things, not with people, ~ Jennifer V. Miller<a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/JenniferVMiller\">JenniferVMiller</a>: Push your own boundaries before someone pushes them for you.<a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/WaltHansmann\">WaltHansmann</a>: What qualities does it take to be a <a href=\"http://search.twitter.com/search?q=%23leader\">#leader</a>? Look in the mirror. YOU are the key ingredient. <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/mikemyatt\">mikemyatt</a>: \"There exists a season for all things, but decisive, prudent and principled leadership never goes out of season.\" <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a> <a href=\"http://search.twitter.com/search?q=%23Quote\">#Quote</a>\r\n\r\n<a href=\"http://twitter.com/eschreyer\">eschreyer</a>: What makes a great leader? Not just striving 4 results, but also striving to build into people &amp; impact their lives. ~Erin Schreyer <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/eschreyer\">eschreyer</a>:  When great leaders look in the mirror, they see integrity, selflessness and inspiration.  ~ Erin Schreyer <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/ldguymn\">ldguymn</a>: SHINE: Seek … 2 … Help … by … Inspiring … Nuturing … &amp; … Encouraging. ~ Dave Brand <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/ldguymn\">ldguymn</a>: GOAL: Giving … of … Oneself … 2 … Achieve … a … Legacy.\r\n\r\n<a href=\"http://twitter.com/ldguymn\">ldguymn</a>: RISK: Ready … 2 … Invest … in … Something … 4 … Keeps. <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/ldguymn\">ldguymn</a>: MODEL: Motivate … Others … Daily … by … Encouraging … Learning. <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/ldguymn\">ldguymn</a>: The value derived from inspection is related to the time spent in reflection. Dave Brand <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/ldguymn\">ldguymn</a>: Value a journey not only for it\'s destination, but also by the path traveled ~ Dave Brand\r\n\r\n<a href=\"http://twitter.com/LeadToday\">LeadToday</a>: Poor leaders tell. Good leaders explain. Superior leaders demonstrate. Great leaders inspire. Steve Keating  <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/LeadToday\">LeadToday</a>: The only followers that care what their leader thinks R the followers that know their leader cares. Steve Keating\r\n\r\n<a href=\"http://twitter.com/JKWleadership\">JKWleadership</a>: \"If you want your people to lead, be sure to give them a great role model to follow.\" Joan Koerber-Walker <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/JKWleadership\">JKWleadership</a>\"Great leaders lead by example, inspiring new leaders by their actions.\"  Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/JKWleadership\">JKWleadership</a> \"Choosing to lead is not always easy, but it IS always worth it.\" Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/JKWleadership\">JKWleadership</a> \"No one can hear you if you don\'t speak up\" Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/JKWleadership\">JKWleadership</a> \"If you want people to follow you, demonstrate that you are worth following.\" Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/JKWleadership\">JKWleadership</a> \"Doing the right thing is not always convenient ; but, it is always right.\" Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/JKWleadership\">JKWleadership</a> \"Inspiring others to lead and watching them succeed is the best part of a leader\'s journey.\" Joan Koerber-Walker <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n<h4><strong>Originals on Innovation and Creativity</strong></h4>\r\n<a href=\"http://twitter.com/KateNasser\">KateNasser</a>: Creativity is <a href=\"http://search.twitter.com/search?q=%23diversity\">#diversity</a> of the mind. ~Kate Nasser <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://hashtags.org/account/twitter/cpschuster\">cpschuster</a> : \"Different isn\'t good or bad; it\'s just different.\" Camille Schuster, PhD\r\n\r\n<a href=\"http://twitter.com/deemccrorey\">DeeMcCrorey</a> \"Play to your strengths. Reinvent everything else.\" ~  Dee McCrorey <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/JKWinnovation\">JKWinnovation</a>: Originality is an art that improves with practice. ~ Joan Koerber-Walker<a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/JKWinnovation\">JKWinnovation</a>: When the innovation train pulls away from the station, make sure you are on it. Or else you\'ll get left behind. ~ Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/shannon_kb\">Shannon_KB</a> Is “Necessity the mother of Invention\" ∙OR∙ is Invention/Innovation the mother of Necessity? Shannon Koerber Bullard\r\n\r\n<a href=\"http://twitter.com/eaglesflite\">eaglesflite</a>: Imagine if the ground was not open to new seeds? A closed mind isn\'t fertile for the growth of new ideas &amp; visions ~ Dale Lawrence <a href=\"http://search.twitter.com/search?q=%23beoriginal\">#beoriginal</a>\r\n\r\n<a href=\"http://twitter.com/eaglesflite\">eaglesflite</a> The river of life may be swift, but a persevering spirit will always find a way to cross to the other side~ Dale Lawrence , <a href=\"http://hashtags.org/tag/beoriginal\">#beoriginal</a>\r\n\r\n<a href=\"http://twitter.com/DrBob4u\">DrBob4u</a>: Do not deny your own mind. Encourage your own ideas and creativity. ~Dr Robert H. Schwenk <a href=\"http://search.twitter.com/search?q=%23beoriginal\">#beoriginal</a>\r\n\r\n<a href=\"http://twitter.com/DrBob4u\">DrBob4u</a>: Choose the good in all things and people. Dr Robert H. Schwenkker\r\n\r\n<a href=\"http://twitter.com/JKWinnovation\">JKWinnovation</a>:  \"Creativity and Innovation is NOT always a good thing - just ask the folks on Wall Street.\" Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/JKWinnovation\">JKWinnovation</a>: \"One spark of innovation can light up a world of new opportunities.\" Joan Koerber-Walker <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/JKWinnovation\">JKWinnovation</a>: \"Sometimes a small tweak can lead to a big improvement. Don\'t overlook small opportunities.\" Joan Koerber-Walker <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOrigina</a>l\r\n<h4>Originals on Success, Business and Growth</h4>\r\n<a href=\"http://twitter.com/amilya\">amilya</a>: Noodle Thought ||\"You do not know what you don\'t know.  Be careful  who you allow to fill in the blanks\" ~ Amilya Antonetti <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/amilya\">amilya</a>:  Noodle Thought: Just because you \"Can\" doesn\'t mean that you \"should\". Amilya Antonetti.\r\n\r\n<a href=\"http://twitter.com/amilya\">amilya</a>: Noodle:Those around you should help\"lift\" you up and \"motivate\" you to be your best. Not bitter,angry, and resentful people who will pull you down. Watch who you let in.  Amilya Antonetti  <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a><abbr> </abbr>\r\n\r\n<a href=\"http://twitter.com/amilya\">amilya</a>: Noodle thought: \"Destiny CAN&amp;apos;T be stolen but it CAN be abandoned.\"<a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/amilya\">amilya</a>: Noodle Thought: Good managers oil squeaky wheels. Bad Managers replace them. Know your situation. <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<abbr></abbr>RodKirby \"I define success not by the amount of people that come in the door, but by how many leave impacted on their way out.\" <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/MoreClients\">MoreClients</a>: \"The fear of success is often more paralyzing than the fear of failure.\" - Peter George <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/MoreClients\">MoreClients</a>: \"Effective marketing is the by-product of consistent marketing.\" Peter George <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/royatkinson\">royatkinson</a>: Keep it up - and maybe, by day\'s end, the opportunities will begin to outweigh the challenges. <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/royatkinson\">royatkinson</a>: Change just is, and we need to wrap ourselves around it as well as we can. <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/royatkinson\">royatkinson</a>: Decisions made without us are decisions made for us. <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/royatkinson\">royatkinson</a>: Practice speedership every day. Anticipate coming changes and learn how to respond with lightning reflexes. <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/royatkinson\">royatkinson</a>:  Be in touch with the speed of change in your industry and within your organization—and understand the gap between the two. <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/CorePurpose\">CorePurpose</a>: Originality drives Success. ~ Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/CorePurpose\">CorePurpose</a>: Success is a choice each of us can make. Choose yours. ~ Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/JKWgrowth\">JKWgrowth</a>: 4 steps for growth|| Ask Questions. Listen for Answers. Take action. Celebrate Success ~ Joan Koerber-Walker <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a>: \"How can we help each other?\" Is one of the MOST powerful business questions you can ask! ~ Joan Koerber-Walker <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/JKWgrowth\">JKWgrowth</a>: \"Treasure your rainy days; they help to bring new growth...\" ~ Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/JKWgrowth\">JKWgrowth</a>: \"Growth accelerates when you choose to focus on your positives.\" Joan Koerber-Walker <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/coachjanet\">CoachJanet</a> \"Proactive people change the atmosphere and reactive people complain about it.\" Janet Daughtry  <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/wjsalls\">wjsalls</a>: Every failure is just another step on your journey to the top. William J. Salls<a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\nMeghanMBiro Experiment - Don\'t Sell! Find something Meaningful + Create Value. <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/KateNasser\">KateNasser</a>:  Accountability is not about blame. It is commitment to excellence &amp; ownership of all results. Kate Nasser <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/KateNasser\">KateNasser</a>: \"Collaboration defined -- expanding everyone\'s greatness\"\r\n\r\n<a href=\"http://hashtags.org/account/twitter/KateNasser\">KateNasser</a>: In business, speak clever to attract; deliver value to keep.~Kate Nasser\r\n\r\n<a href=\"http://hashtags.org/account/twitter/KateNasser\">KateNasser</a>: Team Defined: Talent engaged in growth and change to achieve a common success. ~Kate Nasser <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/JillKoenig\">JillKoenig</a>: What you dwell upon long enough and strong enough becomes your reality. <a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/coachquips\">coachquips</a>: Just when I think I\'ve got it all together, something comes up that I\'ve never had to deal with and I am humbled once again! Tricia Schulte<a href=\"http://search.twitter.com/search?q=%23BeOriginal\">#BeOriginal</a>\r\n<h5><a href=\"http://twitter.com/jglass8\">jglass8</a> \"Growth is a journey while success is the final destination.\" Jamie Glass</h5>\r\n<a href=\"http://twitter.com/jglass8\">jglass8</a> Hope is everlasting and fuels our determination to achieve more. Jamie Glass\r\n<h4><strong>Humorous Originals</strong></h4>\r\n<a href=\"http://twitter.com/converging\">converging</a>: As I tell my friends when wrestling with fear or intimidation: \"Pretty people poop too...\" Robb Bingham\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a>: \"At least when I tweet on Twitter SOMEBODY listens.\" Joan Koerber-Walker <a href=\"http://hashtags.org/tag/BeOriginal\">#BeOriginal</a>\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a> \"My idea of exercise - THREE laps around Lord &amp; Taylors.\" Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/joankw\">joankw</a> \"It\'s hard to take yourself seriously when you have just had a food fight in front of hundreds of people.\" Joan Koerber-Walker\r\n\r\n<a href=\"http://twitter.com/jeaniehollon\">JeanieHollon</a>  \"A politician and an IRS agent are drowning. You can only save one of the. Do you walk the dog or read a book?\" Jeanie Hollon\r\n\r\n<a href=\"http://twitter.com/jeaniehollon\">JeanieHollon</a> \"Dear Lord, I been good today-I have\'t gossiped or bad-mouthed no one. But I\'m fixin\'; to get up now and I\'m gonna need your help.\"  Jeanie Hollon\r\n\r\n<a href=\"http://twitter.com/jeaniehollon\">JeanieHollon</a> \"Dear IRS, I no longer wish to belong to your organization. Please cancel my membership &amp; remove my name from your mailing list.\" Jeanie Hollon\r\n\r\n<a href=\"http://twitter.com/wjsalls\">wjsalls</a>: \"If life gives you lemons, trade them for limes, and make Margaritas.\" William J. 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font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n<a href=\"http://new.corepurpose.com/service-suites/channels-services-suite/finalcoreeds/\" rel=\"attachment wp-att-708\"><img class=\"aligncenter size-full wp-image-708\" title=\"finalcoreeds\" src=\"http://new.corepurpose.com/wp-content/uploads/finalcoreeds.jpg\" alt=\"\" width=\"500\" height=\"662\" /></a>\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\"><a href=\"http://corepurpose.net/article_images/32kemail.wmv\">Low bandwidth for dial-up connection</a>\r\n<a href=\"http://corepurpose.net/article_images/100kemail.wmv\">Med bandwidth</a>\r\n<a href=\"http://corepurpose.net/article_images/300kemail.wmv\">High bandwidth for high speed connection</a></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; 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font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>','Channels Services Suite ','','inherit','closed','open','','707-revision','','','2012-07-20 07:45:15','2012-07-20 07:45:15','',707,'http://new.corepurpose.com/707-revision/',0,'revision','',0),(715,1001003,'2012-07-20 07:47:34','2012-07-20 07:47:34','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n<a href=\"http://new.corepurpose.com/?attachment_id=708\" rel=\"attachment wp-att-708\"><img class=\"aligncenter size-full wp-image-708\" title=\"finalcoreeds\" src=\"http://new.corepurpose.com/wp-content/uploads/finalcoreeds.jpg\" alt=\"\" width=\"500\" height=\"662\" /></a>\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\"><a href=\"http://corepurpose.net/article_images/32kemail.wmv\">Low bandwidth for dial-up connection</a>\r\n<a href=\"http://corepurpose.net/article_images/100kemail.wmv\">Med bandwidth</a>\r\n<a href=\"http://corepurpose.net/article_images/300kemail.wmv\">High bandwidth for high speed connection</a></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Channels Services Suite ','','inherit','closed','open','','707-revision-2','','','2012-07-20 07:47:34','2012-07-20 07:47:34','',707,'http://new.corepurpose.com/707-revision-2/',0,'revision','',0),(717,1001003,'2012-07-20 07:47:34','2012-07-20 07:47:34','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n<a href=\"http://new.corepurpose.com/channels-services-suite/finalcoreeds/\" rel=\"attachment wp-att-708\"><img class=\"aligncenter size-full wp-image-708\" title=\"finalcoreeds\" src=\"http://new.corepurpose.com/wp-content/uploads/finalcoreeds.jpg\" alt=\"\" width=\"500\" height=\"662\" /></a>\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\"><a href=\"http://corepurpose.net/article_images/32kemail.wmv\">Low bandwidth for dial-up connection</a>\r\n<a href=\"http://corepurpose.net/article_images/100kemail.wmv\">Med bandwidth</a>\r\n<a href=\"http://corepurpose.net/article_images/300kemail.wmv\">High bandwidth for high speed connection</a></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Channels Services Suite ','','inherit','closed','open','','707-revision-3','','','2012-07-20 07:47:34','2012-07-20 07:47:34','',707,'http://new.corepurpose.com/707-revision-3/',0,'revision','',0),(718,1001003,'2012-07-20 07:48:48','2012-07-20 07:48:48','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n<a href=\"http://new.corepurpose.com/channels-services-suite/finalcoreeds/\" rel=\"attachment wp-att-708\"><img class=\"aligncenter size-full wp-image-708\" title=\"finalcoreeds\" src=\"http://new.corepurpose.com/wp-content/uploads/finalcoreeds.jpg\" alt=\"\" width=\"500\" height=\"662\" /></a>\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\"><a href=\"http://corepurpose.net/article_images/32kemail.wmv\">Low bandwidth for dial-up connection</a>\r\n<a href=\"http://corepurpose.net/article_images/100kemail.wmv\">Med bandwidth</a>\r\n<a href=\"http://corepurpose.net/article_images/300kemail.wmv\">High bandwidth for high speed connection</a></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Channels Services Suite ','','inherit','closed','open','','707-revision-4','','','2012-07-20 07:48:48','2012-07-20 07:48:48','',707,'http://new.corepurpose.com/707-revision-4/',0,'revision','',0),(720,1001003,'2003-04-16 07:53:11','2003-04-16 07:53:11','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n<a href=\"http://new.corepurpose.com/news/channels-services-suite/finalcoreeds/\" rel=\"attachment wp-att-708\"><img class=\"aligncenter size-full wp-image-708\" title=\"finalcoreeds\" src=\"http://new.corepurpose.com/wp-content/uploads/finalcoreeds.jpg\" alt=\"\" width=\"500\" height=\"662\" /></a>\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\"><a href=\"http://corepurpose.net/article_images/32kemail.wmv\">Low bandwidth for dial-up connection</a>\r\n<a href=\"http://corepurpose.net/article_images/100kemail.wmv\">Med bandwidth</a>\r\n<a href=\"http://corepurpose.net/article_images/300kemail.wmv\">High bandwidth for high speed connection</a></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Channels Services Suite ','','publish','closed','closed','','channels-services-suite','','','2013-05-12 01:07:12','2013-05-12 01:07:12','',0,'http://new.corepurpose.com/?p=720',0,'post','',0),(721,1001003,'2012-07-20 07:51:52','2012-07-20 07:51:52','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\nArticles, News, Announcements\n\n<a href=\"http://new.corepurpose.com/news/channels-services-suite/finalcoreeds/\" rel=\"attachment wp-att-708\"><img class=\"aligncenter size-full wp-image-708\" title=\"finalcoreeds\" src=\"http://new.corepurpose.com/wp-content/uploads/finalcoreeds.jpg\" alt=\"\" width=\"500\" height=\"662\" /></a>\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\"><a href=\"http://corepurpose.net/article_images/32kemail.wmv\">Low bandwidth for dial-up connection</a>\n<a href=\"http://corepurpose.net/article_images/100kemail.wmv\">Med bandwidth</a>\n<a href=\"http://corepurpose.net/article_images/300kemail.wmv\">High bandwidth for high speed connection</a></td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>','Channels Services Suite ','','inherit','closed','open','','720-revision','','','2012-07-20 07:51:52','2012-07-20 07:51:52','',720,'http://new.corepurpose.com/720-revision/',0,'revision','',0),(722,1001003,'2012-07-20 07:53:12','2012-07-20 07:53:12','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n<a href=\"http://new.corepurpose.com/news/channels-services-suite/finalcoreeds/\" rel=\"attachment wp-att-708\"><img class=\"aligncenter size-full wp-image-708\" title=\"finalcoreeds\" src=\"http://new.corepurpose.com/wp-content/uploads/finalcoreeds.jpg\" alt=\"\" width=\"500\" height=\"662\" /></a>\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\"><a href=\"http://corepurpose.net/article_images/32kemail.wmv\">Low bandwidth for dial-up connection</a>\r\n<a href=\"http://corepurpose.net/article_images/100kemail.wmv\">Med bandwidth</a>\r\n<a href=\"http://corepurpose.net/article_images/300kemail.wmv\">High bandwidth for high speed connection</a></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Channels Services Suite ','','inherit','closed','open','','720-revision-2','','','2012-07-20 07:53:12','2012-07-20 07:53:12','',720,'http://new.corepurpose.com/720-revision-2/',0,'revision','',0),(723,1001003,'2012-07-20 07:57:37','2012-07-20 07:57:37','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\nArticles, News, Announcements\n\n<a href=\"http://new.corepurpose.com/news/channels-services-suite/finalcoreeds/\" rel=\"attachment wp-att-708\"><img class=\"aligncenter size-full wp-image-708\" title=\"finalcoreeds\" src=\"http://new.corepurpose.com/wp-content/uploads/finalcoreeds.jpg\" alt=\"\" width=\"500\" height=\"662\" /></a>\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\"><a href=\"http://corepurpose.net/article_images/32kemail.wmv\">Low bandwidth for dial-up connection</a>\n<a href=\"http://corepurpose.net/article_images/100kemail.wmv\">Med bandwidth</a>\n<a href=\"http://corepurpose.net/article_images/300kemail.wmv\">High bandwidth for high speed connection</a></td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>','Channels Services Suite ','','inherit','closed','open','','720-autosave','','','2012-07-20 07:57:37','2012-07-20 07:57:37','',720,'http://new.corepurpose.com/720-autosave/',0,'revision','',0),(724,1001003,'2012-07-20 07:53:12','2012-07-20 07:53:12','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n<a href=\"http://new.corepurpose.com/news/channels-services-suite/finalcoreeds/\" rel=\"attachment wp-att-708\"><img class=\"aligncenter size-full wp-image-708\" title=\"finalcoreeds\" src=\"http://new.corepurpose.com/wp-content/uploads/finalcoreeds.jpg\" alt=\"\" width=\"500\" height=\"662\" /></a>\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\"><a href=\"http://corepurpose.net/article_images/32kemail.wmv\">Low bandwidth for dial-up connection</a>\r\n<a href=\"http://corepurpose.net/article_images/100kemail.wmv\">Med bandwidth</a>\r\n<a href=\"http://corepurpose.net/article_images/300kemail.wmv\">High bandwidth for high speed connection</a></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Channels Services Suite ','','inherit','closed','open','','720-revision-3','','','2012-07-20 07:53:12','2012-07-20 07:53:12','',720,'http://new.corepurpose.com/720-revision-3/',0,'revision','',0),(725,1001003,'2012-07-20 07:54:34','2012-07-20 07:54:34','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n<a href=\"http://new.corepurpose.com/news/channels-services-suite/finalcoreeds/\" rel=\"attachment wp-att-708\"><img class=\"aligncenter size-full wp-image-708\" title=\"finalcoreeds\" src=\"http://new.corepurpose.com/wp-content/uploads/finalcoreeds.jpg\" alt=\"\" width=\"500\" height=\"662\" /></a>\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\"><a href=\"http://corepurpose.net/article_images/32kemail.wmv\">Low bandwidth for dial-up connection</a>\r\n<a href=\"http://corepurpose.net/article_images/100kemail.wmv\">Med bandwidth</a>\r\n<a href=\"http://corepurpose.net/article_images/300kemail.wmv\">High bandwidth for high speed connection</a></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Channels Services Suite ','','inherit','closed','open','','720-revision-4','','','2012-07-20 07:54:34','2012-07-20 07:54:34','',720,'http://new.corepurpose.com/720-revision-4/',0,'revision','',0),(726,1001003,'2012-07-20 07:54:34','2012-07-20 07:54:34','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n<a href=\"http://new.corepurpose.com/news/channels-services-suite/finalcoreeds/\" rel=\"attachment wp-att-708\"><img class=\"aligncenter size-full wp-image-708\" title=\"finalcoreeds\" src=\"http://new.corepurpose.com/wp-content/uploads/finalcoreeds.jpg\" alt=\"\" width=\"500\" height=\"662\" /></a>\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\"><a href=\"http://corepurpose.net/article_images/32kemail.wmv\">Low bandwidth for dial-up connection</a>\r\n<a href=\"http://corepurpose.net/article_images/100kemail.wmv\">Med bandwidth</a>\r\n<a href=\"http://corepurpose.net/article_images/300kemail.wmv\">High bandwidth for high speed connection</a></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Channels Services Suite ','','inherit','closed','open','','720-revision-5','','','2012-07-20 07:54:34','2012-07-20 07:54:34','',720,'http://new.corepurpose.com/720-revision-5/',0,'revision','',0),(727,1001003,'2012-07-20 07:54:48','2012-07-20 07:54:48','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n<a href=\"http://new.corepurpose.com/news/channels-services-suite/finalcoreeds/\" rel=\"attachment wp-att-708\"><img class=\"aligncenter size-full wp-image-708\" title=\"finalcoreeds\" src=\"http://new.corepurpose.com/wp-content/uploads/finalcoreeds.jpg\" alt=\"\" width=\"500\" height=\"662\" /></a>\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\"><a href=\"http://corepurpose.net/article_images/32kemail.wmv\">Low bandwidth for dial-up connection</a>\r\n<a href=\"http://corepurpose.net/article_images/100kemail.wmv\">Med bandwidth</a>\r\n<a href=\"http://corepurpose.net/article_images/300kemail.wmv\">High bandwidth for high speed connection</a></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Channels Services Suite ','','inherit','closed','open','','720-revision-6','','','2012-07-20 07:54:48','2012-07-20 07:54:48','',720,'http://new.corepurpose.com/720-revision-6/',0,'revision','',0),(728,1001003,'2012-07-20 07:54:49','2012-07-20 07:54:49','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n<a href=\"http://new.corepurpose.com/news/channels-services-suite/finalcoreeds/\" rel=\"attachment wp-att-708\"><img class=\"aligncenter size-full wp-image-708\" title=\"finalcoreeds\" src=\"http://new.corepurpose.com/wp-content/uploads/finalcoreeds.jpg\" alt=\"\" width=\"500\" height=\"662\" /></a>\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\"><a href=\"http://corepurpose.net/article_images/32kemail.wmv\">Low bandwidth for dial-up connection</a>\r\n<a href=\"http://corepurpose.net/article_images/100kemail.wmv\">Med bandwidth</a>\r\n<a href=\"http://corepurpose.net/article_images/300kemail.wmv\">High bandwidth for high speed connection</a></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Channels Services Suite ','','inherit','closed','open','','720-revision-7','','','2012-07-20 07:54:49','2012-07-20 07:54:49','',720,'http://new.corepurpose.com/720-revision-7/',0,'revision','',0),(729,1001003,'2012-07-20 07:56:26','2012-07-20 07:56:26','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n<a href=\"http://new.corepurpose.com/news/channels-services-suite/finalcoreeds/\" rel=\"attachment wp-att-708\"><img class=\"aligncenter size-full wp-image-708\" title=\"finalcoreeds\" src=\"http://new.corepurpose.com/wp-content/uploads/finalcoreeds.jpg\" alt=\"\" width=\"500\" height=\"662\" /></a>\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\"><a href=\"http://corepurpose.net/article_images/32kemail.wmv\">Low bandwidth for dial-up connection</a>\r\n<a href=\"http://corepurpose.net/article_images/100kemail.wmv\">Med bandwidth</a>\r\n<a href=\"http://corepurpose.net/article_images/300kemail.wmv\">High bandwidth for high speed connection</a></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Channels Services Suite ','','inherit','closed','open','','720-revision-8','','','2012-07-20 07:56:26','2012-07-20 07:56:26','',720,'http://new.corepurpose.com/720-revision-8/',0,'revision','',0),(730,1001003,'2005-03-16 08:08:10','2005-03-16 08:08:10','March 22nd event explores the Business of Innovation.  Phoenix, Arizona, March 8, 2005 – CorePurpose, Inc, and the W.P. Carey School of Business at Arizona State University today announced that noted entrepreneur and business advisor, Joan Koerber-Walker, will present on The Business of Innovation, March 22, 2005 at 6:00PM at the ASU Karsten Golf Course.  The event is a continuation of the Link and Learn series sponsored by the W.P. Carey MBA Alumni Council. Each event features thought leaders sharing their expertise in key areas of interest to the valley’s business and alumni communities.  Intrapreneurs/Entrepreneurs: The Business of Innovation will feature Joan Koerber-Walker, executive director and founder of CorePurpose, Inc. The Phoenix, Arizona based company specializes in helping organizations grow with innovative business and resource strategies. Ms. Koerber-Walker has spent her career taking businesses in new directions. As a corporate executive, she launched new processes and programs around the world for a rapidly growing Fortune 500 company before setting out to launch her own company – CorePurpose, Inc. – in 2002. “Whether you are an intrapreneur or entrepreneur is a matter of geography” shared Koerber-Walker. “You may be in part of of a company or launching your own – “preneurs” manage the business of innovation.” Highlights of the presentation include:  • Finding your Focus  • Finding the “-preneur” inside of you  • Creating a culture of innovation  • Connecting the dots.  About the speaker  An author, speaker and life long intrapreneur/entrepreneur, Joan Koerber-Walker is passionate about finding innovative ways to help companies grow. CorePurpose, the company she founded in 2002 was recognized in 2003 by the Arizona Technology Council as one of the most innovative new companies in Arizona. In 2004, Ms. Koerber-Walker was named one of the top women entrepreneur’s in the country as a national finalist for the Stevie – considered the “Oscar” for Women Entrepreneurs. In addition to her activities as CEO of CorePurpose, she serves on advisory boards at Arizona State University, Texas A&amp;M, Parenting Arizona and on the Board of Directors of the Arizona Technology Council and the National Speakers Association- Arizona chapter. She was awarded a BA in Economics from the University of Delaware, and an MBA (2000) from Arizona State University.  Program details and information:  When, Where and How Much? Date: March 22, 2005 Time: 6:00 PM Reception and networking 6:30 PM – 8:00PM – Presentation Location:  ASU Karsten Golf Course 1125 E Rio Salado Parkway, Tempe, AZ 85281  Open to the public – Free of Charge  Registration:  W.P. Carey Alumni can register at online at https://wpcarey.asu.edu/alumnicommunity/EventsReunions/index.cfm  Members of the business community may register by sending an email confirmation to wpcareyalumni.mba@asu.edu.  About CorePurpose, Inc.  Headquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance.\r\n\r\nFor more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc. Joan Koerber-Walker, 480/921-3933 jkw@corepurpose.net\r\n\r\nFor article reprints, Please visit our contact page and include the name of the article desired.',' The Business of Innovation March 22, 2005','','publish','closed','closed','','the-business-of-innovation-march-22-2005-march-22nd-event-explores-the-business-of-innovation-phoenix-arizona-march-8-2005-corepurpose-inc-and-the-w-p-carey-school-of-business','','','2013-05-12 00:42:55','2013-05-12 00:42:55','',0,'http://new.corepurpose.com/?p=730',0,'post','',0),(732,1001003,'2012-07-20 09:57:41','2012-07-20 09:57:41','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\nArticles, News, Announcements\n\n&nbsp;\n<table width=\"460\" border=\"1\" cellspacing=\"0\" cellpadding=\"5\" align=\"center\">\n<tbody>\n<tr>\n<td>\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"3\">\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> What\'s Core Purpose?</span></strong></span></div></td>\n</tr>\n<tr>\n<td width=\"20\" height=\"34\"></td>\n<td colspan=\"2\" width=\"96%\">\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\">&nbsp;\n<h3> Preview the new One Minute Video on what CorePurpose is all about...</h3>\n<a href=\"http://www.corepurpose.net/article_images/32kemail.wmv\">Low bandwidth for dial-up connection</a>\n\n<a href=\"http://www.corepurpose.net/article_images/100kemail.wmv\">Med bandwidth</a>\n\n<a href=\"http://www.corepurpose.net/article_images/300kemail.wmv\">High bandwidth for high speed connection</a>\n\nWant to Learn More? Give us a call at 480-921-3933.</td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n</td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>\n</td>\n</tr>\n</tbody>\n</table>\n&nbsp;','What\'s Core Purpose? ','','inherit','closed','open','','731-revision','','','2012-07-20 09:57:41','2012-07-20 09:57:41','',731,'http://new.corepurpose.com/731-revision/',0,'revision','',0),(733,1001003,'2003-06-03 10:00:21','2003-06-03 10:00:21','<table width=\"460\" cellspacing=\"0\" cellpadding=\"0\" align=\"center\">\r\n<tbody>\r\n<tr>\r\n<td><span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Public Session June 19, 2003 - Going Global</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">\r\n<p align=\"center\"><strong><em> <span style=\"color: red; font-family: Californian FB; font-size: large;\"> Going Global...are you a global company or do you even want to be?\"</span></em></strong><em></em></p>\r\n<span style=\"color: red; font-family: Californian FB; font-size: medium;\">\r\n</span>\r\n<h1 align=\"center\">Arizona Women in International Trade  proudly presents</h1>\r\n<p align=\"center\">Joan Koerber-Walker, Executive Director of Core Purpose, Inc. as she discusses techniques &amp; guidelines for global expansion.</p>\r\n\r\n<h2>Please join AWIT for a Learning Lunch</h2>\r\n<p align=\"center\"><em> Location</em>:  Sam’s Café at the Biltmore</p>\r\n<p align=\"center\">2566 East Camelback Road, 2<sup>nd</sup> floor, east end of mall</p>\r\n<p align=\"center\">602-954-7100, <a href=\"http://www.samscafeaz.com/\"> http://www.samscafeaz.com/</a></p>\r\n<p align=\"center\"><em> Date:</em>  Thursday, June 19, 2003</p>\r\n<p align=\"center\"><em> Time:</em>  11:30 to 1:30</p>\r\n<p align=\"center\"><em> Cost:</em> $15 members, $ 20 nonmembers</p>\r\n<p align=\"center\"><em> R.S.V.P.</em> to Anne Tully by June 17, 2003</p>\r\n<p align=\"center\">(<a href=\"mailto:atully@azinsights.com\">atully@azinsights.com</a>)</p>\r\n&nbsp;\r\n\r\n<span style=\"color: navy; font-family: Californian FB; font-size: medium;\">  </span><span style=\"color: navy; font-size: medium;\">In 1993, Joan worked for a company that was \"going global\". </span>\r\n\r\n<span style=\"color: navy; font-size: medium;\"> North American based, her corporation started to buy up companies around the world. Ten years later, they had operations in 63 countries. But - were they global? </span>\r\n\r\n<span style=\"color: navy; font-family: Californian FB; font-size: medium;\"> In the midst of a </span><span style=\"color: navy; font-size: medium;\"> global economy</span><span style=\"color: navy; font-family: Californian FB; font-size: medium;\">, common sense tells us that to be competitive we have to be global too - right? </span><span style=\"color: navy; font-size: medium;\"> \"Going Global?\" looks at the challenges of creating a global company from its most important aspect - People. </span>\r\n\r\n<span style=\"color: navy; font-size: medium;\"> The presentation looks at the following key questions: · What is a \"global\" company? · Who are they - are there any? · If you are going global - how does it affect the people that really matter - Your Employees, Your Customers, and Your Shareholders? </span>\r\n\r\n<span style=\"color: navy; font-size: medium;\"> About the speaker: Joan Koerber-Walker is the Executive Director and founder of CorePurpose, Inc. An </span><span style=\"color: navy; font-size: medium;\"> Arizona based consulting and services company. CorePurpose works with companies to identify the high impact areas of their businesses that will differentiate them from the completion at home and abroad - AND then strengthens them in those areas through the efforts the CoreAlliance, a coalition of 35 services organizations specializing in HR, Sales &amp;Marketing, Operations, IT, and Finance. Prior to forming CorePupose, Ms. Koerber-Walker was a vice president with Avnet, Inc. and worked with over 700 technology companies in North America, Europe, and Asia during the expansion of Avnet\'s distribution business from the US and Canada to 63 countries around the world. A popular speaker and professional member of the National Speakers Association, Ms. Koerber-Walker shares her experiences and insights with corporate and academic audiences here in Arizona and around the world.\"</span><span style=\"color: navy;\">\r\n</span></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Public Session June 19, 2003 - Going Global ','','publish','closed','closed','','public-session-june-19-2003-going-global','','','2013-05-12 01:06:50','2013-05-12 01:06:50','',0,'http://new.corepurpose.com/?p=733',0,'post','',0),(734,1001003,'2012-07-20 09:59:32','2012-07-20 09:59:32','<table width=\"460\" cellspacing=\"0\" cellpadding=\"0\" align=\"center\">\n<tbody>\n<tr>\n<td><span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\nArticles, News, Announcements</td>\n</tr>\n</tbody>\n</table>\n&nbsp;\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"3\">\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Public Session June 19, 2003 - Going Global</span></strong></span></div></td>\n</tr>\n<tr>\n<td width=\"20\" height=\"34\"></td>\n<td colspan=\"2\" width=\"96%\">\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\">&nbsp;\n<p align=\"center\"><strong><em> <span style=\"color: red; font-family: Californian FB; font-size: large;\"> Going Global...are you a global company or do you even want to be?\"</span></em></strong><em></em></p>\n<span style=\"color: red; font-family: Californian FB; font-size: medium;\">\n</span>\n<h1 align=\"center\">Arizona Women in International Trade  proudly presents</h1>\n<p align=\"center\">Joan Koerber-Walker, Executive Director of Core Purpose, Inc. as she discusses techniques &amp; guidelines for global expansion.</p>\n<p align=\"center\"></p>\n\n<h2>Please join AWIT for a Learning Lunch</h2>\n<p align=\"center\"><em> Location</em>:  Sam’s Café at the Biltmore</p>\n<p align=\"center\">2566 East Camelback Road, 2<sup>nd</sup> floor, east end of mall</p>\n<p align=\"center\">602-954-7100, <a href=\"http://www.samscafeaz.com/\"> http://www.samscafeaz.com/</a></p>\n<p align=\"center\"><em> Date:</em>  Thursday, June 19, 2003</p>\n<p align=\"center\"><em> Time:</em>  11:30 to 1:30</p>\n<p align=\"center\"><em> Cost:</em> $15 members, $ 20 nonmembers</p>\n<p align=\"center\"><em> R.S.V.P.</em> to Anne Tully by June 17, 2003</p>\n<p align=\"center\">(<a href=\"mailto:atully@azinsights.com\">atully@azinsights.com</a>)</p>\n&nbsp;\n\n<span style=\"color: navy; font-family: Californian FB; font-size: medium;\">  </span><span style=\"color: navy; font-size: medium;\">In 1993, Joan worked for a company that was \"going global\". </span>\n\n<span style=\"color: navy; font-size: medium;\"> North American based, her corporation started to buy up companies around the world. Ten years later, they had operations in 63 countries. But - were they global? </span>\n\n<span style=\"color: navy; font-family: Californian FB; font-size: medium;\"> In the midst of a </span><span style=\"color: navy; font-size: medium;\"> global economy</span><span style=\"color: navy; font-family: Californian FB; font-size: medium;\">, common sense tells us that to be competitive we have to be global too - right? </span><span style=\"color: navy; font-size: medium;\"> \"Going Global?\" looks at the challenges of creating a global company from its most important aspect - People. </span>\n\n<span style=\"color: navy; font-size: medium;\"> The presentation looks at the following key questions: · What is a \"global\" company? · Who are they - are there any? · If you are going global - how does it affect the people that really matter - Your Employees, Your Customers, and Your Shareholders? </span>\n\n<span style=\"color: navy; font-size: medium;\"> About the speaker: Joan Koerber-Walker is the Executive Director and founder of CorePurpose, Inc. An </span><span style=\"color: navy; font-size: medium;\"> Arizona based consulting and services company. CorePurpose works with companies to identify the high impact areas of their businesses that will differentiate them from the completion at home and abroad - AND then strengthens them in those areas through the efforts the CoreAlliance, a coalition of 35 services organizations specializing in HR, Sales &amp;Marketing, Operations, IT, and Finance. Prior to forming CorePupose, Ms. Koerber-Walker was a vice president with Avnet, Inc. and worked with over 700 technology companies in North America, Europe, and Asia during the expansion of Avnet\'s distribution business from the US and Canada to 63 countries around the world. A popular speaker and professional member of the National Speakers Association, Ms. Koerber-Walker shares her experiences and insights with corporate and academic audiences here in Arizona and around the world.\"</span><span style=\"color: navy;\">\n</span><span style=\"color: #0000a0; font-family: Arial;\">\n\n\n</span></td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n</td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>','','','inherit','closed','open','','733-revision','','','2012-07-20 09:59:32','2012-07-20 09:59:32','',733,'http://new.corepurpose.com/733-revision/',0,'revision','',0),(738,1001003,'2003-07-01 10:04:26','2003-07-01 10:04:26','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Executive Insights: The Impact of Services Mapping </span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\"><strong><strong>Increasing employee and customer enthusiam for greater growth and sucess</strong></strong>In today’s challenging business environment, creating and maintaining customer enthusiasm can make the difference between business success and business extinction.Customers have more choices than ever before and expect higher and higher service levels relative to\r\n\r\n&gt; product and service information\r\n&gt; choice between service offerings\r\n&gt; tailored or custom services\r\n&gt; quality of delivery\r\n&gt; the quality of the buying experience\r\n\r\nAcross industries, companies are discovering that of these 5 customer demands, the greatest is that of the buying experience.\r\n\r\nWhile a customer will forgive a service failure that is corrected promptly by a company’s enthusiastic employee ambassador, customers will migrate quickly from companies whose employees feel disenfranchised, even if the service is performed as promised.\r\n\r\nBut what is an employee ambassador, and where do you find one? The answer is simple, employee ambassadors are all around you. They are each member of your organization who touches a customer – directly or indirectly. To create enthusiastic employee ambassadors, organizations must provide a support system to foster enthusiasm that includes:\r\n\r\n&gt; A consistent culture that reaffirms that each employee is key to the company’s success\r\n&gt; A commitment to process, structure and continuous improvement that allows the employee to make promises to customers and gives the employee faith that their promises will be kept.\r\n\r\nAs companies aggressively pursue the development and growth of services offerings and services revenue, it has become increasingly important, in fact, imperative for these firms to provide a consistent level of process, support and flexibility to support employees in their quest of keeping promises to customers resulting in the growth of high levels of customer and employee enthusiasm and the resultant customer loyalty and profitability.\r\n\r\nAll of us want our employees and customers to be enthusiastic about the products and services we provide. Employees can not be enthusiastic if they feel that they can not deliver what is promised, and customers will loose enthusiasm and go elsewhere if promises are not kept. The question is how do we create that enthusiasm and keep it? One tool, created at Arizona State University, is the process of <strong>Services Mapping</strong>.\r\n\r\nCross functional teams across the spectrum of a product or service delivery create a “map” of the product and service delivery systems. The map is broken down into five levels:\r\n\r\n<span style=\"text-decoration: underline;\">Customer View &amp; Evidence</span> - What does the customer see in the way of marketing materials, articles, and information about the product or service that brings them to your door?\r\n\r\n<span style=\"text-decoration: underline;\">Customer Contact</span> - What does the customer experience when they first make contact with your Organization?\r\n\r\n<span style=\"text-decoration: underline;\">On Stage Employee</span> - What are the tools, attitudes, and systems in place to support a positive employee/customer interaction and the employees confidence in making promises to customers?\r\n\r\n<span style=\"text-decoration: underline;\">Back Stage Employees</span> - What are the tools, attitudes, and systems in place to support a positive interaction between the front line employee and those they must rely on behind the scenes.\r\n\r\n<span style=\"text-decoration: underline;\">Resources</span> - What are the physical, financial, and technology resources on stage and back stage employees need to keep promises to each other and ultimately to customers.\r\n\r\nThe Services Mapping process:\r\n&gt; Provides an Overview so employees know “What to Do” when things go right and when they don’t.\r\n&gt; Identifies weak links in the chain, so promises are kept more often!\r\n&gt; Defines the Lines of Customer Interaction between customers and employees so the employee recognizes where they can have the most impact to the customer experience and the company’s goals.\r\n&gt; Defines Lines of Internal Interaction defined between departments\r\n&gt; Provides a basis for identifying and assessing cost, revenue, and capital invested\r\n&gt; Creates a baseline for use in customer satisfaction and quality improvement efforts\r\n\r\n<strong>When service delivery processes work, promises are kept, employee enthusiasm increases and it spreads to customers. The result is greater profits as customers stay, and more importantly, through their enthusiasm, bring more customers via the strongest marketing tool in the arsenal, customer referrals!</strong>\r\n\r\n<span style=\"text-decoration: underline;\">About the Author:</span>\r\n\r\nJoan Koerber-Walker is founder and executive director of CorePurpose,Inc. and organization dedicated to helping companies grow by refocusing actions and resources into the areas they are passionate about and best at in a way that makes financial sense. For more information on the power services mapping can bring to your organization contact Joan at “jkw@corepurpose.net”\r\n\r\nCopyright 2003 CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Executive Insights: The Impact of Services Mapping ','','publish','closed','closed','','executive-insights-the-impact-of-services-mapping','','','2013-05-12 01:06:35','2013-05-12 01:06:35','',0,'http://new.corepurpose.com/?p=738',0,'post','',0),(735,1001003,'2003-06-11 10:00:34','2003-06-11 10:00:34','<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Executive Insights: The Perfect Storm: What happened to the Supply Chain in 2000/2001 &amp; could it happen again? </span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">&nbsp;\r\nBy Joan Koerber-Walker\r\n\r\n&nbsp;\r\n\r\nIn November of 2000, Roy Vallee, Chairman of the Board of Avnet, Inc., the worlds largest electronics distributor,  announced, at the Avnet, Inc. Annual Shareholders Meeting, that Avnet was seeing indicators that the Technology Boom of 2000 may not be sustainable.  This unleashed a storm of protest from analysts, investors and supply chain participants.  While today we all know that those indications were all too true, with hindsight, we, as an industry, only wish he had been wrong.  As the technology sector slowly begins the climb out of the most dramatic downturn in its history, the question asked repeatedly is “How did this happen? &amp; “Will it happen again?”\r\n\r\n&nbsp;\r\n\r\nMany hypotheses have been put forward in the last year as to what happened and why it was so extreme.  Some attribute the cause to:\r\n\r\n&nbsp;\r\n<ul>\r\n	<li>The external environment – globalization, industry consolidation, Y2K, or the dot.com implosion and resulting telecom plunge;</li>\r\n</ul>\r\n&nbsp;\r\n<ul>\r\n	<li>Industry cyclicality – sharper and more dramatic cycles as the size of the industry and key sectors within it grow disproportionately;</li>\r\n</ul>\r\n&nbsp;\r\n<ul>\r\n	<li>Technology – our sophisticated IT systems let us down.  The forecasts were all wrong;</li>\r\n</ul>\r\n&nbsp;\r\n<ul>\r\n	<li>An increasingly complex supply chain;</li>\r\n</ul>\r\n&nbsp;\r\n<ul>\r\n	<li>Wall Street – pressure for growth driving unrealistic forecasts; or</li>\r\n</ul>\r\n&nbsp;\r\n<ul>\r\n	<li>All of the above – a Perfect Storm!</li>\r\n</ul>\r\n&nbsp;\r\n\r\nPick any of the above and you can find people to agree with you as to what was responsible.  Interestingly, each of these factors is a “thing” we can point to.  We do not have to take personal responsibility because it was an external economic effect, an industry group or corporation at fault, not us.\r\n\r\n&nbsp;\r\n\r\nOrganizations and IT systems do not make the decisions that drive the supply chain, people do.  Each one of us represents a link in the supply chain and it is the choices we make every day that drive the outcome.  Until each of us within the industry chooses to accept this responsibility, we are doomed to face similar extreme business cycles in the future.\r\n\r\n&nbsp;\r\n\r\n<strong>So, if human beings are the key factors that control the supply chain, what are the human conditions that drive our supply chain behaviors?</strong>\r\n\r\n<strong> </strong>\r\n\r\n<strong> </strong>\r\n\r\n<strong><span style=\"text-decoration: underline;\">The Seven Deadly Supply Chain Sins</span></strong>\r\n\r\n&nbsp;\r\n\r\n<span style=\"text-decoration: underline;\">The Path of Least Resistance:</span> In our increasingly busy roles, seeking the path of least resistance comes naturally.  Whether as engineers, we design with parts we have always used it the past (designing in parts at the end of their product life cycle or missing out on possible benefits procurement or manufacturing may gain with a more commonly available part) or as procurement and materials professionals we do not make the effort to establish part numbering standards so we truly know what we have and what we need.  At one time or another, in good times and bad, we have all fallen into the trap of viewing the old ways as “good enough” rather than making the extra effort to optimize our systems and our processes.\r\n\r\n&nbsp;\r\n\r\n<span style=\"text-decoration: underline;\">Self Preservation:</span>  From birth, self-preservation is the most basic human instinct. Each of has a natural inclination to protect ourselves, our jobs, and our companies.   In times of allocation or constraint, a buyer may double order or increase forecast requirements to ensure his company gets what it needs to keep the production lines going.  In isolation this may be a small thing, but across an industry, this can create a groundswell of demand that may be unrealized as capacity is increased and product frees up.  Within our organizations we use this nature of self-interest by creating incentive programs to drive certain behaviors.  Unfortunately, these often conflict from department to department.  Thus, our materials team must keep inventory low to earn their incentive and the sales team needs product on hand so they can get the sales level they need to make their sales goals.  These conflicting interests lead to distrust and ultimately to breakdowns in communication or even distorted information as each individual protects his or her own interests.    If our lines of communication break down within our own companies, how can we provide accurate information to our partners across the supply chain?\r\n\r\n&nbsp;\r\n\r\n<span style=\"text-decoration: underline;\">Risk Avoidance:</span> If as human beings we have a natural inclination to protect our selves, the next logical progression is to shy away from risk or find ways to shift the risk from ourselves to another.  In the supply chain this manifests itself in many ways.  In our contracts and legal forms we add penalty clauses and loop holes to shift the risk of doing business from us to another.  Whether it’s the quality of imperfect forecasts, the liability for service or product failures, or artificial or often unnecessary restrictions on date codes, we often spend much more time and effort constructing rules and systems to shift risk to another than we do investing together to improve processes and systems to identify and mitigate the real risks we face.\r\n\r\n<span style=\"text-decoration: underline;\"> </span>\r\n\r\n<span style=\"text-decoration: underline;\">Fallibility:</span>  “Nothing and no one is perfect.  There is always a margin for mistakes.  But naturally the other guy will let us down more often then we will err.  We must protect our selves from his failures.”    This is the thinking that leads us to greater supply chain inefficiencies – bonded inventories, excessive buffers, padded forecasts, and ultimately inventory gluts.  It is often easier to assume our supply chain partner will let us down than it is to pick the RIGHT partner and work closely with that them to develop strategy and process so both of us will be successful.\r\n\r\n&nbsp;\r\n\r\n<span style=\"text-decoration: underline;\">Distrust:</span>  If everyone else is driven by self-interest, risk averse and fallible, no wonder we find it so hard to develop the levels of trust we need to share good information and partner effectively.  When we do not trust our suppliers to deliver, we compensate in the supply chain.  When we do not trust the product groups to have enough inventories, we pad the sales forecast.  When we do not trust the MRP system we tinker with it.  When numbers don’t give us the answers we need, we “adjust” them until they do.  With everyone doing what comes naturally, it’s a wonder we get any good information across the supply chain at all.\r\n\r\n&nbsp;\r\n\r\n<span style=\"text-decoration: underline;\">Greed:</span>  Whether you believe that “Greed is Good” or greed is bad, the interesting thing we often forget is that greed is not just about money.  Greed is getting your “unfair share” of money, market position, market power, attention, and information.  Interestingly if you take the word greed out of the description, it reads like the objectives of many of our companies.\r\n<ul>\r\n	<li>Increase Revenue &amp; Profits</li>\r\n	<li>Increase Brand Position</li>\r\n	<li>Increase Market Share</li>\r\n	<li>Increase Market Intelligence</li>\r\n</ul>\r\n&nbsp;\r\n\r\nIt is when greed gets out of control that we get into trouble.  At the peak for the last technology wave, that is what happened.  As investors we got caught up in escalating stock prices based on company projections that had little basis in financial reality or business basics.  This influx of capital created a flurry of investment in telecom systems, IT infrastructure, and other products creating a groundswell of demand.  As demand increased and supply became constrained, as buyers, we compensated within our supply chain to ensure we got our “unfair share” of what we needed.  As sellers, we raced to capture orders and market share to get our “unfair share” of this inflated demand.  And as an industry, we reeled in shock as the whole thing imploded.  And then we started looking for someone to blame.\r\n\r\n&nbsp;\r\n\r\n<span style=\"text-decoration: underline;\">Denial:</span>  When we refuse to acknowledge the truth, we are in denial.  Another way to look at denial, one we got caught up in this last time around, is getting caught up in a wave of unrealistic optimism that approaches euphoria.  Things were so great in our industry and we were so proud of our strategies, our growth, and our success, that we failed to look closely at the business basics our companies were founded on.  Not only do we need to be aware of our own tendencies to get caught up in unrealistic optimism, but we must also be aware of the affect of those around us.  When our biggest customer doubles his forecast, we double ours, plus a little extra just to be safe.  So does his next supply chain partner and the next one.  Soon the forecast has grown beyond anything sustainable, even assuming that the first projection of double growth was correct.   At an industry or market level it is even more complicated.  Here, when the analysts predict the market will grow by X%, each market participant projects that they will capture their unfair share.  If you go back and add each company’s projection up, the aggregate often exceeds the level of projected growth.  These are some of the storm clouds on the horizon that signal rough weather ahead.\r\n\r\n&nbsp;\r\n\r\n<strong>So with all of our faults, is it hopeless?</strong>  Are we doomed to ever increasing and sharper cycles?  NO!  Each of us, at each level of our organizations has the power to drive change in the performance of the supply chain.\r\n\r\n&nbsp;\r\n\r\n<span style=\"text-decoration: underline;\">Looking at the bigger picture:</span> Whether we call it a supply chain or a supply network, the reality is that the choices, decisions, and actions of each of us, individually, link to others within our companies and across the supply chain.  If we are to truly develop the level of quality information needed to drive to success, we need to recognize the linkages to internal customers, partners, and external customers and ensure that we are sharing the highest quality information available at all times if we are to be successful in reaching optimal levels of performance.  Each of us must Dare to Innovate -\r\n\r\n&nbsp;\r\n<ul>\r\n	<li>Design for Supply Chain Information – Providing the design engineers with not only easy access to technical information, but also information on the product life cycle of the components, their availability over time, and parts that are most commonly used within their company and within their industry to reduce the potential for stock outs in time of constraint and liability inventory in times of excess.</li>\r\n</ul>\r\n&nbsp;\r\n<ul>\r\n	<li>Materials Management and Procurement – Investing in resources, tools and partnerships to create solutions for standardization of part numbers and sharing that information between departments (like engineering) and other manufacturing sites around the world.</li>\r\n</ul>\r\n&nbsp;\r\n<ul>\r\n	<li>Manufacturing – exploring systems, tools and processes that add visibility into inventory activity at the point- of use and relaying it back through the supply chain to support lean manufacturing for lower manufacturing costs and greater inventory trend data to support improved forecasting within the materials management function.</li>\r\n</ul>\r\n&nbsp;\r\n<ul>\r\n	<li>Operations – establishing systems and processes to link global operations and create inventory and supply chain visibility. (This is especially challenging for international companies running on disparate computer systems)</li>\r\n</ul>\r\n&nbsp;\r\n<ul>\r\n	<li>Channels To Market – Ensuring that we have the right channels mix to match our products and services to the needs of our customers.  Then, ensuring that the right information and support systems to support those channels are put in place to get maximum return on the Sales and Marketing efforts across the direct, representative, distribution, and self -service channels.</li>\r\n</ul>\r\n&nbsp;\r\n\r\n<span style=\"text-decoration: underline;\">Be generous with your supply chain partners</span>:  The opposite of self-preservation and self-interest is generosity.   This willing ness to give and share freely is the key to our success as partners in the complex supply chain.  Generosity manifests itself in the willingness to share complete and accurate information to partners, not just that portion that supports what you need right now.  It also extends to the willingness to pay for the value a supply chain partner provides, and the openness to share what portions of the partners’ value proposition truly adds value.  In today’s tight financial times, neither buyers nor sellers can afford services that do not add measurable value to the supply chain process.\r\n\r\n&nbsp;\r\n\r\n<span style=\"text-decoration: underline;\">Understand Risks and create process improvements to mitigate them – Accept responsibility:</span>  No business relationship is without risk, especially as you move across a complex supply chain.  The key is to mapping the process to identify the potential for problems and establishing service recovery systems to address them.  In recent years the trend has been not to manage risk, but to try to shift it across the supply chain from the OEM to the CM to the distributor or Manufacturer of the component.  For  the supply chain to work effectively and for the participants to openly share information, each supply chain partner must accept responsibility for that part of the supply chain information and risk that belongs to them.   Otherwise, innovation and trust between partners becomes impossible.\r\n\r\n&nbsp;\r\n\r\n<span style=\"text-decoration: underline;\">Dare to Trust/Share REAL information:</span>  The key to being able to trust your supply chain partners is to pick the RIGHT partner, then give them complete and accurate information, set reasonable allocations of risk based on accountability for the supply chain information each generates, and then let them do their job.  Choose the right partner based on  their ability to get the job done, their track record within the supply chain and the innovations they can bring to your processes that add value and help you realize your goals.\r\n\r\n&nbsp;\r\n\r\n<span style=\"text-decoration: underline;\">Greed is not all bad, but blind greed is dangerous</span>:  Wanting to get your “unfair share” is what business is all about.  However, when we blindly pursue market-share, revenue, or other business metrics beyond what the marketplace can support, we all ultimately suffer.   New innovations and businesses are developing to help us look at excess inventories across the supply chain.  Identifying these excesses and redirecting them inside our businesses, channels, industry groups or the marketplace allows us to circumvent the build-ups of inventory that ultimately lead to gluts and market declines.  As an industry we must enter into new types of relationships with our supply chain partners to add greater transparency to not only the product we need for the future, but also the residual inventory that is left sitting across the supply chain.  By increasing this visibility, we get a better picture of what is needed, what is left over.  We then have the opportunity to shift the resources back through the chain and put those assets to work for us rather than pushing them off to a partner as a liability.\r\n\r\n&nbsp;\r\n\r\n<span style=\"text-decoration: underline;\">Temper Optimism with Realism:</span> At the height of the boom, optimism was at its highest point.  The cyclicality of the technology industry was “a thing of the past” and business was continually headed up and to the right.  As the market drastically corrected, reality set in and we all scurried for cover, drastically cutting back on our product requirements, canceling orders and pushing as much liability away from our selves and back towards our supply chain partners.    In the darkest days of the downturn, we lost our optimism and trust in each other, cut our costs wherever we could and battened down the hatches to ride out the storm.  Looking around us, we hoped that we would make it through and knew that some others may not.   Today the storm clouds are beginning to dissipate and many analysts predict that we are starting a slow recovery from the Perfect Storm that started in 2000/2001.  As we move towards recovery, there are lessons we have learned that point us towards smoother sailing in the future if we choose to heed them and learn from the painful times we have been through.  We must hold on to the optimism that better times are ahead, and invest accordingly, but we must also temper that optimism with a never ending awareness of the market forces swirling around us and not be afraid to raise the storm flags when optimism conflicts with market reality.\r\n\r\n&nbsp;\r\n\r\n<strong>So, to answer the questions we started with:</strong>\r\n\r\n&nbsp;\r\n<ul>\r\n	<li><strong>How did this happen?</strong> Because we let it.</li>\r\n	<li><strong>Will it happen again?</strong>  By the nature of technology, there will always be a measure of cyclicality in our industry, but the shape of those cycles is up to all of us based on our supply chain behaviors.   Eventually, there will be other storms in the high tech industry.  It is our choice if we sail right into them, as we did this time, or if we plot a new course, one marked by the sharing of accurate and complete supply chain information between partners, a willingness to be held accountable for our supply chain information and decisions, and a willingness to take the time to find the RIGHT partners and then give them what they need to support us across the supply chain.  How will you chart your course?</li>\r\n</ul>\r\n<strong><br clear=\"all\" /> </strong> <strong></strong>\r\n\r\nAbout the Author:\r\n\r\n&nbsp;\r\n\r\nJoan Koerber-Walker is the founder and CEO of CorePurpose, Inc\r\n\r\nWith 20 years of experience in technology distribution, Ms. Koerber-Walker has held a wide range of positions in Management, Marketing, Sales, and Operations. She was instrumental in the development of Avnet’s ASIC/FPGA business and the launch of Avnet’s first Telesales operation. She was also responsible for management of the Global Supplier Contracts Administration process for Avnet’s three operating groups (Electronics Marketing, Applied Computing and Computer Marketing) and worked closely with over 700 technology partners worldwide.  With a focus on matching service expectations to operational processes, Joan brings expertise in the area of industry best practices in both channel operations and channel design.  Ms. Koerber-Walker holds a B.A. in Economics from the University of Delaware and an MBA with honors from Arizona State University.  She is a member of Beta Gamma Sigma, Vice Chairman  of the Dean’s Board of Excellence at ASU and a member of the Executive MBA Advisory Board at ASU.\r\n\r\n&nbsp;\r\n\r\n<strong>Based in Arizona, CorePurpose, Inc. provides enabling services that allow all stakeholders (clients, Core Alliance Members, employees and investors) to focus on what they are Passionate About and Best At, within a model that makes financial sense.  CorePurpose is a services aggregator specializing in the areas of Marketing, Sales, Business/Organizational Development and Supply Chain Management.</strong>\r\n\r\n&nbsp;\r\n\r\n&nbsp;\r\n\r\n&nbsp;\r\n\r\n&nbsp;\r\n\r\n&nbsp;\r\n\r\n&nbsp;</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>\r\n&nbsp;',' Executive Insights: The Perfect Storm: What happened to the Supply Chain in 2000/2001 & could it happen again? ','','publish','closed','closed','','executive-insights-the-perfect-storm-what-happened-to-the-supply-chain-in-20002001-could-it-happen-again','','','2013-05-12 01:06:44','2013-05-12 01:06:44','',0,'http://new.corepurpose.com/?p=735',0,'post','',0),(736,1001003,'2012-07-20 10:02:38','2012-07-20 10:02:38','<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"3\">\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Executive Insights: The Perfect Storm: What happened to the Supply Chain in 2000/2001 &amp; could it happen again? </span></strong></span></div></td>\n</tr>\n<tr>\n<td width=\"20\" height=\"34\"></td>\n<td colspan=\"2\" width=\"96%\">\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\">&nbsp;\nBy Joan Koerber-Walker\n\n&nbsp;\n\nIn November of 2000, Roy Vallee, Chairman of the Board of Avnet, Inc., the worlds largest electronics distributor,  announced, at the Avnet, Inc. Annual Shareholders Meeting, that Avnet was seeing indicators that the Technology Boom of 2000 may not be sustainable.  This unleashed a storm of protest from analysts, investors and supply chain participants.  While today we all know that those indications were all too true, with hindsight, we, as an industry, only wish he had been wrong.  As the technology sector slowly begins the climb out of the most dramatic downturn in its history, the question asked repeatedly is “How did this happen? &amp; “Will it happen again?”\n\n&nbsp;\n\nMany hypotheses have been put forward in the last year as to what happened and why it was so extreme.  Some attribute the cause to:\n\n&nbsp;\n<ul>\n	<li>The external environment – globalization, industry consolidation, Y2K, or the dot.com implosion and resulting telecom plunge;</li>\n</ul>\n&nbsp;\n<ul>\n	<li>Industry cyclicality – sharper and more dramatic cycles as the size of the industry and key sectors within it grow disproportionately;</li>\n</ul>\n&nbsp;\n<ul>\n	<li>Technology – our sophisticated IT systems let us down.  The forecasts were all wrong;</li>\n</ul>\n&nbsp;\n<ul>\n	<li>An increasingly complex supply chain;</li>\n</ul>\n&nbsp;\n<ul>\n	<li>Wall Street – pressure for growth driving unrealistic forecasts; or</li>\n</ul>\n&nbsp;\n<ul>\n	<li>All of the above – a Perfect Storm!</li>\n</ul>\n&nbsp;\n\nPick any of the above and you can find people to agree with you as to what was responsible.  Interestingly, each of these factors is a “thing” we can point to.  We do not have to take personal responsibility because it was an external economic effect, an industry group or corporation at fault, not us.\n\n&nbsp;\n\nOrganizations and IT systems do not make the decisions that drive the supply chain, people do.  Each one of us represents a link in the supply chain and it is the choices we make every day that drive the outcome.  Until each of us within the industry chooses to accept this responsibility, we are doomed to face similar extreme business cycles in the future.\n\n&nbsp;\n\n<strong>So, if human beings are the key factors that control the supply chain, what are the human conditions that drive our supply chain behaviors?</strong>\n\n<strong> </strong>\n\n<strong> </strong>\n\n<strong><span style=\"text-decoration: underline;\">The Seven Deadly Supply Chain Sins</span></strong>\n\n&nbsp;\n\n<span style=\"text-decoration: underline;\">The Path of Least Resistance:</span> In our increasingly busy roles, seeking the path of least resistance comes naturally.  Whether as engineers, we design with parts we have always used it the past (designing in parts at the end of their product life cycle or missing out on possible benefits procurement or manufacturing may gain with a more commonly available part) or as procurement and materials professionals we do not make the effort to establish part numbering standards so we truly know what we have and what we need.  At one time or another, in good times and bad, we have all fallen into the trap of viewing the old ways as “good enough” rather than making the extra effort to optimize our systems and our processes.\n\n&nbsp;\n\n<span style=\"text-decoration: underline;\">Self Preservation:</span>  From birth, self-preservation is the most basic human instinct. Each of has a natural inclination to protect ourselves, our jobs, and our companies.   In times of allocation or constraint, a buyer may double order or increase forecast requirements to ensure his company gets what it needs to keep the production lines going.  In isolation this may be a small thing, but across an industry, this can create a groundswell of demand that may be unrealized as capacity is increased and product frees up.  Within our organizations we use this nature of self-interest by creating incentive programs to drive certain behaviors.  Unfortunately, these often conflict from department to department.  Thus, our materials team must keep inventory low to earn their incentive and the sales team needs product on hand so they can get the sales level they need to make their sales goals.  These conflicting interests lead to distrust and ultimately to breakdowns in communication or even distorted information as each individual protects his or her own interests.    If our lines of communication break down within our own companies, how can we provide accurate information to our partners across the supply chain?\n\n&nbsp;\n\n<span style=\"text-decoration: underline;\">Risk Avoidance:</span> If as human beings we have a natural inclination to protect our selves, the next logical progression is to shy away from risk or find ways to shift the risk from ourselves to another.  In the supply chain this manifests itself in many ways.  In our contracts and legal forms we add penalty clauses and loop holes to shift the risk of doing business from us to another.  Whether it’s the quality of imperfect forecasts, the liability for service or product failures, or artificial or often unnecessary restrictions on date codes, we often spend much more time and effort constructing rules and systems to shift risk to another than we do investing together to improve processes and systems to identify and mitigate the real risks we face.\n\n<span style=\"text-decoration: underline;\"> </span>\n\n<span style=\"text-decoration: underline;\">Fallibility:</span>  “Nothing and no one is perfect.  There is always a margin for mistakes.  But naturally the other guy will let us down more often then we will err.  We must protect our selves from his failures.”    This is the thinking that leads us to greater supply chain inefficiencies – bonded inventories, excessive buffers, padded forecasts, and ultimately inventory gluts.  It is often easier to assume our supply chain partner will let us down than it is to pick the RIGHT partner and work closely with that them to develop strategy and process so both of us will be successful.\n\n&nbsp;\n\n<span style=\"text-decoration: underline;\">Distrust:</span>  If everyone else is driven by self-interest, risk averse and fallible, no wonder we find it so hard to develop the levels of trust we need to share good information and partner effectively.  When we do not trust our suppliers to deliver, we compensate in the supply chain.  When we do not trust the product groups to have enough inventories, we pad the sales forecast.  When we do not trust the MRP system we tinker with it.  When numbers don’t give us the answers we need, we “adjust” them until they do.  With everyone doing what comes naturally, it’s a wonder we get any good information across the supply chain at all.\n\n&nbsp;\n\n<span style=\"text-decoration: underline;\">Greed:</span>  Whether you believe that “Greed is Good” or greed is bad, the interesting thing we often forget is that greed is not just about money.  Greed is getting your “unfair share” of money, market position, market power, attention, and information.  Interestingly if you take the word greed out of the description, it reads like the objectives of many of our companies.\n<ul>\n	<li>Increase Revenue &amp; Profits</li>\n	<li>Increase Brand Position</li>\n	<li>Increase Market Share</li>\n	<li>Increase Market Intelligence</li>\n</ul>\n&nbsp;\n\nIt is when greed gets out of control that we get into trouble.  At the peak for the last technology wave, that is what happened.  As investors we got caught up in escalating stock prices based on company projections that had little basis in financial reality or business basics.  This influx of capital created a flurry of investment in telecom systems, IT infrastructure, and other products creating a groundswell of demand.  As demand increased and supply became constrained, as buyers, we compensated within our supply chain to ensure we got our “unfair share” of what we needed.  As sellers, we raced to capture orders and market share to get our “unfair share” of this inflated demand.  And as an industry, we reeled in shock as the whole thing imploded.  And then we started looking for someone to blame.\n\n&nbsp;\n\n<span style=\"text-decoration: underline;\">Denial:</span>  When we refuse to acknowledge the truth, we are in denial.  Another way to look at denial, one we got caught up in this last time around, is getting caught up in a wave of unrealistic optimism that approaches euphoria.  Things were so great in our industry and we were so proud of our strategies, our growth, and our success, that we failed to look closely at the business basics our companies were founded on.  Not only do we need to be aware of our own tendencies to get caught up in unrealistic optimism, but we must also be aware of the affect of those around us.  When our biggest customer doubles his forecast, we double ours, plus a little extra just to be safe.  So does his next supply chain partner and the next one.  Soon the forecast has grown beyond anything sustainable, even assuming that the first projection of double growth was correct.   At an industry or market level it is even more complicated.  Here, when the analysts predict the market will grow by X%, each market participant projects that they will capture their unfair share.  If you go back and add each company’s projection up, the aggregate often exceeds the level of projected growth.  These are some of the storm clouds on the horizon that signal rough weather ahead.\n\n&nbsp;\n\n<strong>So with all of our faults, is it hopeless?</strong>  Are we doomed to ever increasing and sharper cycles?  NO!  Each of us, at each level of our organizations has the power to drive change in the performance of the supply chain.\n\n&nbsp;\n\n<span style=\"text-decoration: underline;\">Looking at the bigger picture:</span> Whether we call it a supply chain or a supply network, the reality is that the choices, decisions, and actions of each of us, individually, link to others within our companies and across the supply chain.  If we are to truly develop the level of quality information needed to drive to success, we need to recognize the linkages to internal customers, partners, and external customers and ensure that we are sharing the highest quality information available at all times if we are to be successful in reaching optimal levels of performance.  Each of us must Dare to Innovate -\n\n&nbsp;\n<ul>\n	<li>Design for Supply Chain Information – Providing the design engineers with not only easy access to technical information, but also information on the product life cycle of the components, their availability over time, and parts that are most commonly used within their company and within their industry to reduce the potential for stock outs in time of constraint and liability inventory in times of excess.</li>\n</ul>\n&nbsp;\n<ul>\n	<li>Materials Management and Procurement – Investing in resources, tools and partnerships to create solutions for standardization of part numbers and sharing that information between departments (like engineering) and other manufacturing sites around the world.</li>\n</ul>\n&nbsp;\n<ul>\n	<li>Manufacturing – exploring systems, tools and processes that add visibility into inventory activity at the point- of use and relaying it back through the supply chain to support lean manufacturing for lower manufacturing costs and greater inventory trend data to support improved forecasting within the materials management function.</li>\n</ul>\n&nbsp;\n<ul>\n	<li>Operations – establishing systems and processes to link global operations and create inventory and supply chain visibility. (This is especially challenging for international companies running on disparate computer systems)</li>\n</ul>\n&nbsp;\n<ul>\n	<li>Channels To Market – Ensuring that we have the right channels mix to match our products and services to the needs of our customers.  Then, ensuring that the right information and support systems to support those channels are put in place to get maximum return on the Sales and Marketing efforts across the direct, representative, distribution, and self -service channels.</li>\n</ul>\n&nbsp;\n\n<span style=\"text-decoration: underline;\">Be generous with your supply chain partners</span>:  The opposite of self-preservation and self-interest is generosity.   This willing ness to give and share freely is the key to our success as partners in the complex supply chain.  Generosity manifests itself in the willingness to share complete and accurate information to partners, not just that portion that supports what you need right now.  It also extends to the willingness to pay for the value a supply chain partner provides, and the openness to share what portions of the partners’ value proposition truly adds value.  In today’s tight financial times, neither buyers nor sellers can afford services that do not add measurable value to the supply chain process.\n\n&nbsp;\n\n<span style=\"text-decoration: underline;\">Understand Risks and create process improvements to mitigate them – Accept responsibility:</span>  No business relationship is without risk, especially as you move across a complex supply chain.  The key is to mapping the process to identify the potential for problems and establishing service recovery systems to address them.  In recent years the trend has been not to manage risk, but to try to shift it across the supply chain from the OEM to the CM to the distributor or Manufacturer of the component.  For  the supply chain to work effectively and for the participants to openly share information, each supply chain partner must accept responsibility for that part of the supply chain information and risk that belongs to them.   Otherwise, innovation and trust between partners becomes impossible.\n\n&nbsp;\n\n<span style=\"text-decoration: underline;\">Dare to Trust/Share REAL information:</span>  The key to being able to trust your supply chain partners is to pick the RIGHT partner, then give them complete and accurate information, set reasonable allocations of risk based on accountability for the supply chain information each generates, and then let them do their job.  Choose the right partner based on  their ability to get the job done, their track record within the supply chain and the innovations they can bring to your processes that add value and help you realize your goals.\n\n&nbsp;\n\n<span style=\"text-decoration: underline;\">Greed is not all bad, but blind greed is dangerous</span>:  Wanting to get your “unfair share” is what business is all about.  However, when we blindly pursue market-share, revenue, or other business metrics beyond what the marketplace can support, we all ultimately suffer.   New innovations and businesses are developing to help us look at excess inventories across the supply chain.  Identifying these excesses and redirecting them inside our businesses, channels, industry groups or the marketplace allows us to circumvent the build-ups of inventory that ultimately lead to gluts and market declines.  As an industry we must enter into new types of relationships with our supply chain partners to add greater transparency to not only the product we need for the future, but also the residual inventory that is left sitting across the supply chain.  By increasing this visibility, we get a better picture of what is needed, what is left over.  We then have the opportunity to shift the resources back through the chain and put those assets to work for us rather than pushing them off to a partner as a liability.\n\n&nbsp;\n\n<span style=\"text-decoration: underline;\">Temper Optimism with Realism:</span> At the height of the boom, optimism was at its highest point.  The cyclicality of the technology industry was “a thing of the past” and business was continually headed up and to the right.  As the market drastically corrected, reality set in and we all scurried for cover, drastically cutting back on our product requirements, canceling orders and pushing as much liability away from our selves and back towards our supply chain partners.    In the darkest days of the downturn, we lost our optimism and trust in each other, cut our costs wherever we could and battened down the hatches to ride out the storm.  Looking around us, we hoped that we would make it through and knew that some others may not.   Today the storm clouds are beginning to dissipate and many analysts predict that we are starting a slow recovery from the Perfect Storm that started in 2000/2001.  As we move towards recovery, there are lessons we have learned that point us towards smoother sailing in the future if we choose to heed them and learn from the painful times we have been through.  We must hold on to the optimism that better times are ahead, and invest accordingly, but we must also temper that optimism with a never ending awareness of the market forces swirling around us and not be afraid to raise the storm flags when optimism conflicts with market reality.\n\n&nbsp;\n\n<strong>So, to answer the questions we started with:</strong>\n\n&nbsp;\n<ul>\n	<li><strong>How did this happen?</strong> Because we let it.</li>\n	<li><strong>Will it happen again?</strong>  By the nature of technology, there will always be a measure of cyclicality in our industry, but the shape of those cycles is up to all of us based on our supply chain behaviors.   Eventually, there will be other storms in the high tech industry.  It is our choice if we sail right into them, as we did this time, or if we plot a new course, one marked by the sharing of accurate and complete supply chain information between partners, a willingness to be held accountable for our supply chain information and decisions, and a willingness to take the time to find the RIGHT partners and then give them what they need to support us across the supply chain.  How will you chart your course?</li>\n</ul>\n<strong><br clear=\"all\" /> </strong> <strong></strong>\n\nAbout the Author:\n\n&nbsp;\n\nJoan Koerber-Walker is the founder and CEO of CorePurpose, Inc\n\nWith 20 years of experience in technology distribution, Ms. Koerber-Walker has held a wide range of positions in Management, Marketing, Sales, and Operations. She was instrumental in the development of Avnet’s ASIC/FPGA business and the launch of Avnet’s first Telesales operation. She was also responsible for management of the Global Supplier Contracts Administration process for Avnet’s three operating groups (Electronics Marketing, Applied Computing and Computer Marketing) and worked closely with over 700 technology partners worldwide.  With a focus on matching service expectations to operational processes, Joan brings expertise in the area of industry best practices in both channel operations and channel design.  Ms. Koerber-Walker holds a B.A. in Economics from the University of Delaware and an MBA with honors from Arizona State University.  She is a member of Beta Gamma Sigma, Vice Chairman  of the Dean’s Board of Excellence at ASU and a member of the Executive MBA Advisory Board at ASU.\n\n&nbsp;\n\n<strong>Based in Arizona, CorePurpose, Inc. provides enabling services that allow all stakeholders (clients, Core Alliance Members, employees and investors) to focus on what they are Passionate About and Best At, within a model that makes financial sense.  CorePurpose is a services aggregator specializing in the areas of Marketing, Sales, Business/Organizational Development and Supply Chain Management.</strong>\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;\n\n&nbsp;</td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n</td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>\n&nbsp;',' Executive Insights: The Perfect Storm: What happened to the Supply Chain in 2000/2001 & could it happen again? ','','inherit','closed','open','','735-revision','','','2012-07-20 10:02:38','2012-07-20 10:02:38','',735,'http://new.corepurpose.com/735-revision/',0,'revision','',0),(737,1001003,'2012-07-20 10:00:21','2012-07-20 10:00:21','<table width=\"460\" cellspacing=\"0\" cellpadding=\"0\" align=\"center\">\r\n<tbody>\r\n<tr>\r\n<td><span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Public Session June 19, 2003 - Going Global</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">&nbsp;\r\n<p align=\"center\"><strong><em> <span style=\"color: red; font-family: Californian FB; font-size: large;\"> Going Global...are you a global company or do you even want to be?\"</span></em></strong><em></em></p>\r\n<span style=\"color: red; font-family: Californian FB; font-size: medium;\">\r\n</span>\r\n<h1 align=\"center\">Arizona Women in International Trade  proudly presents</h1>\r\n<p align=\"center\">Joan Koerber-Walker, Executive Director of Core Purpose, Inc. as she discusses techniques &amp; guidelines for global expansion.</p>\r\n<p align=\"center\"></p>\r\n\r\n<h2>Please join AWIT for a Learning Lunch</h2>\r\n<p align=\"center\"><em> Location</em>:  Sam’s Café at the Biltmore</p>\r\n<p align=\"center\">2566 East Camelback Road, 2<sup>nd</sup> floor, east end of mall</p>\r\n<p align=\"center\">602-954-7100, <a href=\"http://www.samscafeaz.com/\"> http://www.samscafeaz.com/</a></p>\r\n<p align=\"center\"><em> Date:</em>  Thursday, June 19, 2003</p>\r\n<p align=\"center\"><em> Time:</em>  11:30 to 1:30</p>\r\n<p align=\"center\"><em> Cost:</em> $15 members, $ 20 nonmembers</p>\r\n<p align=\"center\"><em> R.S.V.P.</em> to Anne Tully by June 17, 2003</p>\r\n<p align=\"center\">(<a href=\"mailto:atully@azinsights.com\">atully@azinsights.com</a>)</p>\r\n&nbsp;\r\n\r\n<span style=\"color: navy; font-family: Californian FB; font-size: medium;\">  </span><span style=\"color: navy; font-size: medium;\">In 1993, Joan worked for a company that was \"going global\". </span>\r\n\r\n<span style=\"color: navy; font-size: medium;\"> North American based, her corporation started to buy up companies around the world. Ten years later, they had operations in 63 countries. But - were they global? </span>\r\n\r\n<span style=\"color: navy; font-family: Californian FB; font-size: medium;\"> In the midst of a </span><span style=\"color: navy; font-size: medium;\"> global economy</span><span style=\"color: navy; font-family: Californian FB; font-size: medium;\">, common sense tells us that to be competitive we have to be global too - right? </span><span style=\"color: navy; font-size: medium;\"> \"Going Global?\" looks at the challenges of creating a global company from its most important aspect - People. </span>\r\n\r\n<span style=\"color: navy; font-size: medium;\"> The presentation looks at the following key questions: · What is a \"global\" company? · Who are they - are there any? · If you are going global - how does it affect the people that really matter - Your Employees, Your Customers, and Your Shareholders? </span>\r\n\r\n<span style=\"color: navy; font-size: medium;\"> About the speaker: Joan Koerber-Walker is the Executive Director and founder of CorePurpose, Inc. An </span><span style=\"color: navy; font-size: medium;\"> Arizona based consulting and services company. CorePurpose works with companies to identify the high impact areas of their businesses that will differentiate them from the completion at home and abroad - AND then strengthens them in those areas through the efforts the CoreAlliance, a coalition of 35 services organizations specializing in HR, Sales &amp;Marketing, Operations, IT, and Finance. Prior to forming CorePupose, Ms. Koerber-Walker was a vice president with Avnet, Inc. and worked with over 700 technology companies in North America, Europe, and Asia during the expansion of Avnet\'s distribution business from the US and Canada to 63 countries around the world. A popular speaker and professional member of the National Speakers Association, Ms. Koerber-Walker shares her experiences and insights with corporate and academic audiences here in Arizona and around the world.\"</span><span style=\"color: navy;\">\r\n</span><span style=\"color: #0000a0; font-family: Arial;\">\r\n\r\n\r\n</span></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Public Session June 19, 2003 - Going Global ','','inherit','closed','open','','733-revision-2','','','2012-07-20 10:00:21','2012-07-20 10:00:21','',733,'http://new.corepurpose.com/733-revision-2/',0,'revision','',0),(739,1001003,'2012-07-20 10:05:27','2012-07-20 10:05:27','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\nArticles, News, Announcements\n\n&nbsp;\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"3\">\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Executive Insights: The Impact of Services Mapping </span></strong></span></div></td>\n</tr>\n<tr>\n<td width=\"20\" height=\"34\"></td>\n<td colspan=\"2\" width=\"96%\">\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\">\n<strong>Increasing employee and customer enthusiam for greater growth and sucess\n\n</strong> In today’s challenging business environment, creating and maintaining customer enthusiasm can make the difference between business success and business extinction.\n\nCustomers have more choices than ever before and expect higher and higher service levels relative to\n\n&gt; product and service information\n&gt; choice between service offerings\n&gt; tailored or custom services\n&gt; quality of delivery\n&gt; the quality of the buying experience\n\nAcross industries, companies are discovering that of these 5 customer demands, the greatest is that of the buying experience.\n\nWhile a customer will forgive a service failure that is corrected promptly by a company’s enthusiastic employee ambassador, customers will migrate quickly from companies whose employees feel disenfranchised, even if the service is performed as promised.\n\nBut what is an employee ambassador, and where do you find one? The answer is simple, employee ambassadors are all around you. They are each member of your organization who touches a customer – directly or indirectly. To create enthusiastic employee ambassadors, organizations must provide a support system to foster enthusiasm that includes:\n\n&gt; A consistent culture that reaffirms that each employee is key to the company’s success\n&gt; A commitment to process, structure and continuous improvement that allows the employee to make promises to customers and gives the employee faith that their promises will be kept.\n\nAs companies aggressively pursue the development and growth of services offerings and services revenue, it has become increasingly important, in fact, imperative for these firms to provide a consistent level of process, support and flexibility to support employees in their quest of keeping promises to customers resulting in the growth of high levels of customer and employee enthusiasm and the resultant customer loyalty and profitability.\n\nAll of us want our employees and customers to be enthusiastic about the products and services we provide. Employees can not be enthusiastic if they feel that they can not deliver what is promised, and customers will loose enthusiasm and go elsewhere if promises are not kept. The question is how do we create that enthusiasm and keep it? One tool, created at Arizona State University, is the process of <strong>Services Mapping</strong>.\n\nCross functional teams across the spectrum of a product or service delivery create a “map” of the product and service delivery systems. The map is broken down into five levels:\n\n<span style=\"text-decoration: underline;\">Customer View &amp; Evidence</span> - What does the customer see in the way of marketing materials, articles, and information about the product or service that brings them to your door?\n\n<span style=\"text-decoration: underline;\">Customer Contact</span> - What does the customer experience when they first make contact with your Organization?\n\n<span style=\"text-decoration: underline;\">On Stage Employee</span> - What are the tools, attitudes, and systems in place to support a positive employee/customer interaction and the employees confidence in making promises to customers?\n\n<span style=\"text-decoration: underline;\">Back Stage Employees</span> - What are the tools, attitudes, and systems in place to support a positive interaction between the front line employee and those they must rely on behind the scenes.\n\n<span style=\"text-decoration: underline;\">Resources</span> - What are the physical, financial, and technology resources on stage and back stage employees need to keep promises to each other and ultimately to customers.\n\nThe Services Mapping process:\n&gt; Provides an Overview so employees know “What to Do” when things go right and when they don’t.\n&gt; Identifies weak links in the chain, so promises are kept more often!\n&gt; Defines the Lines of Customer Interaction between customers and employees so the employee recognizes where they can have the most impact to the customer experience and the company’s goals.\n&gt; Defines Lines of Internal Interaction defined between departments\n&gt; Provides a basis for identifying and assessing cost, revenue, and capital invested\n&gt; Creates a baseline for use in customer satisfaction and quality improvement efforts\n\n<strong>When service delivery processes work, promises are kept, employee enthusiasm increases and it spreads to customers. The result is greater profits as customers stay, and more importantly, through their enthusiasm, bring more customers via the strongest marketing tool in the arsenal, customer referrals!</strong>\n\n<span style=\"text-decoration: underline;\">About the Author:</span>\n\nJoan Koerber-Walker is founder and executive director of CorePurpose,Inc. and organization dedicated to helping companies grow by refocusing actions and resources into the areas they are passionate about and best at in a way that makes financial sense. For more information on the power services mapping can bring to your organization contact Joan at “jkw@corepurpose.net”\n\nCopyright 2003 CorePurpose, Inc.</td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n</td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>','Executive Insights: The Impact of Services Mapping ','','inherit','closed','open','','738-revision','','','2012-07-20 10:05:27','2012-07-20 10:05:27','',738,'http://new.corepurpose.com/738-revision/',0,'revision','',0),(740,1001003,'2012-07-20 10:05:38','2012-07-20 10:05:38','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Executive Insights: The Impact of Services Mapping </span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">\r\n<strong>Increasing employee and customer enthusiam for greater growth and sucess\r\n\r\n</strong> In today’s challenging business environment, creating and maintaining customer enthusiasm can make the difference between business success and business extinction.\r\n\r\nCustomers have more choices than ever before and expect higher and higher service levels relative to\r\n\r\n&gt; product and service information\r\n&gt; choice between service offerings\r\n&gt; tailored or custom services\r\n&gt; quality of delivery\r\n&gt; the quality of the buying experience\r\n\r\nAcross industries, companies are discovering that of these 5 customer demands, the greatest is that of the buying experience.\r\n\r\nWhile a customer will forgive a service failure that is corrected promptly by a company’s enthusiastic employee ambassador, customers will migrate quickly from companies whose employees feel disenfranchised, even if the service is performed as promised.\r\n\r\nBut what is an employee ambassador, and where do you find one? The answer is simple, employee ambassadors are all around you. They are each member of your organization who touches a customer – directly or indirectly. To create enthusiastic employee ambassadors, organizations must provide a support system to foster enthusiasm that includes:\r\n\r\n&gt; A consistent culture that reaffirms that each employee is key to the company’s success\r\n&gt; A commitment to process, structure and continuous improvement that allows the employee to make promises to customers and gives the employee faith that their promises will be kept.\r\n\r\nAs companies aggressively pursue the development and growth of services offerings and services revenue, it has become increasingly important, in fact, imperative for these firms to provide a consistent level of process, support and flexibility to support employees in their quest of keeping promises to customers resulting in the growth of high levels of customer and employee enthusiasm and the resultant customer loyalty and profitability.\r\n\r\nAll of us want our employees and customers to be enthusiastic about the products and services we provide. Employees can not be enthusiastic if they feel that they can not deliver what is promised, and customers will loose enthusiasm and go elsewhere if promises are not kept. The question is how do we create that enthusiasm and keep it? One tool, created at Arizona State University, is the process of <strong>Services Mapping</strong>.\r\n\r\nCross functional teams across the spectrum of a product or service delivery create a “map” of the product and service delivery systems. The map is broken down into five levels:\r\n\r\n<span style=\"text-decoration: underline;\">Customer View &amp; Evidence</span> - What does the customer see in the way of marketing materials, articles, and information about the product or service that brings them to your door?\r\n\r\n<span style=\"text-decoration: underline;\">Customer Contact</span> - What does the customer experience when they first make contact with your Organization?\r\n\r\n<span style=\"text-decoration: underline;\">On Stage Employee</span> - What are the tools, attitudes, and systems in place to support a positive employee/customer interaction and the employees confidence in making promises to customers?\r\n\r\n<span style=\"text-decoration: underline;\">Back Stage Employees</span> - What are the tools, attitudes, and systems in place to support a positive interaction between the front line employee and those they must rely on behind the scenes.\r\n\r\n<span style=\"text-decoration: underline;\">Resources</span> - What are the physical, financial, and technology resources on stage and back stage employees need to keep promises to each other and ultimately to customers.\r\n\r\nThe Services Mapping process:\r\n&gt; Provides an Overview so employees know “What to Do” when things go right and when they don’t.\r\n&gt; Identifies weak links in the chain, so promises are kept more often!\r\n&gt; Defines the Lines of Customer Interaction between customers and employees so the employee recognizes where they can have the most impact to the customer experience and the company’s goals.\r\n&gt; Defines Lines of Internal Interaction defined between departments\r\n&gt; Provides a basis for identifying and assessing cost, revenue, and capital invested\r\n&gt; Creates a baseline for use in customer satisfaction and quality improvement efforts\r\n\r\n<strong>When service delivery processes work, promises are kept, employee enthusiasm increases and it spreads to customers. The result is greater profits as customers stay, and more importantly, through their enthusiasm, bring more customers via the strongest marketing tool in the arsenal, customer referrals!</strong>\r\n\r\n<span style=\"text-decoration: underline;\">About the Author:</span>\r\n\r\nJoan Koerber-Walker is founder and executive director of CorePurpose,Inc. and organization dedicated to helping companies grow by refocusing actions and resources into the areas they are passionate about and best at in a way that makes financial sense. For more information on the power services mapping can bring to your organization contact Joan at “jkw@corepurpose.net”\r\n\r\nCopyright 2003 CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Executive Insights: The Impact of Services Mapping ','','inherit','closed','open','','738-revision-2','','','2012-07-20 10:05:38','2012-07-20 10:05:38','',738,'http://new.corepurpose.com/738-revision-2/',0,'revision','',0),(741,1001003,'2012-07-20 10:05:50','2012-07-20 10:05:50','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Executive Insights: The Impact of Services Mapping </span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\"><strong><strong>Increasing employee and customer enthusiam for greater growth and sucess</strong></strong>&nbsp;\r\n\r\nIn today’s challenging business environment, creating and maintaining customer enthusiasm can make the difference between business success and business extinction.Customers have more choices than ever before and expect higher and higher service levels relative to\r\n\r\n&gt; product and service information\r\n&gt; choice between service offerings\r\n&gt; tailored or custom services\r\n&gt; quality of delivery\r\n&gt; the quality of the buying experience\r\n\r\nAcross industries, companies are discovering that of these 5 customer demands, the greatest is that of the buying experience.\r\n\r\nWhile a customer will forgive a service failure that is corrected promptly by a company’s enthusiastic employee ambassador, customers will migrate quickly from companies whose employees feel disenfranchised, even if the service is performed as promised.\r\n\r\nBut what is an employee ambassador, and where do you find one? The answer is simple, employee ambassadors are all around you. They are each member of your organization who touches a customer – directly or indirectly. To create enthusiastic employee ambassadors, organizations must provide a support system to foster enthusiasm that includes:\r\n\r\n&gt; A consistent culture that reaffirms that each employee is key to the company’s success\r\n&gt; A commitment to process, structure and continuous improvement that allows the employee to make promises to customers and gives the employee faith that their promises will be kept.\r\n\r\nAs companies aggressively pursue the development and growth of services offerings and services revenue, it has become increasingly important, in fact, imperative for these firms to provide a consistent level of process, support and flexibility to support employees in their quest of keeping promises to customers resulting in the growth of high levels of customer and employee enthusiasm and the resultant customer loyalty and profitability.\r\n\r\nAll of us want our employees and customers to be enthusiastic about the products and services we provide. Employees can not be enthusiastic if they feel that they can not deliver what is promised, and customers will loose enthusiasm and go elsewhere if promises are not kept. The question is how do we create that enthusiasm and keep it? One tool, created at Arizona State University, is the process of <strong>Services Mapping</strong>.\r\n\r\nCross functional teams across the spectrum of a product or service delivery create a “map” of the product and service delivery systems. The map is broken down into five levels:\r\n\r\n<span style=\"text-decoration: underline;\">Customer View &amp; Evidence</span> - What does the customer see in the way of marketing materials, articles, and information about the product or service that brings them to your door?\r\n\r\n<span style=\"text-decoration: underline;\">Customer Contact</span> - What does the customer experience when they first make contact with your Organization?\r\n\r\n<span style=\"text-decoration: underline;\">On Stage Employee</span> - What are the tools, attitudes, and systems in place to support a positive employee/customer interaction and the employees confidence in making promises to customers?\r\n\r\n<span style=\"text-decoration: underline;\">Back Stage Employees</span> - What are the tools, attitudes, and systems in place to support a positive interaction between the front line employee and those they must rely on behind the scenes.\r\n\r\n<span style=\"text-decoration: underline;\">Resources</span> - What are the physical, financial, and technology resources on stage and back stage employees need to keep promises to each other and ultimately to customers.\r\n\r\nThe Services Mapping process:\r\n&gt; Provides an Overview so employees know “What to Do” when things go right and when they don’t.\r\n&gt; Identifies weak links in the chain, so promises are kept more often!\r\n&gt; Defines the Lines of Customer Interaction between customers and employees so the employee recognizes where they can have the most impact to the customer experience and the company’s goals.\r\n&gt; Defines Lines of Internal Interaction defined between departments\r\n&gt; Provides a basis for identifying and assessing cost, revenue, and capital invested\r\n&gt; Creates a baseline for use in customer satisfaction and quality improvement efforts\r\n\r\n<strong>When service delivery processes work, promises are kept, employee enthusiasm increases and it spreads to customers. The result is greater profits as customers stay, and more importantly, through their enthusiasm, bring more customers via the strongest marketing tool in the arsenal, customer referrals!</strong>\r\n\r\n<span style=\"text-decoration: underline;\">About the Author:</span>\r\n\r\nJoan Koerber-Walker is founder and executive director of CorePurpose,Inc. and organization dedicated to helping companies grow by refocusing actions and resources into the areas they are passionate about and best at in a way that makes financial sense. For more information on the power services mapping can bring to your organization contact Joan at “jkw@corepurpose.net”\r\n\r\nCopyright 2003 CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Executive Insights: The Impact of Services Mapping ','','inherit','closed','open','','738-revision-3','','','2012-07-20 10:05:50','2012-07-20 10:05:50','',738,'http://new.corepurpose.com/738-revision-3/',0,'revision','',0),(742,1001003,'2012-07-20 10:07:56','2012-07-20 10:07:56','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\nArticles, News, Announcements\n\n&nbsp;\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"3\">\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Executive Insights: The Impact of Services Mapping </span></strong></span></div></td>\n</tr>\n<tr>\n<td width=\"20\" height=\"34\"></td>\n<td colspan=\"2\" width=\"96%\">\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\"><strong><strong>Increasing employee and customer enthusiam for greater growth and sucess</strong></strong>In today’s challenging business environment, creating and maintaining customer enthusiasm can make the difference between business success and business extinction.Customers have more choices than ever before and expect higher and higher service levels relative to&gt; product and service information\n&gt; choice between service offerings\n&gt; tailored or custom services\n&gt; quality of delivery\n&gt; the quality of the buying experience\n\nAcross industries, companies are discovering that of these 5 customer demands, the greatest is that of the buying experience.\n\nWhile a customer will forgive a service failure that is corrected promptly by a company’s enthusiastic employee ambassador, customers will migrate quickly from companies whose employees feel disenfranchised, even if the service is performed as promised.\n\nBut what is an employee ambassador, and where do you find one? The answer is simple, employee ambassadors are all around you. They are each member of your organization who touches a customer – directly or indirectly. To create enthusiastic employee ambassadors, organizations must provide a support system to foster enthusiasm that includes:\n\n&gt; A consistent culture that reaffirms that each employee is key to the company’s success\n&gt; A commitment to process, structure and continuous improvement that allows the employee to make promises to customers and gives the employee faith that their promises will be kept.\n\nAs companies aggressively pursue the development and growth of services offerings and services revenue, it has become increasingly important, in fact, imperative for these firms to provide a consistent level of process, support and flexibility to support employees in their quest of keeping promises to customers resulting in the growth of high levels of customer and employee enthusiasm and the resultant customer loyalty and profitability.\n\nAll of us want our employees and customers to be enthusiastic about the products and services we provide. Employees can not be enthusiastic if they feel that they can not deliver what is promised, and customers will loose enthusiasm and go elsewhere if promises are not kept. The question is how do we create that enthusiasm and keep it? One tool, created at Arizona State University, is the process of <strong>Services Mapping</strong>.\n\nCross functional teams across the spectrum of a product or service delivery create a “map” of the product and service delivery systems. The map is broken down into five levels:\n\n<span style=\"text-decoration: underline;\">Customer View &amp; Evidence</span> - What does the customer see in the way of marketing materials, articles, and information about the product or service that brings them to your door?\n\n<span style=\"text-decoration: underline;\">Customer Contact</span> - What does the customer experience when they first make contact with your Organization?\n\n<span style=\"text-decoration: underline;\">On Stage Employee</span> - What are the tools, attitudes, and systems in place to support a positive employee/customer interaction and the employees confidence in making promises to customers?\n\n<span style=\"text-decoration: underline;\">Back Stage Employees</span> - What are the tools, attitudes, and systems in place to support a positive interaction between the front line employee and those they must rely on behind the scenes.\n\n<span style=\"text-decoration: underline;\">Resources</span> - What are the physical, financial, and technology resources on stage and back stage employees need to keep promises to each other and ultimately to customers.\n\nThe Services Mapping process:\n&gt; Provides an Overview so employees know “What to Do” when things go right and when they don’t.\n&gt; Identifies weak links in the chain, so promises are kept more often!\n&gt; Defines the Lines of Customer Interaction between customers and employees so the employee recognizes where they can have the most impact to the customer experience and the company’s goals.\n&gt; Defines Lines of Internal Interaction defined between departments\n&gt; Provides a basis for identifying and assessing cost, revenue, and capital invested\n&gt; Creates a baseline for use in customer satisfaction and quality improvement efforts\n\n<strong>When service delivery processes work, promises are kept, employee enthusiasm increases and it spreads to customers. The result is greater profits as customers stay, and more importantly, through their enthusiasm, bring more customers via the strongest marketing tool in the arsenal, customer referrals!</strong>\n\n<span style=\"text-decoration: underline;\">About the Author:</span>\n\nJoan Koerber-Walker is founder and executive director of CorePurpose,Inc. and organization dedicated to helping companies grow by refocusing actions and resources into the areas they are passionate about and best at in a way that makes financial sense. For more information on the power services mapping can bring to your organization contact Joan at “jkw@corepurpose.net”\n\nCopyright 2003 CorePurpose, Inc.</td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n</td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>','Executive Insights: The Impact of Services Mapping ','','inherit','closed','open','','738-autosave','','','2012-07-20 10:07:56','2012-07-20 10:07:56','',738,'http://new.corepurpose.com/738-autosave/',0,'revision','',0),(743,1001003,'2003-08-21 10:10:55','2003-08-21 10:10:55','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Executive Insights– The Power and Perils of Strategic Planning</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">&nbsp;\r\n\r\n<strong>The future of any organization is tied directly to the strategic decisions made today AND the ability to effectively execute on that strategy! </strong>\r\n\r\nWhile we all understand the importance of thinking and acting strategically, often the demands of running the day to day business get in the way. A good strategic process focuses on what we must do to execute on the key actions for today and also provides a road map for long term actions that enhance and ensure our companies future.\r\n\r\nAs we develop our business strategy, we often focus our attention on the “fires” burning in our business. But our focus on the fire often inhibits our ability to objectively view the world around us and quickly react to it.\r\n\r\nTo complicate the process, the world around us is constantly changing.\r\n<ul>\r\n	<li>Changing Competition</li>\r\n	<li>Competing Products</li>\r\n	<li>Customer Needs</li>\r\n	<li>Customer Wants</li>\r\n	<li>New Business Models</li>\r\n	<li>New Business Theory</li>\r\n</ul>\r\nResearch has shown that most organizations have some form of strategic plan. These plans normally consist of:\r\n<ul>\r\n	<li>Vision</li>\r\n	<li>Mission</li>\r\n	<li>Strategic Objectives or Goals</li>\r\n	<li>Projects</li>\r\n	<li>Tasks</li>\r\n	<li>Anticipated Results</li>\r\n</ul>\r\nUnfortunately, for many organizations, the most important components – the Anticipated Results – do not materialize. While those closest to the plan would fall back to excuses based on outside environmental or economic factors – things outside of their control – the reality is that often a plan fails through lack of foresight or execution.\r\n\r\nFor many organizations, strategic planning is a once a year event. The resulting plan is then fixed and reviewed at the end for successes and failures. This is the great peril of strategic planning – the false security created by having a plan. Having a plan is only the fist step – it is the execution of that plan over time that will determine the organizations success or failure to achieve anticipated results.\r\n\r\nStrategic planning must always be a dynamic process. To be effective, the strategic plan must be a living document. It provides a roadmap for day to day activities that are designed to build towards the organization’s long term and short term goals.\r\n\r\nAn effective strategic execution process requires ongoing activity, effective delegation of key responsibilities, and monitoring of results at short and regular intervals. For greatest effectiveness, this process must be embedded into the culture of the organization so that each plan participant understands how their actions can affect the organizations strategic results.\r\n\r\n<strong>Successful organizations have learned that strategy must be embedded in the culture across the organization and include strategic thinking, strategic planning AND strategic execution. When this is adopted within all levels of the organization – anything is possible! </strong>\r\n\r\n<span style=\"text-decoration: underline;\">About the author:</span>\r\nJoan Koerber-Walker is Executive Director and Founder of CorePurpose, an Arizona based distributor of consulting, software and outsourced solutions. CorePurpose provides Services and Solutions that build Businesses, in the areas of strategy, sales and marketing, IT, finance, operations and HR/OD.\r\nCopyright CorePurpose, Inc. September 2003</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Executive Insights– The Power and Perils of Strategic Planning ','','publish','closed','closed','','executive-insights-the-power-and-perils-of-strategic-planning','','','2013-05-12 01:06:31','2013-05-12 01:06:31','',0,'http://new.corepurpose.com/?p=743',0,'post','',0),(744,1001003,'2012-07-20 10:11:17','2012-07-20 10:11:17','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\nArticles, News, Announcements\n\n&nbsp;\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"3\">\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Executive Insights– The Power and Perils of Strategic Planning</span></strong></span></div></td>\n</tr>\n<tr>\n<td width=\"20\" height=\"34\"></td>\n<td colspan=\"2\" width=\"96%\">\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\">&nbsp;\n\n<strong>The future of any organization is tied directly to the strategic decisions made today AND the ability to effectively execute on that strategy! </strong>\n\nWhile we all understand the importance of thinking and acting strategically, often the demands of running the day to day business get in the way. A good strategic process focuses on what we must do to execute on the key actions for today and also provides a road map for long term actions that enhance and ensure our companies future.\n\nAs we develop our business strategy, we often focus our attention on the “fires” burning in our business. But our focus on the fire often inhibits our ability to objectively view the world around us and quickly react to it.\n\nTo complicate the process, the world around us is constantly changing.\n<ul>\n	<li>Changing Competition</li>\n	<li>Competing Products</li>\n	<li>Customer Needs</li>\n	<li>Customer Wants</li>\n	<li>New Business Models</li>\n	<li>New Business Theory</li>\n</ul>\nResearch has shown that most organizations have some form of strategic plan. These plans normally consist of:\n<ul>\n	<li>Vision</li>\n	<li>Mission</li>\n	<li>Strategic Objectives or Goals</li>\n	<li>Projects</li>\n	<li>Tasks</li>\n	<li>Anticipated Results</li>\n</ul>\nUnfortunately, for many organizations, the most important components – the Anticipated Results – do not materialize. While those closest to the plan would fall back to excuses based on outside environmental or economic factors – things outside of their control – the reality is that often a plan fails through lack of foresight or execution.\n\nFor many organizations, strategic planning is a once a year event. The resulting plan is then fixed and reviewed at the end for successes and failures. This is the great peril of strategic planning – the false security created by having a plan. Having a plan is only the fist step – it is the execution of that plan over time that will determine the organizations success or failure to achieve anticipated results.\n\nStrategic planning must always be a dynamic process. To be effective, the strategic plan must be a living document. It provides a roadmap for day to day activities that are designed to build towards the organization’s long term and short term goals.\n\nAn effective strategic execution process requires ongoing activity, effective delegation of key responsibilities, and monitoring of results at short and regular intervals. For greatest effectiveness, this process must be embedded into the culture of the organization so that each plan participant understands how their actions can affect the organizations strategic results.\n\n<strong>Successful organizations have learned that strategy must be embedded in the culture across the organization and include strategic thinking, strategic planning AND strategic execution. When this is adopted within all levels of the organization – anything is possible! </strong>\n\n<span style=\"text-decoration: underline;\">About the author:</span>\nJoan Koerber-Walker is Executive Director and Founder of CorePurpose, an Arizona based distributor of consulting, software and outsourced solutions. CorePurpose provides Services and Solutions that build Businesses, in the areas of strategy, sales and marketing, IT, finance, operations and HR/OD.\nCopyright CorePurpose, Inc. September 2003</td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n</td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>','Executive Insights– The Power and Perils of Strategic Planning ','','inherit','closed','open','','743-revision','','','2012-07-20 10:11:17','2012-07-20 10:11:17','',743,'http://new.corepurpose.com/743-revision/',0,'revision','',0),(745,1001003,'2003-11-07 10:12:15','2003-11-07 10:12:15','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> CorePurpose Achieves 300% Increase in Bottom Line Results with the assistance of GoalCentrix</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">&nbsp;\r\n<h3>CorePurpose Achieves 300% Increase in Bottom Line Results with the assistance of GoalCentrix</h3>\r\nPhoenix, Arizona —November 4, 2003—\r\n\r\nGoalCentrix, an industry leader in goal achievement solutions, today announced that CorePurpose, a leading business consulting and services aggregator, has achieved significant business results using GoalCentrix.\r\n\r\nCorePurpose had developed a unique business model to distribute professional services, software, and outsource solutions its customers allowing them to focus on what they are passionate about and best at in a way that makes financial sense. With their success, came many challenges. “On the surface, everything was great,” said Joan Koerber-Walker, Executive Director and Founder. “But the faster we grew – the more the activity. I was working 18 hour days 6 days a week just to keep up.”\r\n\r\n“Our mission is to provide services, software and outsourced solutions that build businesses” Joan said. “We help clients identify the high impact areas of their business and then support them with experts in that area and their industry. If we could not keep our own team focused, how could we help our customers?”\r\n\r\nCorePurpose answered this tremendous challenge by deploying GoalCentrix in March 2003 and immediately had clear visibility to the execution of their strategic plan, all of their customer opportunities and effective communications with CoreAlliance Members. “The biggest increase in productivity came from the increase in communication effectiveness” Joan said. “Instead of conference calls, meetings and other gatherings to keep track of where we were on various projects, we simply used the email and report capabilities in GoalCentrix to keep everyone connected.”\r\n\r\nSince using GoalCentrix, CorePurpose realized an 80% increase in communication effectiveness, a 50% increase in productivity overall and a 300% increase in bottom line results. “The difference between success and failure takes more than a strategic plan – it takes a framework for strategic execution. GoalCentrix is giving us that” said Joan.\r\n\r\n“GoalCentrix is providing businesses with the process and system needed to achieve better bottom-line results” says Dave Riley, President and COO of GoalCentrix. “CorePurpose shows just how far a small organization can go using GoalCentrix to drive the execution of their business plan. We are proud to be a member of the CoreAlliance.”\r\n\r\n<span style=\"text-decoration: underline;\">ABOUT COREPURPOSE</span>\r\nHeadquartered in Arizona, CorePurpose, Inc., is a distributor of professional services, software, and outsource solutions and specializes in focusing resources and teams for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to see the listing and experience of CoreAlliance Members visit: http://www.corepurpose.net.\r\n\r\nCorePurpose and CoreAllaince are either a registered trademark or trademark of CorePurpose, Inc.. in the United States and/or other countries.\r\n\r\n<span style=\"text-decoration: underline;\">ABOUT GOALCENTRIX</span>\r\nGoalCentrix offers industry-leading Goal Achievement Systems helping businesses achieve greater results. We are focused on helping companies achieve their goals by staying focused on their top priorities, being informed with a clear line of site throughout the organization, and acting with purpose making intelligent, proactive business decisions. Our customers improve profitability, increase customer satisfaction, and raise employee productivity through innovative applications and business processes based on best-practices. Please visit us at http://www.goalcentrix.com to learn more.\r\n\r\n# # # © 2003 GoalCentrix, Inc. All rights reserved. GoalCentrix and the GoalCentrix logo are trademarks of GoalCentrix, Inc. All other trademarks are the property of their respective owners.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','CorePurpose Achieves 300% Increase in Bottom Line Results with the assistance of GoalCentrix   	GoalCentrix, an industry leader in goal achievem','','publish','closed','closed','','corepurpose-achieves-300-increase-in-bottom-line-results-with-the-assistance-of-goalcentrix-goalcentrix-an-industry-leader-in-goal-achievem','','','2013-05-12 01:06:22','2013-05-12 01:06:22','',0,'http://new.corepurpose.com/?p=745',0,'post','',0),(746,1001003,'2012-07-20 10:12:37','2012-07-20 10:12:37','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\nArticles, News, Announcements\n\n&nbsp;\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"3\">\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> CorePurpose Achieves 300% Increase in Bottom Line Results with the assistance of GoalCentrix</span></strong></span></div></td>\n</tr>\n<tr>\n<td width=\"20\" height=\"34\"></td>\n<td colspan=\"2\" width=\"96%\">\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\">&nbsp;\n<h3>CorePurpose Achieves 300% Increase in Bottom Line Results with the assistance of GoalCentrix</h3>\nPhoenix, Arizona —November 4, 2003—\n\nGoalCentrix, an industry leader in goal achievement solutions, today announced that CorePurpose, a leading business consulting and services aggregator, has achieved significant business results using GoalCentrix.\n\nCorePurpose had developed a unique business model to distribute professional services, software, and outsource solutions its customers allowing them to focus on what they are passionate about and best at in a way that makes financial sense. With their success, came many challenges. “On the surface, everything was great,” said Joan Koerber-Walker, Executive Director and Founder. “But the faster we grew – the more the activity. I was working 18 hour days 6 days a week just to keep up.”\n\n“Our mission is to provide services, software and outsourced solutions that build businesses” Joan said. “We help clients identify the high impact areas of their business and then support them with experts in that area and their industry. If we could not keep our own team focused, how could we help our customers?”\n\nCorePurpose answered this tremendous challenge by deploying GoalCentrix in March 2003 and immediately had clear visibility to the execution of their strategic plan, all of their customer opportunities and effective communications with CoreAlliance Members. “The biggest increase in productivity came from the increase in communication effectiveness” Joan said. “Instead of conference calls, meetings and other gatherings to keep track of where we were on various projects, we simply used the email and report capabilities in GoalCentrix to keep everyone connected.”\n\nSince using GoalCentrix, CorePurpose realized an 80% increase in communication effectiveness, a 50% increase in productivity overall and a 300% increase in bottom line results. “The difference between success and failure takes more than a strategic plan – it takes a framework for strategic execution. GoalCentrix is giving us that” said Joan.\n\n“GoalCentrix is providing businesses with the process and system needed to achieve better bottom-line results” says Dave Riley, President and COO of GoalCentrix. “CorePurpose shows just how far a small organization can go using GoalCentrix to drive the execution of their business plan. We are proud to be a member of the CoreAlliance.”\n\n<span style=\"text-decoration: underline;\">ABOUT COREPURPOSE</span>\nHeadquartered in Arizona, CorePurpose, Inc., is a distributor of professional services, software, and outsource solutions and specializes in focusing resources and teams for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to see the listing and experience of CoreAlliance Members visit: http://www.corepurpose.net.\n\nCorePurpose and CoreAllaince are either a registered trademark or trademark of CorePurpose, Inc.. in the United States and/or other countries.\n\n<span style=\"text-decoration: underline;\">ABOUT GOALCENTRIX</span>\nGoalCentrix offers industry-leading Goal Achievement Systems helping businesses achieve greater results. We are focused on helping companies achieve their goals by staying focused on their top priorities, being informed with a clear line of site throughout the organization, and acting with purpose making intelligent, proactive business decisions. Our customers improve profitability, increase customer satisfaction, and raise employee productivity through innovative applications and business processes based on best-practices. Please visit us at http://www.goalcentrix.com to learn more.\n\n# # # © 2003 GoalCentrix, Inc. All rights reserved. GoalCentrix and the GoalCentrix logo are trademarks of GoalCentrix, Inc. All other trademarks are the property of their respective owners.</td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n</td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>','CorePurpose Achieves 300% Increase in Bottom Line Results with the assistance of GoalCentrix   	GoalCentrix, an industry leader in goal achievem','','inherit','closed','open','','745-revision','','','2012-07-20 10:12:37','2012-07-20 10:12:37','',745,'http://new.corepurpose.com/745-revision/',0,'revision','',0),(747,1001003,'2003-12-12 10:13:07','2003-12-12 10:13:07','<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Ready Set Grow open for Registration</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona , December 12, 2003-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced that registration is open for its 2004 Ready Set Grow Lecture Series and Workshops.\r\n\r\nReady Set Grow, a 12 month program that will bring 12 nationally known business growth experts to the valley, starts January 20, 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to these executives tell how they have improved their businesses and then participate in workshops designed to apply the same concepts to their own companies.\r\n\r\nThe program will look at a different facet of business growth strategy each month ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\n“The last few years have presented great challenges to valley businesses” shared Joan Koerber-Walker, executive director of CorePurpose. “As the market begins to turn, our businesses will need to be ready. Unfortunately as I looked around – there was no program designed to address these business needs in a structured curriculum that takes you through the growth process. I shared my concern with business leaders here in the valley and with key experts around the country – the result is the Ready Set Grow program.”\r\n\r\nThe experts coming to the valley include Ann Rhoades, president of People Ink, who was instrumental in building high performance people cultures at Southwest Airlines and Jet Blue; Greg Reid, sr. vice president of marketing and strategy at Yellow Corporation, who led customer strategy at Yellow Corporation as it moved from worst to first in its industry; and Tom Espositio, president of The Insight Group, and former IBM executive who developed the IBM Global Services business model. Other experts include leading Ph.D’s, CEO’s and senior executives who have created major impact in their organizations and industries by focusing on the concepts they will share.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n\r\n“Developing our workforce will be one of the key factors for growth of technology business in Arizona.” said Todd Bankofier, president of the Arizona technology Council. “The Ready Set Grow program gives us the opportunity to support our members in this key area.”\r\n\r\nThe program is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders. It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.\r\n\r\n“The Ready Set Grow program creates a unique opportunity for valley entrepreneurs” according to Francine Hardaway, CEO of Stealthmode Partners. “The program will expose them to ideas and strategies they can apply to their own businesses within a budget and timeline they can support. It also gives them the opportunity to learn from both the speakers and the other businesses in the program.”\r\n\r\nProgram details and information:\r\n\r\nWhen, Where and How Much?\r\n\r\nDates: January 20 – December 21th, 2004\r\n\r\nForums: 3rd Tuesday of every month\r\n\r\nTime:\r\n\r\n7:30 – 8:00 AM – Continental Breakfast\r\n\r\n8:00—12:00PM – Forum Session\r\n\r\nLocation:\r\n\r\nBusiness and Industry Institute\r\nMesa Community College\r\n145 North Centennial Way\r\nMesa, Arizona 85201\r\n\r\nCosts for the Ready/Set/Grow Series\r\n\r\nIndividual participant:\r\n$1200.00 for the 12 month program\r\n\r\nGroups of 3 or more:\r\n$1000.00 per person for groups of 3 or more\r\n\r\nEach attendee will receive:\r\n\r\n&gt; All conference materials and resource lists\r\n&gt;Access to a members only web site with forum resources, on line chat, and networking information\r\n&gt; 12 month FREE subscription to The Phoenix Business Journal\r\n\r\nFor more details and registration – visit www.CorePurpose.com\r\n\r\n<span style=\"text-decoration: underline;\">About CorePurpose, Inc. </span>\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.corepurpose.net.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Ready Set Grow open for Registration ','','publish','closed','closed','','ready-set-grow-open-for-registration','','','2013-05-12 00:50:22','2013-05-12 00:50:22','',0,'http://new.corepurpose.com/?p=747',0,'post','',0),(748,1001003,'2012-07-20 10:13:25','2012-07-20 10:13:25','','Ready Set Grow open for Registration ','','inherit','closed','open','','747-revision','','','2012-07-20 10:13:25','2012-07-20 10:13:25','',747,'http://new.corepurpose.com/747-revision/',0,'revision','',0),(749,1001003,'2004-01-20 10:14:11','2004-01-20 10:14:11','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> CorePurpose, Inc. Announces the Second Installment in the Ready-Set-Grow Series: “Focus on People” and New Single Session Pricing Offer</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona January 20, 2004-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the second installment in the Ready Set Grow Lecture Series – “Focus on People”The program will explore how People-centric cultures within companies pay big dividends and look at specific examples of companies who have used this strategy to grow their business and their profits. Ann Rhoades, president of People Ink will open the program, followed by a question and answer period and workshop where participants can apply what they have learned to their own companies.\r\n\r\nAnn Rhoades has spent her career building people-centric organizations at companies including JetBlue Airways, Southwest Airlines, and Doubletree Hotels. Ann will share her creative approach to developing cultures around fun; and her firsthand experiences in launching successful start-up companies, blending post-merger cultures and creating a legacy of people-centric organizations. A self-described “rule breaker”, Ann is adamant about standing up for what she believes in, regardless of the consequences. Her candor around the mistakes she’s made and the lessons she’s learned is the driving force behind her desire to inspire organizations to focus on the people side of their business.\r\n\r\n“The economic hardships we faced in the last few years have led many valley companies to make short term human resource decisions that can have disastrous long term effects” shared Joan Koerber-Walker, executive director of CorePurpose. “As the market begins to turn, our businesses will need to be ready. That means having the right people in the right place, ready to grow and willing to give 100%. Unfortunately, these past decisions will come back to haunt us if we do not do something now. If anybody knows how to do it – it’s Ann Rhoades.”\r\n\r\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley. The first in the series “Focusing for Success”, held January 20th, was well received by an audience of representatives from Arizona businesses. The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to these executives tell how they have improved their businesses and then participate in workshops designed to apply the same concepts to their own companies.\r\n\r\nThe program will look at a different facet of business growth strategy each month ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\nThe experts coming to the valley include February’s speaker, Ann Rhoades as well as Greg Reid, sr. vice president of marketing and strategy at Yellow Corporation, who led customer strategy at Yellow Corporation as it moved from worst to first in its industry; Tom Espositio, president of The Insight Group, and former IBM executive who developed the IBM Global Services business model; and Roy Vallee, chairman and CEO of Avnet, Inc.. Other experts include leading Ph.D’s, CEO’s and senior executives who have created major impact in their organizations and industries by focusing on the concepts they will share.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n\r\n“Developing our workforce will be one of the key factors for growth of technology business in Arizona.” said Todd Bankofier, president of the Arizona Technology Council. “The Ready Set Grow program gives us the opportunity to support our members in this key area.”\r\n\r\nThe program is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders. It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.\r\n\r\nProgram details and information:\r\n\r\nWhen, Where and How Much?\r\n\r\nDates: January 20 – December 21th, 2004\r\n\r\nForums: 3rd Tuesday of every month\r\n\r\nFocus on People: February 17, 2004\r\n\r\nTime:\r\n\r\n7:30 – 8:00 AM – Continental Breakfast\r\n\r\n8:00—12:00PM – Forum Session\r\n\r\nLocation:\r\n\r\nBusiness and Industry Institute\r\n\r\nMesa Community College\r\n\r\n145 North Centennial Way\r\n\r\nMesa, Arizona 85201\r\n\r\nCosts for the Ready/Set/Grow Series\r\n\r\nIndividual participant:\r\n\r\n$1100.00 for the balance of 2004\r\nGroups of 3 or more:\r\n$920.00 per person\r\n\r\n<strong>NEW: Single Sessions now offered</strong>\r\nIndividual participant: $129 per session\r\nGroups of 3 or more: $117 per person per session\r\n\r\nFor more details and registration – visit www.CorePurpose.com\r\n\r\nAbout PeopleInk.\r\nHeadquartered in Arizona, the People Ink team are experienced culture creators who believe “you cannot force culture… you can only create environment”. Experience in building internal people cultures for companies such as: Southwest Airlines, JetBlue Airways Corporation, Dial Corporation, American Express, Doubletree Hotels Corporation, Office Depot, and Promus Hotel Corporation. People Ink works with organizations to create high performance people-centric cultures that deliver bottom line results.\r\n\r\nCONTACT: People Ink\r\nLisa Stovall, 480/421-0370\r\n\r\nAbout CorePurpose, Inc.\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','CorePurpose, Inc. Announces the Second Installment in the Ready-Set-Grow Series: “Focus on People” and New Single Session Pricing Offer ','','publish','closed','closed','','corepurpose-inc-announces-the-second-installment-in-the-ready-set-grow-series-focus-on-people-and-new-single-session-pricing-offer','','','2013-05-12 00:50:15','2013-05-12 00:50:15','',0,'http://new.corepurpose.com/?p=749',0,'post','',0),(750,1001003,'2012-07-20 10:15:15','2012-07-20 10:15:15','&nbsp;\n\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\nArticles, News, Announcements\n\n&nbsp;\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"3\">\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> CorePurpose, Inc. Announces the Second Installment in the Ready-Set-Grow Series: “Focus on People” and New Single Session Pricing Offer</span></strong></span></div></td>\n</tr>\n<tr>\n<td width=\"20\" height=\"34\"></td>\n<td colspan=\"2\" width=\"96%\">\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona January 20, 2004-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the second installment in the Ready Set Grow Lecture Series – “Focus on People”\n\nThe program will explore how People-centric cultures within companies pay big dividends and look at specific examples of companies who have used this strategy to grow their business and their profits. Ann Rhoades, president of People Ink will open the program, followed by a question and answer period and workshop where participants can apply what they have learned to their own companies.\n\nAnn Rhoades has spent her career building people-centric organizations at companies including JetBlue Airways, Southwest Airlines, and Doubletree Hotels. Ann will share her creative approach to developing cultures around fun; and her firsthand experiences in launching successful start-up companies, blending post-merger cultures and creating a legacy of people-centric organizations. A self-described “rule breaker”, Ann is adamant about standing up for what she believes in, regardless of the consequences. Her candor around the mistakes she’s made and the lessons she’s learned is the driving force behind her desire to inspire organizations to focus on the people side of their business.\n\n“The economic hardships we faced in the last few years have led many valley companies to make short term human resource decisions that can have disastrous long term effects” shared Joan Koerber-Walker, executive director of CorePurpose. “As the market begins to turn, our businesses will need to be ready. That means having the right people in the right place, ready to grow and willing to give 100%. Unfortunately, these past decisions will come back to haunt us if we do not do something now. If anybody knows how to do it – it’s Ann Rhoades.”\n\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley. The first in the series “Focusing for Success”, held January 20th, was well received by an audience of representatives from Arizona businesses. The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to these executives tell how they have improved their businesses and then participate in workshops designed to apply the same concepts to their own companies.\n\nThe program will look at a different facet of business growth strategy each month ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\n\nThe experts coming to the valley include February’s speaker, Ann Rhoades as well as Greg Reid, sr. vice president of marketing and strategy at Yellow Corporation, who led customer strategy at Yellow Corporation as it moved from worst to first in its industry; Tom Espositio, president of The Insight Group, and former IBM executive who developed the IBM Global Services business model; and Roy Vallee, chairman and CEO of Avnet, Inc.. Other experts include leading Ph.D’s, CEO’s and senior executives who have created major impact in their organizations and industries by focusing on the concepts they will share.\n\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\n\n“Developing our workforce will be one of the key factors for growth of technology business in Arizona.” said Todd Bankofier, president of the Arizona Technology Council. “The Ready Set Grow program gives us the opportunity to support our members in this key area.”\n\nThe program is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders. It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.\n\nProgram details and information:\n\nWhen, Where and How Much?\n\nDates: January 20 – December 21th, 2004\n\nForums: 3rd Tuesday of every month\n\nFocus on People: February 17, 2004\n\nTime:\n\n7:30 – 8:00 AM – Continental Breakfast\n\n8:00—12:00PM – Forum Session\n\nLocation:\n\nBusiness and Industry Institute\n\nMesa Community College\n\n145 North Centennial Way\n\nMesa, Arizona 85201\n\nCosts for the Ready/Set/Grow Series\n\nIndividual participant:\n\n$1100.00 for the balance of 2004\nGroups of 3 or more:\n$920.00 per person\n\n<strong>NEW: Single Sessions now offered</strong>\nIndividual participant: $129 per session\nGroups of 3 or more: $117 per person per session\n\nFor more details and registration – visit www.CorePurpose.com\n\nAbout PeopleInk.\nHeadquartered in Arizona, the People Ink team are experienced culture creators who believe “you cannot force culture… you can only create environment”. Experience in building internal people cultures for companies such as: Southwest Airlines, JetBlue Airways Corporation, Dial Corporation, American Express, Doubletree Hotels Corporation, Office Depot, and Promus Hotel Corporation. People Ink works with organizations to create high performance people-centric cultures that deliver bottom line results.\n\nCONTACT: People Ink\nLisa Stovall, 480/421-0370\n\nAbout CorePurpose, Inc.\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\n\nCONTACT: CorePurpose, Inc.\nJoan Koerber-Walker, 480/921-3933\njkw@corepurpose.net\n\nCorePurpose® is a registered service mark of CorePurpose, Inc.\n\n© CorePurpose, Inc.</td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n</td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>','CorePurpose, Inc. Announces the Second Installment in the Ready-Set-Grow Series: “Focus on People” and New Single Session Pricing Offer ','','inherit','closed','open','','749-revision','','','2012-07-20 10:15:15','2012-07-20 10:15:15','',749,'http://new.corepurpose.com/749-revision/',0,'revision','',0),(751,1001003,'2012-07-20 10:15:23','2012-07-20 10:15:23','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> CorePurpose, Inc. Announces the Second Installment in the Ready-Set-Grow Series: “Focus on People” and New Single Session Pricing Offer</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona January 20, 2004-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the second installment in the Ready Set Grow Lecture Series – “Focus on People”\r\n\r\nThe program will explore how People-centric cultures within companies pay big dividends and look at specific examples of companies who have used this strategy to grow their business and their profits. Ann Rhoades, president of People Ink will open the program, followed by a question and answer period and workshop where participants can apply what they have learned to their own companies.\r\n\r\nAnn Rhoades has spent her career building people-centric organizations at companies including JetBlue Airways, Southwest Airlines, and Doubletree Hotels. Ann will share her creative approach to developing cultures around fun; and her firsthand experiences in launching successful start-up companies, blending post-merger cultures and creating a legacy of people-centric organizations. A self-described “rule breaker”, Ann is adamant about standing up for what she believes in, regardless of the consequences. Her candor around the mistakes she’s made and the lessons she’s learned is the driving force behind her desire to inspire organizations to focus on the people side of their business.\r\n\r\n“The economic hardships we faced in the last few years have led many valley companies to make short term human resource decisions that can have disastrous long term effects” shared Joan Koerber-Walker, executive director of CorePurpose. “As the market begins to turn, our businesses will need to be ready. That means having the right people in the right place, ready to grow and willing to give 100%. Unfortunately, these past decisions will come back to haunt us if we do not do something now. If anybody knows how to do it – it’s Ann Rhoades.”\r\n\r\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley. The first in the series “Focusing for Success”, held January 20th, was well received by an audience of representatives from Arizona businesses. The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to these executives tell how they have improved their businesses and then participate in workshops designed to apply the same concepts to their own companies.\r\n\r\nThe program will look at a different facet of business growth strategy each month ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\nThe experts coming to the valley include February’s speaker, Ann Rhoades as well as Greg Reid, sr. vice president of marketing and strategy at Yellow Corporation, who led customer strategy at Yellow Corporation as it moved from worst to first in its industry; Tom Espositio, president of The Insight Group, and former IBM executive who developed the IBM Global Services business model; and Roy Vallee, chairman and CEO of Avnet, Inc.. Other experts include leading Ph.D’s, CEO’s and senior executives who have created major impact in their organizations and industries by focusing on the concepts they will share.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n\r\n“Developing our workforce will be one of the key factors for growth of technology business in Arizona.” said Todd Bankofier, president of the Arizona Technology Council. “The Ready Set Grow program gives us the opportunity to support our members in this key area.”\r\n\r\nThe program is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders. It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.\r\n\r\nProgram details and information:\r\n\r\nWhen, Where and How Much?\r\n\r\nDates: January 20 – December 21th, 2004\r\n\r\nForums: 3rd Tuesday of every month\r\n\r\nFocus on People: February 17, 2004\r\n\r\nTime:\r\n\r\n7:30 – 8:00 AM – Continental Breakfast\r\n\r\n8:00—12:00PM – Forum Session\r\n\r\nLocation:\r\n\r\nBusiness and Industry Institute\r\n\r\nMesa Community College\r\n\r\n145 North Centennial Way\r\n\r\nMesa, Arizona 85201\r\n\r\nCosts for the Ready/Set/Grow Series\r\n\r\nIndividual participant:\r\n\r\n$1100.00 for the balance of 2004\r\nGroups of 3 or more:\r\n$920.00 per person\r\n\r\n<strong>NEW: Single Sessions now offered</strong>\r\nIndividual participant: $129 per session\r\nGroups of 3 or more: $117 per person per session\r\n\r\nFor more details and registration – visit www.CorePurpose.com\r\n\r\nAbout PeopleInk.\r\nHeadquartered in Arizona, the People Ink team are experienced culture creators who believe “you cannot force culture… you can only create environment”. Experience in building internal people cultures for companies such as: Southwest Airlines, JetBlue Airways Corporation, Dial Corporation, American Express, Doubletree Hotels Corporation, Office Depot, and Promus Hotel Corporation. People Ink works with organizations to create high performance people-centric cultures that deliver bottom line results.\r\n\r\nCONTACT: People Ink\r\nLisa Stovall, 480/421-0370\r\n\r\nAbout CorePurpose, Inc.\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','CorePurpose, Inc. Announces the Second Installment in the Ready-Set-Grow Series: “Focus on People” and New Single Session Pricing Offer ','','inherit','closed','open','','749-revision-2','','','2012-07-20 10:15:23','2012-07-20 10:15:23','',749,'http://new.corepurpose.com/749-revision-2/',0,'revision','',0),(752,1001003,'2004-02-02 10:15:38','2004-02-02 10:15:38','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Career Opportunities with CorePurpose</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">&nbsp;\r\n<h3>CorePurpose Recruiting Consultative Sales Executives</h3>\r\nOpportunities in Phoenix/Austin/SF Bay Area\r\n\r\nCorePurpose has created a new model for delivering enabling business services to companies in the technology, healthcare and manufacturing markets. Just as traditional distributors have supplied parts to build products, CorePurpose supplies services that build businesses.\r\n\r\nCorePurpose is currently recruiting executive sales positions in the Phoenix, Austin and SF Bay areas.\r\n\r\nPositions will be on a 100% COMMISSION BASED contract to start and may be transitioned to full employment based on individual performance and preference.\r\n\r\nQualified Applicants will demonstrate the following traits:\r\n<ul>\r\n	<li>A well developed network of executive level contacts in one of the following fields: Human Resources, Information Technology &amp; Web Services, and Sales &amp; Marketing within the Health Care, Manufacturing, or High Tech sectors</li>\r\n	<li>Ability to develop, implement, and execute strategic sales plans for target markets</li>\r\n	<li>Great Listening, Analysis and Reporting skills</li>\r\n	<li>Self Motivated and Entrepreneurial in outlook</li>\r\n	<li>Solutions oriented and experienced in complex partnering relationships</li>\r\n	<li>Committed to building high quality engagements and relationships through superior service and support</li>\r\n	<li>Able to provide references and demonstrable results</li>\r\n</ul>\r\nQualified Applicants are encouraged to review the quality of our service solutions at www.CorePurpose.net and to forward resumes to corepurpose@corepurpose.net.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Career Opportunities with CorePurpose ','','publish','closed','closed','','career-opportunities-with-corepurpose','','','2013-05-12 00:50:11','2013-05-12 00:50:11','',0,'http://new.corepurpose.com/?p=752',0,'post','',0),(753,1001003,'2012-07-20 10:15:55','2012-07-20 10:15:55','','Career Opportunities with CorePurpose ','','inherit','closed','open','','752-revision','','','2012-07-20 10:15:55','2012-07-20 10:15:55','',752,'http://new.corepurpose.com/752-revision/',0,'revision','',0),(754,1001003,'2004-02-17 10:16:43','2004-02-17 10:16:43','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> CorePurpose, Inc. Announces the Third Installment in the Ready-Set-Grow Series: Focus on Product</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona February 17, 2004-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the third installment in the Ready Set Grow Lecture Series – “Focus on Product”.\r\n\r\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley. The second in the series “Focus on People”, held February 17th, was well received by an audience of representatives from Arizona businesses. The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to these executives tell how they have improved their businesses and then participate in workshops designed to apply the same concepts to their own companies. Subscriptions are offered as a series and on a single session basis.\r\n\r\nEach program will look at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\nThe March 16, 2004 session, “Focus on Product” will explore how to develop the products and services that customers want to buy. “Today consumers can buy what they want, when they want, and have it delivered when and how they want. In addition, consumers demand personalization, customization, and convenience. To create products and services that consumers seek out to purchase means that product development needs to be consumer-centered” stated Camille Schuster, the session presenter and president of Global Collaborations. Dr. Schuster will share both research and practical experiences aimed at answering key questions including:\r\n\r\n• What is the difference between saying the customer is #1 and having a consumer-centered business?\r\n\r\n• Why the demand part of the traditional supply and demand value chain is critical for success.\r\n\r\n• How to develop the questions to ask that create a consumer-centered approach to product development and positioning.\r\n\r\nDr. Schuster will open the program, followed by a question and answer period and workshop where participants can apply what they have learned to their own companies.\r\n\r\n<strong>Camille Schuster</strong> (Ph.D., The Ohio State University) is President of Global Collaborations, Inc., a Full Professor of Marketing at Xavier University, and Faculty Associate at Arizona State University. Dr. Schuster has worked with leading executives in ECR (Efficient Consumer Response) and GCI (Global Commerce Initiative) development activities since 1995 and presented keynote presentations, breakout sessions, speeches and workshops on 4 continents in more than 30 countries around the world. Her speaking, training, facilitating and coaching activities are grounded in reality, based upon experience gained primarily through data gathering, and collaborative project development with global business executives, in small, mid-size AND large, multinational companies, as well as industry associations. As a member of the Global Scorecard Committee, Dr. Schuster has worked with middle management; services, retail, and manufacturing companies; faculty; and been on panels with leading business executives. Dr. Schuster has co-authored one book with Michael Copeland from Procter &amp; Gamble entitled Global Business: Planning for Sales and Negotiation, co-authored a second book entitled The Consumer or Else! . . . Consumer Centric Business Paradigms, with Don Dufek, retired Senior Vice President and Officer of The Kroger Company. Dr. Schuster has solo-authored a book entitled The Rise of Consumer Power – Adapting Marketing Communication Strategies.\r\n\r\n“The long held strategy of IF WE BUILD IT THEY WILL COME, may have worked for Kevin Costner in the movie Field of Dreams but it does not work in today’s business environment” stated Joan Koerber-Walker, executive director of CorePurpose. “Today businesses need to products that are consumer centered to succeed. Too often our businesses invest much needed funds in developing products and services only to find that the customer has other ideas about what they want. This session is designed to help us avoid costly mistakes and bring value to our customers and success to our businesses.”\r\n\r\nOther experts coming to the valley include, Greg Reid, sr. vice president of marketing and strategy at Yellow Corporation, who led customer strategy at Yellow Corporation as it moved from worst to first in its industry; Tom Esposito, president of The Insight Group, and former IBM executive who developed the IBM Global Services business model; and Roy Vallee, chairman and CEO of Avnet, Inc.. Other sessions include leading PhD\'s, CEO’s and senior executives who have created major impact in their organizations and industries by focusing on the concepts they will share.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n\r\n“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders. It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”\r\n\r\nProgram details and information:\r\n\r\nWhen, Where and How Much?\r\n\r\nDates: March 16 – December 21st, 2004\r\nForums: 3rd Tuesday of every month\r\nFocus on Product: March 16, 2004\r\nTime:\r\n7:30 – 8:00 AM – Continental Breakfast\r\n8:00—12:00PM – Forum Session\r\nLocation:\r\nBusiness and Industry Institute\r\nMesa Community College\r\n145 North Centennial Way\r\nMesa, Arizona 85201\r\nCosts for the Ready/Set/Grow Series\r\n\r\nIndividual participant:\r\n$1000.00 for the balance of 2004\r\nGroups of 3 or more: $900.00 per person\r\nNEW: Single Sessions now offered\r\nIndividual participant: $129 per session\r\nGroups of 3 or more: $117 per person per session\r\n\r\nFor more details and registration – visit www.CorePurpose.com\r\n\r\nAbout Global Collaborations.\r\n\r\nHeadquartered in Arizona, Global Collaborations, Inc. provides presentations, breakout sessions, speeches and workshops to help professionals become more aware of what is needed for the task at hand. The company specialized in helping organizations create consumer centered strategies for business success for clients in the consumer, technology and manufacturing industries.\r\n\r\nCONTACT: Global Collaborations\r\nCamille Schuster, PhD, (480) 473-4741\r\ninfo@globalcollaborations.com\r\n\r\nAbout CorePurpose, Inc.\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance.\r\n\r\nFor more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\n\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\nCorePurpose® is a registered service mark of CorePurpose, Inc. © CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>',' CorePurpose, Inc. Announces the Third Installment in the Ready-Set-Grow Series: Focus on Product ','','publish','closed','closed','','corepurpose-inc-announces-the-third-installment-in-the-ready-set-grow-series-focus-on-product','','','2013-05-12 00:50:08','2013-05-12 00:50:08','',0,'http://new.corepurpose.com/?p=754',0,'post','',0),(755,1001003,'2012-07-20 10:16:58','2012-07-20 10:16:58','',' CorePurpose, Inc. Announces the Third Installment in the Ready-Set-Grow Series: Focus on Product ','','inherit','closed','open','','754-revision','','','2012-07-20 10:16:58','2012-07-20 10:16:58','',754,'http://new.corepurpose.com/754-revision/',0,'revision','',0),(756,1001003,'2004-02-24 10:18:07','2004-02-24 10:18:07','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> CorePurpose, Inc. Launches the Impact Research Initiative at the Arizona Technology Council Partnering Conference</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona February 25, 2004-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the Impact Research Initiative at the Arizona Partnering Conference.\r\n\r\nThe Impact Research Initiative will research key business questions and challenges facing products and services organizations worldwide using a monthly email based survey. Subscribers will then receive a summary of the results including an executive summary of its business impact by the end of the same month.\r\n\r\n“Have you ever looked at statistical data on key business issues and wondered - where did this come from or who did they ask? Too often, large segments of the population go uncounted and without a voice in major research studies” stated Joan Koerber-Walker, executive director of CorePurpose, Inc. “The purpose of the Impact Research Initiative is to open the platform to businesses people around the world and allow them to share what is happening and what they are doing to move their businesses forward. Each survey will look at a different facet of business growth including: economic conditions, strategic execution, product design, customer focus and service, operations, sales, and globalization.”\r\n\r\nThe first survey, scheduled for April 1, 2004, will address the question “Is the economy starting to turn and how does it impact your business?” Surveys will be delivered via email to members of business associations, industry groups, and across a wide network of business contacts. Survey recipients will be encouraged to share the opportunity to participate with their contacts, creating an expanding pool of data to draw from. The study groups will draw from business people across geographies and industries as well as from all sizes of organizations. Respondents will be asked to provide demographic information so that data can be analyzed and reported by business size and segment.\r\n\r\n“At CorePurpose, our mission is to help businesses grow” added Koerber-Walker. “The information collected through the Impact Research Initiative will come from the business community – be aggregated – and returned to the community so it can be used to foster that growth.”\r\n\r\nAbout CorePurpose, Inc.\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker\r\n480/921-3933\r\njkw@corepurpose.net\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>',' CorePurpose, Inc. Launches the Impact Research Initiative at the Arizona Technology Council Partnering Conference ','','publish','closed','closed','','corepurpose-inc-launches-the-impact-research-initiative-at-the-arizona-technology-council-partnering-conference','','','2013-05-12 00:49:59','2013-05-12 00:49:59','',0,'http://new.corepurpose.com/?p=756',0,'post','',0),(757,1001003,'2012-07-20 10:18:25','2012-07-20 10:18:25','',' CorePurpose, Inc. Launches the Impact Research Initiative at the Arizona Technology Council Partnering Conference ','','inherit','closed','open','','756-revision','','','2012-07-20 10:18:25','2012-07-20 10:18:25','',756,'http://new.corepurpose.com/756-revision/',0,'revision','',0),(758,1001003,'2004-03-17 10:19:32','2004-03-17 10:19:32','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Breaking Through/Breaking Out - A special presentation with stories from both sides of the glass ceiling</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">\r\n<h3>A special presentation at the ASU Downtown Center - Thursday, April 29, 2004 12:00 - 1:00PM</h3>\r\n<a href=\"https://xedreg.asu.edu/wconnect/wc.dll?acecode%7ECourseStatus%7E041LUN205A\">Click here for registration information</a>\r\n\r\n<strong>Breaking Through / Breaking Out Tales from Both Sides of the Glass Ceiling</strong>\r\n\r\npresented by Joan Koerber-Walker, executive director and CEO, CorePurpose, Inc.\r\n\r\nA lot has been said and written about the “glass ceiling,” but:\r\n\r\nWhat is it?\r\n\r\nWho does it apply to?\r\n\r\nHow do you break through?\r\n\r\nJoin us as Joan Koerber-Walker shares her personal experiences from both sides of the glass ceiling AND shares three winning tactics YOU can use to break through.\r\n\r\nAbout the Speaker Joan has held management and executive positions in sales, marketing, engineering management, global supplier contracts and corporate strategy at a Fortune 200 company before forming her own organization, CorePurpose, Inc. She is a member of the National Speakers Association and lectures at universities and in the professional community. Joan is vice chairman of the Dean’s Board of Excellence at ASU, and is a member of the ASU Executive MBA Advisory Board, Beta Gamma Sigma, Business Honors Society, the Board of Advisors to the Thomas and Joan Read Center at Texas A&amp;M University, and the Board of Directors of Parents Anonymous® of Arizona. She is a published author of texts and an allegory, and holds an MBA from Arizona State University and a bachelor’s in economics from the University of Delaware.\r\n\r\nASU Downtown Center - Phoenix\r\n502 E Monroe Street\r\nPhoenix, AZ 85004-4442\r\n<a href=\"https://xedreg.asu.edu/wconnect/wc.dll?acecode%7ECourseStatus%7E041LUN205A\">Click here for registration information</a></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>',' Breaking Through/Breaking Out - A special presentation with stories from both sides of the glass ceiling ','','publish','closed','closed','','breaking-throughbreaking-out-a-special-presentation-with-stories-from-both-sides-of-the-glass-ceiling','','','2013-05-12 00:49:50','2013-05-12 00:49:50','',0,'http://new.corepurpose.com/?p=758',0,'post','',0),(759,1001003,'2012-07-20 10:20:35','2012-07-20 10:20:35','&nbsp;\n\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\nArticles, News, Announcements\n\n&nbsp;\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"3\">\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Breaking Through/Breaking Out - A special presentation with stories from both sides of the glass ceiling</span></strong></span></div></td>\n</tr>\n<tr>\n<td width=\"20\" height=\"34\"></td>\n<td colspan=\"2\" width=\"96%\">\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\">&nbsp;\n<h3>A special presentation at the ASU Downtown Center - Thursday, April 29, 2004 12:00 - 1:00PM</h3>\n<a href=\"https://xedreg.asu.edu/wconnect/wc.dll?acecode%7ECourseStatus%7E041LUN205A\">Click here for registration information</a>\n\n<strong>Breaking Through / Breaking Out Tales from Both Sides of the Glass Ceiling</strong>\n\npresented by Joan Koerber-Walker, executive director and CEO, CorePurpose, Inc.\n\nA lot has been said and written about the “glass ceiling,” but:\n\nWhat is it?\n\nWho does it apply to?\n\nHow do you break through?\n\nJoin us as Joan Koerber-Walker shares her personal experiences from both sides of the glass ceiling AND shares three winning tactics YOU can use to break through.\n\nAbout the Speaker Joan has held management and executive positions in sales, marketing, engineering management, global supplier contracts and corporate strategy at a Fortune 200 company before forming her own organization, CorePurpose, Inc. She is a member of the National Speakers Association and lectures at universities and in the professional community. Joan is vice chairman of the Dean’s Board of Excellence at ASU, and is a member of the ASU Executive MBA Advisory Board, Beta Gamma Sigma, Business Honors Society, the Board of Advisors to the Thomas and Joan Read Center at Texas A&amp;M University, and the Board of Directors of Parents Anonymous® of Arizona. She is a published author of texts and an allegory, and holds an MBA from Arizona State University and a bachelor’s in economics from the University of Delaware.\n\nASU Downtown Center - Phoenix\n502 E Monroe Street\nPhoenix, AZ 85004-4442\n<a href=\"https://xedreg.asu.edu/wconnect/wc.dll?acecode%7ECourseStatus%7E041LUN205A\">Click here for registration information</a></td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n</td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>',' Breaking Through/Breaking Out - A special presentation with stories from both sides of the glass ceiling ','','inherit','closed','open','','758-revision','','','2012-07-20 10:20:35','2012-07-20 10:20:35','',758,'http://new.corepurpose.com/758-revision/',0,'revision','',0),(760,1001003,'2004-03-22 10:21:09','2004-03-22 10:21:09','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> CorePurpose, Inc. Announces the Fourth Installment in the Ready-Set-Grow Series: “Creating Deviant Leadership” </span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona March 22, 2004-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the fourth installment in the Ready Set Grow Lecture Series : “Creating Deviant Leadership”.\r\n\r\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley. The fourth in the series \"Deviant Leadership - How to Move a Company in a Different Direction\" will be held on Tuesday April 20th. The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to these executives tell how they have improved their businesses and then participate in workshops designed to apply the same concepts to their own companies. Subscriptions are offered as a series and on a single session basis.\r\n\r\nEach program will look at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\nOn April 20th, Gregory A. Reid, Senior Vice President and Chief Marketing Officer for Yellow Roadway Corporation will explore how Yellow, one of the largest commercial transportation services worldwide, went from being on the Fortune \"worst list\" in 1997 to #1 in its category on Fortune\'s Most Admired Companies list in 2003. The company continues its transformation today. Greg\'s presentation will include:\r\n\r\n• How move beyond the 4 Ps of marketing.\r\n\r\n• The 8 Ps of change and transformation for your business or your career\r\n\r\n• How to use \"Deviant Leadership\" principles to truly be a change agent in your company.\r\n\r\n• How to identify customer needs and shape your business to create a customer centric culture\r\n\r\n• How to create organizational passion to move mountains and to change attitudes.\r\n\r\nAs Senior Vice President and Chief Marketing Officer, Reid is responsible for brand and marketing strategy, strategic market planning and research, and internal and external communications for all operating subsidiaries of Yellow Roadway Corporation. In addition, he maintains responsibility for public, government and community relations.\r\n\r\nReid joined Yellow in 1997 as Senior Vice President of Sales &amp; Marketing for the Yellow Freight System subsidiary. Prior to joining Yellow, Reid held management positions with Procter &amp; Gamble, Bristol-Myers, Shaklee, Memorex, and Ryder Logistics.\r\n\r\nOther experts coming to the valley include, Tom Esposito, president of The Insight Group, and former IBM executive who developed the IBM Global Services business model; and Roy Vallee, chairman and CEO of Avnet, Inc.. Other sessions include leading Ph.D’s, CEO’s and senior executives who have created major impact in their organizations and industries by focusing on the concepts they will share.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n\r\n“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders. It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”\r\n\r\nProgram details and information:\r\n\r\nWhen, Where and How Much?\r\nDates: April 20th – December 21th, 2004\r\nForums: 3rd Tuesday of every month\r\n\r\nCreating Deviant Leadership: April 20, 2004\r\n\r\nTime:\r\n\r\n7:30 – 8:00 AM – Continental Breakfast\r\n8:00—12:00PM – Forum Session\r\nLocation:\r\nBusiness and Industry Institute Mesa Community College\r\n145 North Centennial Way\r\nMesa, Arizona 85201\r\n\r\nCosts for the Ready/Set/Grow Series\r\n\r\nIndividual participant:\r\n$920.00 for the balance of 2004\r\nGroups of 3 or more: $800.00 per person\r\nNEW: Single Sessions now offered\r\n\r\nIndividual participant: $129 per session\r\nGroups of 3 or more: $117 per person per session\r\nFor more details and registration – visit www.CorePurpose.com\r\n\r\nAbout CorePurpose, Inc.\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc. Joan Koerber-Walker, 480/921-3933 jkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','CorePurpose, Inc. Announces the Fourth Installment in the Ready-Set-Grow Series: “Creating Deviant Leadership”','','publish','closed','closed','','corepurpose-inc-announces-the-fourth-installment-in-the-ready-set-grow-series-creating-deviant-leadership','','','2013-05-12 00:49:40','2013-05-12 00:49:40','',0,'http://new.corepurpose.com/?p=760',0,'post','',0),(761,1001003,'2012-07-20 10:25:01','2012-07-20 10:25:01','','CorePurpose, Inc. Announces the Fourth Installment in the Ready-Set-Grow Series: “Creating Deviant Leadership”','','inherit','closed','open','','760-revision','','','2012-07-20 10:25:01','2012-07-20 10:25:01','',760,'http://new.corepurpose.com/760-revision/',0,'revision','',0),(762,1001003,'2004-05-19 10:26:15','2004-05-19 10:26:15','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"460\" border=\"1\" cellspacing=\"0\" cellpadding=\"5\" align=\"center\">\r\n<tbody>\r\n<tr>\r\n<td>\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Management Seminar - </span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona May 19, 2004-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the fifth installment in the Ready Set Grow Lecture Series : “Services Strategy: Aligning Around the Customer”.On June 15th, Mary Jo Bitner, PhD, one of the worlds’s leading experts in Services Marketing and strategies to create customer loyalty and employee satisfaction with proven bottom line results, will lead a session for local executives and managers on how to access the key information needed to grow a business. Attendees will be challenged to explore two of Dr. Bitner’s most compelling strategies:o “The Services Triangle” is all about promises: promises made to customers, promises kept by employees, and promises enabled by internal strategies. Learn how this strategic tool can help you assess your strengths and weaknesses as an organization and serve your customers better than competitors.\r\n\r\no “Service Blueprinting”, another tool, gives you the expertise to map your customer’s experience and develop a visual snapshot of your organization’s services. This snapshot can provide direction for service improvement and service design—all from your customer’s point of view.\r\n\r\n“All businesses are service businesses—whether they recognize it or not” states Bitner, PETsMART Chair in Services Leadership, W. P. Carey School of Business, Arizona State University. “ And the most successful ones have figured out how to align their marketing, operations, and people strategies around the customer. In this session you will learn two valuable tools to help your organization align its strategies around the customer.”\r\n\r\nAs a Professor of Marketing at ASU for the past seventeen years, Mary Jo Bitner is recognized as a leader and pioneer in the field of services marketing worldwide. At ASU she was a founding faculty member of the renowned Center for Services Leadership and has been a leader in its emergence the leading university-based center for the study of services marketing and management. In 2003, Dr. Bitner was awarded the “Career Contributions to the Service Discipline Award” presented by the American Marketing Association. She is co-author of Services Marketing: Integrating Customer Focus Across the Firm (McGraw-Hill, Third Edition, 2003), a leading text in services marketing used at universities across the U.S. and worldwide. Dr. Bitner has worked with numerous businesses including AT&amp;T, Ford Motor Company, Yellow Corporation, Mayo Clinic and RR Donnelley to improve service quality and strategy.\r\n\r\n“Getting and keeping customers is a function of the promises you make and the value and services you deliver” shared Joan Koerber-Walker, executive director and designer of the Ready Set Grow series. “ We are honored to have an expert of Mary Jo’s caliber join us as we keep our promise to bring leading business experts throughout the series.”\r\n\r\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley. The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to these executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies. Subscriptions are offered as a series and on a single session basis.\r\n\r\nEach program looks at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n\r\n“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders. It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”\r\n\r\nProgram details and information:\r\n\r\nWhen, Where and How Much?\r\nDates: June 15th – December 21th, 2004\r\nForums: 3rd Tuesday of every month\r\n\r\n“Services Strategy: Aligning Around the Customer”. June 15, 2004\r\n\r\nTime:\r\n\r\n7:30 – 8:00 AM – Continental Breakfast\r\n\r\n8:00—12:00PM – Forum Session\r\n\r\nLocation:\r\nBusiness and Industry Institute\r\n\r\nMesa Community College\r\n\r\n145 North Centennial Way\r\n\r\nMesa, Arizona 85201\r\n\r\nCosts\r\n\r\nSingle Sessions Pricing\r\nIndividual participant: $129 per session\r\nGroups of 3 or more: $117 per person per session.\r\n\r\nfor the Ready/Set/Grow series\r\nIndividual participant:\r\n$700.00 for the balance of 2004\r\nGroups of 3 or more: $630.00 per person\r\n\r\nFor more details and registration –\r\nvisit www.CorePurpose.com\r\n\r\nAbout CorePurpose, Inc.\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n&nbsp;','Management Seminar - ','','publish','closed','closed','','management-seminar','','','2013-05-12 00:49:31','2013-05-12 00:49:31','',0,'http://new.corepurpose.com/?p=762',0,'post','',0),(763,1001003,'2012-07-20 10:26:35','2012-07-20 10:26:35','','Management Seminar - ','','inherit','closed','open','','762-revision','','','2012-07-20 10:26:35','2012-07-20 10:26:35','',762,'http://new.corepurpose.com/762-revision/',0,'revision','',0),(764,1001003,'2012-07-20 10:26:51','2012-07-20 10:26:51','','Management Seminar - ','','inherit','closed','open','','762-revision-2','','','2012-07-20 10:26:51','2012-07-20 10:26:51','',762,'http://new.corepurpose.com/762-revision-2/',0,'revision','',0),(765,1001003,'2012-07-20 10:28:23','2012-07-20 10:28:23','&nbsp;\n\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\nArticles, News, Announcements\n\n&nbsp;\n<table width=\"460\" border=\"1\" cellspacing=\"0\" cellpadding=\"5\" align=\"center\">\n<tbody>\n<tr>\n<td>\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"3\">\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Management Seminar - </span></strong></span></div></td>\n</tr>\n<tr>\n<td width=\"20\" height=\"34\"></td>\n<td colspan=\"2\" width=\"96%\">\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona May 19, 2004-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the fifth installment in the Ready Set Grow Lecture Series : “Services Strategy: Aligning Around the Customer”.On June 15th, Mary Jo Bitner, PhD, one of the worlds’s leading experts in Services Marketing and strategies to create customer loyalty and employee satisfaction with proven bottom line results, will lead a session for local executives and managers on how to access the key information needed to grow a business. Attendees will be challenged to explore two of Dr. Bitner’s most compelling strategies:\n\no “The Services Triangle” is all about promises: promises made to customers, promises kept by employees, and promises enabled by internal strategies. Learn how this strategic tool can help you assess your strengths and weaknesses as an organization and serve your customers better than competitors.\n\no “Service Blueprinting”, another tool, gives you the expertise to map your customer’s experience and develop a visual snapshot of your organization’s services. This snapshot can provide direction for service improvement and service design—all from your customer’s point of view.\n\n“All businesses are service businesses—whether they recognize it or not” states Bitner, PETsMART Chair in Services Leadership, W. P. Carey School of Business, Arizona State University. “ And the most successful ones have figured out how to align their marketing, operations, and people strategies around the customer. In this session you will learn two valuable tools to help your organization align its strategies around the customer.”\n\nAs a Professor of Marketing at ASU for the past seventeen years, Mary Jo Bitner is recognized as a leader and pioneer in the field of services marketing worldwide. At ASU she was a founding faculty member of the renowned Center for Services Leadership and has been a leader in its emergence the leading university-based center for the study of services marketing and management. In 2003, Dr. Bitner was awarded the “Career Contributions to the Service Discipline Award” presented by the American Marketing Association. She is co-author of Services Marketing: Integrating Customer Focus Across the Firm (McGraw-Hill, Third Edition, 2003), a leading text in services marketing used at universities across the U.S. and worldwide. Dr. Bitner has worked with numerous businesses including AT&amp;T, Ford Motor Company, Yellow Corporation, Mayo Clinic and RR Donnelley to improve service quality and strategy.\n\n“Getting and keeping customers is a function of the promises you make and the value and services you deliver” shared Joan Koerber-Walker, executive director and designer of the Ready Set Grow series. “ We are honored to have an expert of Mary Jo’s caliber join us as we keep our promise to bring leading business experts throughout the series.”\n\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley. The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to these executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies. Subscriptions are offered as a series and on a single session basis.\n\nEach program looks at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\n\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\n\n“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders. It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”\n\nProgram details and information:\n\nWhen, Where and How Much?\nDates: June 15th – December 21th, 2004\nForums: 3rd Tuesday of every month\n\n“Services Strategy: Aligning Around the Customer”. June 15, 2004\n\nTime:\n\n7:30 – 8:00 AM – Continental Breakfast\n\n8:00—12:00PM – Forum Session\n\nLocation:\nBusiness and Industry Institute\n\nMesa Community College\n\n145 North Centennial Way\n\nMesa, Arizona 85201\n\nCosts\n\nSingle Sessions Pricing\nIndividual participant: $129 per session\nGroups of 3 or more: $117 per person per session.\n\nfor the Ready/Set/Grow series\nIndividual participant:\n$700.00 for the balance of 2004\nGroups of 3 or more: $630.00 per person\n\nFor more details and registration –\nvisit www.CorePurpose.com\n\nAbout CorePurpose, Inc.\n\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\n\nCONTACT: CorePurpose, Inc.\nJoan Koerber-Walker, 480/921-3933\njkw@corepurpose.net\n\nCorePurpose® is a registered service mark of CorePurpose, Inc.\n\n© CorePurpose, Inc.</td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n</td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>\n</td>\n</tr>\n</tbody>\n</table>\n&nbsp;','Management Seminar - ','','inherit','closed','open','','762-autosave','','','2012-07-20 10:28:23','2012-07-20 10:28:23','',762,'http://new.corepurpose.com/762-autosave/',0,'revision','',0),(766,1001003,'2012-07-20 10:27:18','2012-07-20 10:27:18','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"460\" border=\"1\" cellspacing=\"0\" cellpadding=\"5\" align=\"center\">\r\n<tbody>\r\n<tr>\r\n<td>\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Management Seminar - </span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona May 19, 2004-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the fifth installment in the Ready Set Grow Lecture Series : “Services Strategy: Aligning Around the Customer”.\r\n\r\nOn June 15th, Mary Jo Bitner, PhD, one of the worlds’s leading experts in Services Marketing and strategies to create customer loyalty and employee satisfaction with proven bottom line results, will lead a session for local executives and managers on how to access the key information needed to grow a business. Attendees will be challenged to explore two of Dr. Bitner’s most compelling strategies:\r\n\r\no “The Services Triangle” is all about promises: promises made to customers, promises kept by employees, and promises enabled by internal strategies. Learn how this strategic tool can help you assess your strengths and weaknesses as an organization and serve your customers better than competitors.\r\n\r\no “Service Blueprinting”, another tool, gives you the expertise to map your customer’s experience and develop a visual snapshot of your organization’s services. This snapshot can provide direction for service improvement and service design—all from your customer’s point of view.\r\n\r\n“All businesses are service businesses—whether they recognize it or not” states Bitner, PETsMART Chair in Services Leadership, W. P. Carey School of Business, Arizona State University. “ And the most successful ones have figured out how to align their marketing, operations, and people strategies around the customer. In this session you will learn two valuable tools to help your organization align its strategies around the customer.”\r\n\r\nAs a Professor of Marketing at ASU for the past seventeen years, Mary Jo Bitner is recognized as a leader and pioneer in the field of services marketing worldwide. At ASU she was a founding faculty member of the renowned Center for Services Leadership and has been a leader in its emergence the leading university-based center for the study of services marketing and management. In 2003, Dr. Bitner was awarded the “Career Contributions to the Service Discipline Award” presented by the American Marketing Association. She is co-author of Services Marketing: Integrating Customer Focus Across the Firm (McGraw-Hill, Third Edition, 2003), a leading text in services marketing used at universities across the U.S. and worldwide. Dr. Bitner has worked with numerous businesses including AT&amp;T, Ford Motor Company, Yellow Corporation, Mayo Clinic and RR Donnelley to improve service quality and strategy.\r\n\r\n“Getting and keeping customers is a function of the promises you make and the value and services you deliver” shared Joan Koerber-Walker, executive director and designer of the Ready Set Grow series. “ We are honored to have an expert of Mary Jo’s caliber join us as we keep our promise to bring leading business experts throughout the series.”\r\n\r\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley. The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to these executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies. Subscriptions are offered as a series and on a single session basis.\r\n\r\nEach program looks at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n\r\n“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders. It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”\r\n\r\nProgram details and information:\r\n\r\nWhen, Where and How Much?\r\nDates: June 15th – December 21th, 2004\r\nForums: 3rd Tuesday of every month\r\n\r\n“Services Strategy: Aligning Around the Customer”. June 15, 2004\r\n\r\nTime:\r\n\r\n7:30 – 8:00 AM – Continental Breakfast\r\n\r\n8:00—12:00PM – Forum Session\r\n\r\nLocation:\r\nBusiness and Industry Institute\r\n\r\nMesa Community College\r\n\r\n145 North Centennial Way\r\n\r\nMesa, Arizona 85201\r\n\r\nCosts\r\n\r\nSingle Sessions Pricing\r\nIndividual participant: $129 per session\r\nGroups of 3 or more: $117 per person per session.\r\n\r\nfor the Ready/Set/Grow series\r\nIndividual participant:\r\n$700.00 for the balance of 2004\r\nGroups of 3 or more: $630.00 per person\r\n\r\nFor more details and registration –\r\nvisit www.CorePurpose.com\r\n\r\nAbout CorePurpose, Inc.\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n&nbsp;','Management Seminar - ','','inherit','closed','open','','762-revision-3','','','2012-07-20 10:27:18','2012-07-20 10:27:18','',762,'http://new.corepurpose.com/762-revision-3/',0,'revision','',0),(767,1001003,'2004-06-17 10:28:44','2004-06-17 10:28:44','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Secrets to Great Companies Revealed</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona -- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced that CorePurpose, Inc. founder Joan Koerber-Walker will present the popular Focusing on Success program at ASBA on July 14, 2004. The program is offered as part of the Arizona Small Business Association’s Wednesday morning lecture series.Focusing on Success: Optimizing Business Potential is a two hour program designed to help businesses focus resources on the high impact areas that will help them grow. Participants are challenged to re-examine: WHY they are in business and where their greatest opportunities for success lie.\r\n\r\n What are the Secrets of Great Companies?\r\n\r\n How do leaders inspire their teams to greatness?\r\n\r\n How to create and keep enthusiastic customers AND what it means to your business.\r\n\r\n“Taking time out to assess where you are and what you need to do to grow your business is a key element to every successful company’s strategy” stated Tom Fraker, ASBA executive director. “We are always looking for ways to help our members grow their businesses. This program will do just that.”\r\n\r\nAs founder and executive director of CorePurpose, Inc., Joan Koerber-Walker helps companies in Arizona and around the world to get from where they are to where they want to be. During her career, Joan has held management and executive positions in sales, marketing, engineering management, global supplier contracts and corporate strategy at a Fortune 300 company before breaking out to form and lead her own organization. An accomplished speaker and member of the National Speakers Association, she has guest lectured at Arizona State University and Texas A&amp;M as well as within the professional community. Her books include Working – an allegory, and co-author of an upcoming text on electronics distribution, Connecting Resources, A Primer for Electronics Distribution, for use in advanced undergraduate courses and at the graduate level. She is currently working on her next book, Impact - Changing Challenge to Success, scheduled for publication in 2004. Joan holds an MBA from Arizona State University (2000) and a B.A. in Economics from the University of Delaware (1981).\r\n\r\nProgram details and information:\r\n\r\n<span style=\"text-decoration: underline;\">When, Where and How Much?</span>\r\n\r\nDates: Wednesday July 14, 2004\r\n\r\nTime: 8:00—10:00 AM\r\n\r\nLocation: ASBA\r\n\r\n4130 East Van Buren Street, Ste. 150\r\nPhoenix, AZ 85008\r\n\r\nCost: ASBA Members - no charge\r\nNonMembers - $20.00\r\n\r\nFor more details and registration – visit www.asba.com or email rsvp@asba.com\r\n\r\n<span style=\"text-decoration: underline;\"> About CorePurpose, Inc. </span>\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.corepurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Secrets to Great Companies Revealed ','','publish','closed','closed','','secrets-to-great-companies-revealed-2','','','2013-05-12 00:49:27','2013-05-12 00:49:27','',0,'http://new.corepurpose.com/?p=767',0,'post','',0),(768,1001003,'2012-07-20 10:28:51','2012-07-20 10:28:51','','Secrets to Great Companies Revealed ','','inherit','closed','open','','767-revision','','','2012-07-20 10:28:51','2012-07-20 10:28:51','',767,'http://new.corepurpose.com/767-revision/',0,'revision','',0),(769,1001003,'2012-07-20 10:29:28','2012-07-20 10:29:28','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Secrets to Great Companies Revealed</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona -- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced that CorePurpose, Inc. founder Joan Koerber-Walker will present the popular Focusing on Success program at ASBA on July 14, 2004. The program is offered as part of the Arizona Small Business Association’s Wednesday morning lecture series.\r\n\r\nFocusing on Success: Optimizing Business Potential is a two hour program designed to help businesses focus resources on the high impact areas that will help them grow. Participants are challenged to re-examine:\r\n\r\n WHY they are in business and where their greatest opportunities for success lie.\r\n\r\n What are the Secrets of Great Companies?\r\n\r\n How do leaders inspire their teams to greatness?\r\n\r\n How to create and keep enthusiastic customers AND what it means to your business.\r\n\r\n“Taking time out to assess where you are and what you need to do to grow your business is a key element to every successful company’s strategy” stated Tom Fraker, ASBA executive director. “We are always looking for ways to help our members grow their businesses. This program will do just that.”\r\n\r\nAs founder and executive director of CorePurpose, Inc., Joan Koerber-Walker helps companies in Arizona and around the world to get from where they are to where they want to be. During her career, Joan has held management and executive positions in sales, marketing, engineering management, global supplier contracts and corporate strategy at a Fortune 300 company before breaking out to form and lead her own organization. An accomplished speaker and member of the National Speakers Association, she has guest lectured at Arizona State University and Texas A&amp;M as well as within the professional community. Her books include Working – an allegory, and co-author of an upcoming text on electronics distribution, Connecting Resources, A Primer for Electronics Distribution, for use in advanced undergraduate courses and at the graduate level. She is currently working on her next book, Impact - Changing Challenge to Success, scheduled for publication in 2004. Joan holds an MBA from Arizona State University (2000) and a B.A. in Economics from the University of Delaware (1981).\r\n\r\nProgram details and information:\r\n\r\n<span style=\"text-decoration: underline;\">When, Where and How Much?</span>\r\n\r\nDates: Wednesday July 14, 2004\r\n\r\nTime: 8:00—10:00 AM\r\n\r\nLocation: ASBA\r\n\r\n4130 East Van Buren Street, Ste. 150\r\nPhoenix, AZ 85008\r\n\r\nCost: ASBA Members - no charge\r\nNonMembers - $20.00\r\n\r\nFor more details and registration – visit www.asba.com or email rsvp@asba.com\r\n\r\n<span style=\"text-decoration: underline;\"> About CorePurpose, Inc. </span>\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.corepurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Secrets to Great Companies Revealed ','','inherit','closed','open','','767-revision-2','','','2012-07-20 10:29:28','2012-07-20 10:29:28','',767,'http://new.corepurpose.com/767-revision-2/',0,'revision','',0),(770,1001003,'2012-07-20 10:31:03','2012-07-20 10:31:03','&nbsp;\n\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\nArticles, News, Announcements\n\n&nbsp;\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"3\">\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Secrets to Great Companies Revealed</span></strong></span></div></td>\n</tr>\n<tr>\n<td width=\"20\" height=\"34\"></td>\n<td colspan=\"2\" width=\"96%\">\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona -- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced that CorePurpose, Inc. founder Joan Koerber-Walker will present the popular Focusing on Success program at ASBA on July 14, 2004. The program is offered as part of the Arizona Small Business Association’s Wednesday morning lecture series.Focusing on Success: Optimizing Business Potential is a two hour program designed to help businesses focus resources on the high impact areas that will help them grow. Participants are challenged to re-examine: WHY they are in business and where their greatest opportunities for success lie.\n\n What are the Secrets of Great Companies?\n\n How do leaders inspire their teams to greatness?\n\n How to create and keep enthusiastic customers AND what it means to your business.\n\n“Taking time out to assess where you are and what you need to do to grow your business is a key element to every successful company’s strategy” stated Tom Fraker, ASBA executive director. “We are always looking for ways to help our members grow their businesses. This program will do just that.”\n\nAs founder and executive director of CorePurpose, Inc., Joan Koerber-Walker helps companies in Arizona and around the world to get from where they are to where they want to be. During her career, Joan has held management and executive positions in sales, marketing, engineering management, global supplier contracts and corporate strategy at a Fortune 300 company before breaking out to form and lead her own organization. An accomplished speaker and member of the National Speakers Association, she has guest lectured at Arizona State University and Texas A&amp;M as well as within the professional community. Her books include Working – an allegory, and co-author of an upcoming text on electronics distribution, Connecting Resources, A Primer for Electronics Distribution, for use in advanced undergraduate courses and at the graduate level. She is currently working on her next book, Impact - Changing Challenge to Success, scheduled for publication in 2004. Joan holds an MBA from Arizona State University (2000) and a B.A. in Economics from the University of Delaware (1981).\n\nProgram details and information:\n\n<span style=\"text-decoration: underline;\">When, Where and How Much?</span>\n\nDates: Wednesday July 14, 2004\n\nTime: 8:00—10:00 AM\n\nLocation: ASBA\n\n4130 East Van Buren Street, Ste. 150\nPhoenix, AZ 85008\n\nCost: ASBA Members - no charge\nNonMembers - $20.00\n\nFor more details and registration – visit www.asba.com or email rsvp@asba.com\n\n<span style=\"text-decoration: underline;\"> About CorePurpose, Inc. </span>\n\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.corepurpose.com.\n\nCONTACT: CorePurpose, Inc.\nJoan Koerber-Walker, 480/921-3933\njkw@corepurpose.net\n© CorePurpose, Inc.</td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n</td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>','Secrets to Great Companies Revealed ','','inherit','closed','open','','767-autosave','','','2012-07-20 10:31:03','2012-07-20 10:31:03','',767,'http://new.corepurpose.com/767-autosave/',0,'revision','',0),(771,1001003,'2004-06-20 10:32:53','2004-06-20 10:32:53','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Money isn\'t everything - until you don\'t have it when you need it.</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona June 20, 2004-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the seventh installment in the Ready Set Grow Lecture Series : “Focus on Finance: Money Matters”\r\n\r\n“Money isn’t everything— until you don’t have it when you need it” shared Joan Koerber-Walker, executive director of CorePurpose, Inc. “Every business—large and small—goes through cycles of investment growth and reinvestment. Too often, we underestimate what we need or when we’ll need it—the results can be catastrophic—missed opportunities—stalled growth or even worse.”\r\n\r\nOn July 20, 2004, industry executives from around the valley will join Koerber-Walker and corporate finance and turn around expert David Mork to explore—\r\n\r\no The Business Growth and Financing Cycle\r\n\r\no How to predict future needs\r\n\r\no And where and when to pursue them\r\n\r\nAccording to finance and restructure expert David Mork, “you can have the greatest product or service in the world—but if the money runs out—you can’t deliver!” Mork will share some of the secrets he has used to help companies around the world Focus on Finance.\r\n\r\nDavid Mork is a Director of CBIZ Miller Wagner, Inc., and Practice Leader/Director of the CBIZ Restructuring Group, which serves as an advisor to troubled entities, assists companies in turnaround situations, and is based in Phoenix. He brings over 24 years of experience in the restructuring industry where as a practitioner in the field he has managed hundred’s of turnaround and bankruptcy cases since the enactment of the Code in 1979.\r\n\r\nMork has been retained as a financial advisor by entities with multiple operations throughout the United States, Canada, Australia, and Europe. He has managed the turnaround of large multi-location entities engaged in real estate, manufacturing, distribution, health care, financial institutions, construction, and transportation.\r\n\r\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley. The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to these executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies. Subscriptions are offered as a series and on a single session basis.\r\n\r\nEach program looks at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n\r\n“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders. It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”\r\n\r\nProgram details and information:\r\n\r\nWhen, Where and How Much?\r\nDates: July 20, 2004 – December 21th, 2004\r\nForums: 3rd Tuesday of every month\r\n\r\n“Focus on Finance: Money Matters”. July 20 , 2004\r\n\r\nTime:\r\n\r\n7:30 – 8:00 AM – Continental Breakfast\r\n8:00—12:00PM – Forum Session\r\n\r\nLocation:\r\nBusiness and Industry Institute\r\nMesa Community College\r\n145 North Centennial Way\r\nMesa, Arizona 85201\r\n\r\nCosts\r\n\r\n<span style=\"text-decoration: underline;\">Single Sessions Pricing</span>\r\nIndividual participant: $129 per session\r\nGroups of 3 or more: $117 per person per session\r\n\r\n<span style=\"text-decoration: underline;\">for the Ready/Set/Grow series</span>\r\nIndividual participant:\r\n$600.00 for the balance of 2004\r\nGroups of 3 or more: $540.00 per person\r\n\r\nFor more details and registration – visit www.CorePurpose.com\r\n\r\nAbout CorePurpose, Inc.\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933 jkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>',' Money isn\'t everything - until you don\'t have it when you need it. ','','publish','closed','closed','','money-isnt-everything-until-you-dont-have-it-when-you-need-it','','','2013-05-12 00:49:17','2013-05-12 00:49:17','',0,'http://new.corepurpose.com/?p=771',0,'post','',0),(772,1001003,'2012-07-20 10:33:06','2012-07-20 10:33:06','',' Money isn\'t everything - until you don\'t have it when you need it. ','','inherit','closed','open','','771-revision','','','2012-07-20 10:33:06','2012-07-20 10:33:06','',771,'http://new.corepurpose.com/771-revision/',0,'revision','',0),(773,1001003,'2004-07-27 10:34:09','2004-07-27 10:34:09','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Focus on Channels: Selling your product or service</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona July 27, 2004--CorePurpose, Inc. Announces the Eighth Installment in the acclaimed Ready-Set-Grow Series: <strong> “Focus on Channels: Selling your Product or Service” with Laurie Kane Sellers of Texas A&amp;M University.</strong>\r\n\r\n“In today’s competitive business environment, few companies can afford to reach every customer on their own. Channel Partnerships— direct sales, representatives, distributors, and resellers.- are a great strategy for growing your customer base IF you pick your partners wisely” stated Joan Koerber-Walker, executive director of CorePurpose, Inc. which produces the Ready Set Grow series. “Unfortunately many companies get out of mix and miss out on growth opportunities or pay too much for the ones they have.”\r\n\r\nOn August 17, 2004, Laurie Kane Sellers of Texas A&amp;M University will lead an interactive 4 hour workshop with local business leaders to explore:\r\n\r\n How to choose the right channels for your business\r\n\r\n What it takes to form successful channel partnerships\r\n\r\n And how to keep them energized and productive.\r\n\r\nThe session will be held from 7:30 AM to 12:00 noon at the Business and Industry Institute in downtown Mesa.\r\n\r\nLaurie Kane-Sellers, MA, MBA, is a faculty member at Texas A&amp;M University teaching Electronics Distribution Networks in the Industrial Distribution program in the College of Engineering. She combines twenty years experience at Texas Instruments, Inc in the areas of sales, marketing, management, and operations with her current responsibilities of Education Foundation Director of the National Electronic Distributors Association (NEDA). She is staff co-editor of the Review of the Electronics and Industrial Distribution Industries, the journal focused on advancing the electronic and industrial distribution industries. Holding an M.A. in Speech Communications from Texas Tech University and an MBA from Southern Methodist University (SMU), she is currently pursuing a PhD. in Human Resource Development from Texas A&amp;M University. Her areas of research and publications include Change Theory, Adult Education, Services Models, and the Challenges of Globalization in the Distribution Industry.\r\n\r\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley. The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies. Subscriptions are offered as a series and on a single session basis.\r\n\r\nEach program looks at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n\r\n“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders. It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”\r\n\r\nProgram details and information:\r\n\r\nWhen, Where and How Much? Dates: August 17, 2004 – December 21th, 2004\r\nForums: 3rd Tuesday of every month\r\n“Focus on Channels: Selling Your Product or Service”.\r\nAugust 17, 2004\r\nTime:\r\n7:30 – 8:00 AM – Continental Breakfast\r\n8:00—12:00PM – Forum Session\r\nLocation: Business and Industry Institute\r\nMesa Community College\r\n145 North Centennial Way\r\nMesa, Arizona 85201\r\n\r\nCosts\r\n\r\nSingle Sessions Pricing\r\nIndividual participant: $129 per session\r\nGroups of 3 or more: $117 per person per session\r\nfor the Balance of the Ready/Set/Grow Series\r\n\r\nIndividual participant:\r\n$500.00 for the balance of 2004\r\nGroups of 3 or more: $450.00 per person\r\n\r\nFor more details and registration – visit www.CorePurpose.com\r\n\r\nAbout CorePurpose, Inc.\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933 jkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>',' Focus on Channels: Selling your product or service ','','publish','closed','closed','','focus-on-channels-selling-your-product-or-service-2','','','2013-05-12 00:49:03','2013-05-12 00:49:03','',0,'http://new.corepurpose.com/?p=773',0,'post','',0),(776,1001003,'2012-07-20 10:35:13','2012-07-20 10:35:13','&nbsp;\n\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\nArticles, News, Announcements\n\n&nbsp;\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"3\">\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Focus on Channels: Selling your product or service</span></strong></span></div></td>\n</tr>\n<tr>\n<td width=\"20\" height=\"34\"></td>\n<td colspan=\"2\" width=\"96%\">\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona July 27, 2004--\n\nCorePurpose, Inc. Announces the Eighth Installment in the acclaimed Ready-Set-Grow Series: <strong> “Focus on Channels: Selling your Product or Service” with Laurie Kane Sellers of Texas A&amp;M University.</strong>\n\n“In today’s competitive business environment, few companies can afford to reach every customer on their own. Channel Partnerships— direct sales, representatives, distributors, and resellers.- are a great strategy for growing your customer base IF you pick your partners wisely” stated Joan Koerber-Walker, executive director of CorePurpose, Inc. which produces the Ready Set Grow series. “Unfortunately many companies get out of mix and miss out on growth opportunities or pay too much for the ones they have.”\n\nOn August 17, 2004, Laurie Kane Sellers of Texas A&amp;M University will lead an interactive 4 hour workshop with local business leaders to explore:\n\n How to choose the right channels for your business\n\n What it takes to form successful channel partnerships\n\n And how to keep them energized and productive.\n\nThe session will be held from 7:30 AM to 12:00 noon at the Business and Industry Institute in downtown Mesa.\n\nLaurie Kane-Sellers, MA, MBA, is a faculty member at Texas A&amp;M University teaching Electronics Distribution Networks in the Industrial Distribution program in the College of Engineering. She combines twenty years experience at Texas Instruments, Inc in the areas of sales, marketing, management, and operations with her current responsibilities of Education Foundation Director of the National Electronic Distributors Association (NEDA). She is staff co-editor of the Review of the Electronics and Industrial Distribution Industries, the journal focused on advancing the electronic and industrial distribution industries. Holding an M.A. in Speech Communications from Texas Tech University and an MBA from Southern Methodist University (SMU), she is currently pursuing a PhD. in Human Resource Development from Texas A&amp;M University. Her areas of research and publications include Change Theory, Adult Education, Services Models, and the Challenges of Globalization in the Distribution Industry.\n\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley. The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies. Subscriptions are offered as a series and on a single session basis.\n\nEach program looks at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\n\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\n\n“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders. It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”\n\nProgram details and information:\n\nWhen, Where and How Much? Dates: August 17, 2004 – December 21th, 2004\nForums: 3rd Tuesday of every month\n“Focus on Channels: Selling Your Product or Service”.\nAugust 17, 2004\nTime:\n7:30 – 8:00 AM – Continental Breakfast\n8:00—12:00PM – Forum Session\nLocation: Business and Industry Institute\nMesa Community College\n145 North Centennial Way\nMesa, Arizona 85201\n\nCosts\n\nSingle Sessions Pricing\nIndividual participant: $129 per session\nGroups of 3 or more: $117 per person per session\nfor the Balance of the Ready/Set/Grow Series\n\nIndividual participant:\n$500.00 for the balance of 2004\nGroups of 3 or more: $450.00 per person\n\nFor more details and registration – visit www.CorePurpose.com\n\nAbout CorePurpose, Inc.\n\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\n\nCONTACT: CorePurpose, Inc.\nJoan Koerber-Walker, 480/921-3933 jkw@corepurpose.net\n\nCorePurpose® is a registered service mark of CorePurpose, Inc.\n\n© CorePurpose, Inc.</td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n</td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>',' Focus on Channels: Selling your product or service ','','inherit','closed','open','','773-revision','','','2012-07-20 10:35:13','2012-07-20 10:35:13','',773,'http://new.corepurpose.com/773-revision/',0,'revision','',0),(777,1001003,'2004-08-02 10:35:37','2004-08-02 10:35:37','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> <em>Working: A Management Tale of Changing Relationships in Changing Times</em> the newest title from CorePurpose Publishing</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">For a review copy of the book or an interview with the author please contact Joan Koerber-Walker, CorePurpose Publishing at 480.921.3933 or jkw@CorePurpose.netWhen was the last time you ENJOYED reading a business book?\r\n\r\nSpend a day with the Workings -all three generations – as they explore what it takes to create lasting partnerships in the ever changing world of technology.\r\n\r\nPhoenix, Arizona (August 2, 2004)— Having a great technology is not enough. In today’s world of competing technologies – the company with the best partners in taking a product to market win. But how do you create partnerships that last? Partnerships that take your product and build it into solutions that make customers want to buy?\r\n\r\nIn Working: A Management Tale of Changing Relationships in Changing Times (2004, CorePurpose Publishing, ISBN: 0-9747056-0-8, $19.95), author Joan Koerber-Walker introduces us to the Workings, their family, friends, partners, and co-workers. Everyone has gathered to celebrate the 95th birthday of patriarch and company founder Kyle C. Working. As they come together, they explore change, relationships, and what it takes to build partnerships that last generations.\r\n\r\nUnlike more traditional business books, Working is a story. Fictional characters share their experiences and lessons with the youngest of the Working family, the third Kyle C. Working. Companionable dialogue and repartee between the characters delivers the tale’s messages about the secrets of lasting partnership and long term success.\r\n\r\n“Having spent two decades in the electronic distribution industry, I saw a lot of great products come and go. Some were wildly successful while others faded away” explained author Joan Koerber-Walker. “The companies that succeeded long term understood that making their product accessible took partnerships with a broader network like distribution. At the same time, distributors with staying power understood that to build a lasting partnership, they had to add value to what the manufacturer had to offer. How they did it is what Working is all about.”\r\n\r\nWorking has three key messages:\r\n\r\n1) To build a business that lasts generations you need to recognize opportunity and change. This applies both the to the company and the leaders who steer its course. One of the patriarch’s favorite sayings “when fate throws you a tow rope, grab on and enjoy the ride.” is a theme that recurs throughout the story. Each generation is given the opportunity to take the company in a new direction. In generation one – its creation. For the second generation – its expansion. As we look to the third generation – what new opportunities are on the horizon?\r\n\r\n2) Successful business partnerships are a lot like getting married. You look around for the most attractive partner you can find. In the courting phase, you check each other out to determine the right fit. By the time you make it legal, you are setting expectations, making promises, setting goals. Over the life of your relationship, you learn to work with each other, to compromise, and to adjust so that each person is getting what they need. Like a marriage – lasting business partnerships are personal and they take thought, effort and personal attention to make them work.\r\n\r\n3) We negotiate with people, not companies. Partnerships that last are built through a continuing series of negotiations. Companies don’t negotiate – people do. Traditional styles of win-lose or win-win negotiation tend to focus on the tally sheet between the contracting parties. Working’s message of relationship based negotiations looks at a longer horizon, providing for conflict and compromise but always placing the health of the overall relationship as the highest priority.\r\n\r\nThese are big messages but the best part is they are all wrapped up in one little book. Working is only 88 pages and you can read it cover-to-cover on a short hop from Phoenix to LA. The messages come through the characters as they share their memories and experiences with each other. It’s not just another lesson – it’s a good story. When was the last time you enjoyed reading a business book?\r\n\r\n###\r\n\r\nAbout the Book:\r\n\r\nWorking: A Management Tale of Changing Relationships in Changing Times (2004, CorePurpose Publishing, ISBN: 0-9747056-0-8, $15.95) is available at Amazon.com, Borders.com, and CorePurpose.com or by calling 480.921.3933.\r\n\r\nAbout the Author:\r\n\r\nAs Founder and Executive Director of CorePurpose, Inc., Joan delivers sustainable results by combining the experience, skills and talents within teams to create focused business environments that maximize innovation, growth, profitability and return on investment. With over 20 years of experience in technology distribution, Joan has held a wide range of positions in Management, Marketing, Sales, and Operations. Having a track record for delivering substantial results, she develops and implements solutions to business challenges within smaller, focused organizations and within Fortune 500 multi-national corporations. She was instrumental in the development of Avnet’s ASIC/FPGA business and the launch of Avnet’s first Telesales operation. While directing the Global Supplier Contracts process for Avnet’s three operating groups (Electronics Marketing, Applied Computing and Computer Marketing), Joan worked closely with over 700 technology partners worldwide and is experienced in the challenges and the joys of working in the global business arena from cultural, operational and legal perspectives.\r\n\r\nWith a focus on matching service expectations to operational processes, Joan brings expertise in the area of industry best practices in business strategy, market development, channel design/optimization, and supply chain solutions. An accomplished speaker and member of the National Speakers Association and on the Board of Directors of NSA-Arizona, she has guest lectured at Arizona State University and Texas A&amp;M as well as within the professional community. She is author of Working, and co-author of the first text on electronics distribution, Connecting Resources, A Primer for Electronics Distribution, for use in advanced undergraduate courses and at the graduate level. She is currently working on her next book, Impact - Changing Challenge to Success, scheduled for publication in late 2004.\r\n\r\nJoan holds an MBA from Arizona State University (2000) and a B.A. in Economics from the University of Delaware (1981).\r\n\r\nAbout CorePurpose Publishing:\r\n\r\nHeadquartered in Arizona, CorePurpose Publishing is a division of CorePurpose, Inc., a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose® works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view other offerings from CorePurpose Publishing visit www.CorePurpose.com.\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933 jkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc. © CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Working: A Management Tale of Changing Relationships in Changing Times the newest title from CorePurpose Publishing ','','publish','closed','closed','','working-a-management-tale-of-changing-relationships-in-changing-times-the-newest-title-from-corepurpose-publishing','','','2013-05-12 00:43:42','2013-05-12 00:43:42','',0,'http://new.corepurpose.com/?p=777',0,'post','',0),(778,1001003,'2012-07-20 10:36:40','2012-07-20 10:36:40','&nbsp;\n\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\nArticles, News, Announcements\n\n&nbsp;\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"3\">\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> <em>Working: A Management Tale of Changing Relationships in Changing Times</em> the newest title from CorePurpose Publishing</span></strong></span></div></td>\n</tr>\n<tr>\n<td width=\"20\" height=\"34\"></td>\n<td colspan=\"2\" width=\"96%\">\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\">For a review copy of the book or an interview with the author please contact Joan Koerber-Walker, CorePurpose Publishing at 480.921.3933 or jkw@CorePurpose.net\n\nWhen was the last time you ENJOYED reading a business book?\n\nSpend a day with the Workings -all three generations – as they explore what it takes to create lasting partnerships in the ever changing world of technology.\n\nPhoenix, Arizona (August 2, 2004)— Having a great technology is not enough. In today’s world of competing technologies – the company with the best partners in taking a product to market win. But how do you create partnerships that last? Partnerships that take your product and build it into solutions that make customers want to buy?\n\nIn Working: A Management Tale of Changing Relationships in Changing Times (2004, CorePurpose Publishing, ISBN: 0-9747056-0-8, $19.95), author Joan Koerber-Walker introduces us to the Workings, their family, friends, partners, and co-workers. Everyone has gathered to celebrate the 95th birthday of patriarch and company founder Kyle C. Working. As they come together, they explore change, relationships, and what it takes to build partnerships that last generations.\n\nUnlike more traditional business books, Working is a story. Fictional characters share their experiences and lessons with the youngest of the Working family, the third Kyle C. Working. Companionable dialogue and repartee between the characters delivers the tale’s messages about the secrets of lasting partnership and long term success.\n\n“Having spent two decades in the electronic distribution industry, I saw a lot of great products come and go. Some were wildly successful while others faded away” explained author Joan Koerber-Walker. “The companies that succeeded long term understood that making their product accessible took partnerships with a broader network like distribution. At the same time, distributors with staying power understood that to build a lasting partnership, they had to add value to what the manufacturer had to offer. How they did it is what Working is all about.”\n\nWorking has three key messages:\n\n1) To build a business that lasts generations you need to recognize opportunity and change. This applies both the to the company and the leaders who steer its course. One of the patriarch’s favorite sayings “when fate throws you a tow rope, grab on and enjoy the ride.” is a theme that recurs throughout the story. Each generation is given the opportunity to take the company in a new direction. In generation one – its creation. For the second generation – its expansion. As we look to the third generation – what new opportunities are on the horizon?\n\n2) Successful business partnerships are a lot like getting married. You look around for the most attractive partner you can find. In the courting phase, you check each other out to determine the right fit. By the time you make it legal, you are setting expectations, making promises, setting goals. Over the life of your relationship, you learn to work with each other, to compromise, and to adjust so that each person is getting what they need. Like a marriage – lasting business partnerships are personal and they take thought, effort and personal attention to make them work.\n\n3) We negotiate with people, not companies. Partnerships that last are built through a continuing series of negotiations. Companies don’t negotiate – people do. Traditional styles of win-lose or win-win negotiation tend to focus on the tally sheet between the contracting parties. Working’s message of relationship based negotiations looks at a longer horizon, providing for conflict and compromise but always placing the health of the overall relationship as the highest priority.\n\nThese are big messages but the best part is they are all wrapped up in one little book. Working is only 88 pages and you can read it cover-to-cover on a short hop from Phoenix to LA. The messages come through the characters as they share their memories and experiences with each other. It’s not just another lesson – it’s a good story. When was the last time you enjoyed reading a business book?\n\n###\n\nAbout the Book:\n\nWorking: A Management Tale of Changing Relationships in Changing Times (2004, CorePurpose Publishing, ISBN: 0-9747056-0-8, $15.95) is available at Amazon.com, Borders.com, and CorePurpose.com or by calling 480.921.3933.\n\nAbout the Author:\n\nAs Founder and Executive Director of CorePurpose, Inc., Joan delivers sustainable results by combining the experience, skills and talents within teams to create focused business environments that maximize innovation, growth, profitability and return on investment. With over 20 years of experience in technology distribution, Joan has held a wide range of positions in Management, Marketing, Sales, and Operations. Having a track record for delivering substantial results, she develops and implements solutions to business challenges within smaller, focused organizations and within Fortune 500 multi-national corporations. She was instrumental in the development of Avnet’s ASIC/FPGA business and the launch of Avnet’s first Telesales operation. While directing the Global Supplier Contracts process for Avnet’s three operating groups (Electronics Marketing, Applied Computing and Computer Marketing), Joan worked closely with over 700 technology partners worldwide and is experienced in the challenges and the joys of working in the global business arena from cultural, operational and legal perspectives.\n\nWith a focus on matching service expectations to operational processes, Joan brings expertise in the area of industry best practices in business strategy, market development, channel design/optimization, and supply chain solutions. An accomplished speaker and member of the National Speakers Association and on the Board of Directors of NSA-Arizona, she has guest lectured at Arizona State University and Texas A&amp;M as well as within the professional community. She is author of Working, and co-author of the first text on electronics distribution, Connecting Resources, A Primer for Electronics Distribution, for use in advanced undergraduate courses and at the graduate level. She is currently working on her next book, Impact - Changing Challenge to Success, scheduled for publication in late 2004.\n\nJoan holds an MBA from Arizona State University (2000) and a B.A. in Economics from the University of Delaware (1981).\n\nAbout CorePurpose Publishing:\n\nHeadquartered in Arizona, CorePurpose Publishing is a division of CorePurpose, Inc., a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose® works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view other offerings from CorePurpose Publishing visit www.CorePurpose.com.\n\nCorePurpose® is a registered service mark of CorePurpose, Inc.\n\nCONTACT: CorePurpose, Inc.\nJoan Koerber-Walker, 480/921-3933 jkw@corepurpose.net\n\nCorePurpose® is a registered service mark of CorePurpose, Inc. © CorePurpose, Inc.</td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n</td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>','Working: A Management Tale of Changing Relationships in Changing Times the newest title from CorePurpose Publishing ','','inherit','closed','open','','777-revision','','','2012-07-20 10:36:40','2012-07-20 10:36:40','',777,'http://new.corepurpose.com/777-revision/',0,'revision','',0),(779,1001003,'2004-08-13 10:36:54','2004-08-13 10:36:54','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Growth Through Innovation - August 18, 2004 </span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">\r\n<h3>“Innovation is doing something in a NEW way\r\nTo make life BETTER\r\nFor the PEOPLE who matter.”</h3>\r\nPhoenix, Arizona (August 16, 2004)— Noted speaker, author and advisor to business, Joan Koerber-Walker, will present the 12:30 PM session at the Arizona Technology Expo on August 18, 2004. The topic of the presentation – Growth Through Innovation.\r\n\r\nAs the Arizona technology community continues to grow creating a culture of successful innovation will be a key factor in our success. In this session, Ms. Koerber-Walker will explore –\r\n\r\n The difference between invention and innovation\r\n How to create a culture of innovation in your organization\r\n Highlight 3 hot Arizona innovators\r\n\r\n“Having spent two decades in the electronic distribution industry, I saw a lot of great products come and go. Some were wildly successful while others faded away” explained Joan Koerber-Walker. “The companies that succeeded long term understood that invention alone was not enough to create true innovation and business success. In this session, we will explore how to create a culture and environment to foster successful innovation.”\r\n\r\n<strong>About the Insight Arizona Technology Expo:\r\n</strong> The Insight Arizona Technology Expo is a gathering that supports the growth of the Arizona Technology Community by highlighting te strength and breadth of our technology community. The conference is being held Wednesday, August 18, 2004 from 9:00 AM to 4:00 PM at the Phoenix Civic Plaza – Hall D – Admission is free of charge.\r\n\r\n<strong>About the Speaker:</strong>\r\nAs Founder and Executive Director of CorePurpose, Inc., Joan delivers sustainable results by combining the experience, skills and talents within teams to create focused business environments that maximize innovation, growth, profitability and return on investment. With over 20 years of experience in technology distribution, Joan has held a wide range of positions in Management, Marketing, Sales, and Operations. Having a track record for delivering substantial results, she develops and implements solutions to business challenges within smaller, focused organizations and within Fortune 500 multi-national corporations. She was instrumental in the development of Avnet’s ASIC/FPGA business and the launch of Avnet’s first Telesales operation. While directing the Global Supplier Contracts process for Avnet’s three operating groups (Electronics Marketing, Applied Computing and Computer Marketing), Joan worked closely with over 700 technology partners worldwide and is experienced in the challenges and the joys of working in the global business arena from cultural, operational and legal perspectives.\r\n\r\nWith a focus on matching service expectations to operational processes, Joan brings expertise in the area of industry best practices in business strategy, market development, channel design/optimization, and supply chain solutions. An accomplished speaker and member of the National Speakers Association and on the Board of Directors of NSA-Arizona, she has guest lectured at Arizona State University and Texas A&amp;M as well as within the professional community. She is author of Working: a Management Tale of Changing Relationships in Changing Times, and co-author of the first text on electronics distribution, Connecting Resources, A Primer for Electronics Distribution, for use in advanced undergraduate courses and at the graduate level. She is currently working on her next book, Impact - Changing Challenge to Success, scheduled for publication in late 2004.\r\n\r\nJoan holds an MBA from Arizona State University (2000) and a B.A. in Economics from the University of Delaware (1981).\r\n\r\n<strong>About CorePurpose® :</strong>\r\nHeadquartered in Arizona, CorePurpose, Inc., a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose® works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view other offerings from CorePurpose Publishing visit www.CorePurpose.com.\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Growth Through Innovation - August 18, 2004','','publish','closed','closed','','growth-through-innovation-august-18-2004','','','2013-05-12 00:43:38','2013-05-12 00:43:38','',0,'http://new.corepurpose.com/?p=779',0,'post','',0),(780,1001003,'2012-07-20 10:37:15','2012-07-20 10:37:15','','Growth Through Innovation - August 18, 2004','','inherit','closed','open','','779-revision','','','2012-07-20 10:37:15','2012-07-20 10:37:15','',779,'http://new.corepurpose.com/779-revision/',0,'revision','',0),(781,1001003,'2004-09-01 10:38:12','2004-09-01 10:38:12','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Focus on Demand: What the Customer Wants WHEN They Want It” with Rob Hagen, CEO of ChannelWave</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">CorePurpose, Inc. Announces the Ninth Installment in the acclaimed Ready-Set-Grow Series: “Focus on Demand: What the Customer Wants WHEN They Want It” with Rob Hagen, CEO of ChannelWave.\r\n\r\nPhoenix, Arizona, September 2, 2004--\r\nCorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the ninth installment in the Ready Set Grow Lecture Series :\r\n<h3>“Focus on Demand: What the Customer Wants WHEN They Want It”</h3>\r\n“Your Demand Chain is the linkage between the People—Process– and Information you need to meet customer requirements” shared Joan-Koerber-Walker, executive director of CorePurpose, Inc. “When we built the Ready Set Grow line up for 2004, we discussed that one of the key areas that many companies overlook is how they can use demand change strategies to leverage their resources and grow their business.\r\n\r\nThe key to customer success is having the Right Product at the Right Place at the Right Time. It sounds like common sense, but finding the answer to how to do this consistently is a challenge for many businesses, both large and small.\r\n\r\nHaving the answers to these questions is what Demand Management or the “Demand Chain” is all about.\r\n\r\nOn September 21, 2004, Demand Chain expert and CEO of ChannelWave,one of the most innovative demand management companies will lead the management discussion as we explore:\r\n\r\no The difference between Supply Chain and Demand Chain thinking\r\n\r\no Strategies to link all of your Demand Side Partners\r\n\r\no How outsourcing partnerships can help you control costs while increasing service levels.\r\n\r\nRob Hagen has a track record of using his strategic business skills to deliver exceptional results for growing technology companies. Prior to ChannelWave, Mr. Hagen was President and CEO of Aqueduct and served as President of the Global Supply Chain Services Division of Avnet, Inc. Mr. Hagen\'s extensive leadership experience at Avnet included new business development, developing complex global supply-chain solutions, and negotiating and integrating business acquisitions. Prior to Avnet, Mr. Hagen was with KPMG Peat Marwick, where he specialized in initial public offerings, acquisitions and mergers for high growth technology companies. He is a graduate of Cal Poly State University, San Luis Obispo with a Bachelor of Arts degree in Business Administration and a CPA.\r\n\r\nChannelWave has deployed channel management and commerce solutions for over 100 customers, including AT&amp;T, BEA, Cable &amp; Wireless, HP, Intel, Kia Motors, Logitech, Maxtor, Premiere Conferencing, PTC, Qwest, Research in Motion (RIM), Sharp Electronics, Sony, Toshiba and Verizon.\r\n\r\nReady Set Grow, is an 11 month program bringing 11 nationally known business growth experts to the valley. The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies. Subscriptions are offered as a series and on a single session basis.\r\n\r\nEach program looks at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n\r\n“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders. It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”\r\n\r\nProgram details and information:\r\n\r\nWhen, Where and How Much?\r\n\r\nDates: September 21, 2004\r\nTime:\r\n7:30 – 8:00 AM – Continental Breakfast\r\n\r\n8:00—12:00PM – Forum Session\r\n\r\nLocation:\r\n\r\nBusiness and Industry Institute\r\nMesa Community College\r\n145 North Centennial Way\r\nMesa, Arizona 85201\r\n\r\n\r\nCosts\r\n\r\nSingle Sessions Pricing\r\nIndividual participant: $129 per session\r\nGroups of 3 or more: $117 per person per session\r\n\r\nfor the Ready/Set/Grow Series\r\n\r\nIndividual participant:\r\n$300.00 for the balance of 2004\r\nGroups of 3 or more: $270.00 per person\r\nFor more details and registration –\r\nvisit www.CorePurpose.com\r\nAbout CorePurpose, Inc.\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance.\r\n\r\nFor more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\n\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\nAbout ChannelWave\r\n\r\nChannelWave, Inc. helps businesses solve their most important demand chain business problems – from developing channels to creating demand, managing and closing sales opportunities, managing contracts and pricing, transacting and fulfilling orders and managing customer service, warranties and returns. The company’s channel management and commerce solutions and managed services enable businesses to sell and support their products and services directly online or through dealer, VAR and retail channels. ChannelWave is helping more than 100 high-tech, manufacturing, financial services, automotive and telecommunications clients, including AT&amp;T, BEA Systems, HP, Kia Motors, Logitech, PTC, Research in Motion, Sony, Toshiba and Verizon, increase sales and margins by building stronger connections to their channels and customers. The company is headquartered in Aliso Viejo, CA, and has an office in Cambridge, MA and regional sales offices across the United States. More information is available by calling (949) 448-4500.\r\n\r\nChannelWave is a registered trademark of ChannelWave, Inc.\r\n\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Focus on Demand: What the Customer Wants WHEN They Want It” with Rob Hagen, CEO of ChannelWave ','','publish','closed','closed','','focus-on-demand-what-the-customer-wants-when-they-want-it-with-rob-hagen-ceo-of-channelwave','','','2013-05-12 00:43:35','2013-05-12 00:43:35','',0,'http://new.corepurpose.com/?p=781',0,'post','',0),(782,1001003,'2012-07-20 10:38:18','2012-07-20 10:38:18','','Focus on Demand: What the Customer Wants WHEN They Want It” with Rob Hagen, CEO of ChannelWave ','','inherit','closed','open','','781-revision','','','2012-07-20 10:38:18','2012-07-20 10:38:18','',781,'http://new.corepurpose.com/781-revision/',0,'revision','',0),(783,1001003,'2004-09-27 10:39:21','2004-09-27 10:39:21','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> CorePurpose Founder named a finalist for 2004 Best Entrepreneur of 2004</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">\r\n<h3>JOAN KOERBER-WALKER OF COREPURPOSE, INC. NAMED AS FINALIST IN 2004 STEVIETM AWARDS FOR WOMEN ENTREPRENEURS</h3>\r\nThe Stevies will be presented on October 22 in New York City\r\n\r\nPhoenix, Arizona – September 27, 2004 – The Stevie Awards for Women Entrepreneurs, www.stevieawards/women, is a new national awards competition recognizing the accomplishments of women small business owners in the United States. The awards are produced by the creators of the prestigious American Business Awards, hailed as “the business world’s own Oscars” by the New York Post (September 22, 2002).\r\n\r\nWinners will be announced on Friday, October 22 at the Marriott Marquis in New York City’s Times Square. The master of ceremonies will be Bill Rancic, spokesperson for Advanta which is sponsoring the awards and winner of the hit television show “The Apprentice.”\r\n\r\nMore than 600 nominations from small companies in virtually every industry were submitted for consideration in 18 categories, including Best Entrepreneur, Best Young Entrepreneur, Best New Product and Mentor of the Year. Ms. Koerber-Walker was named as a finalist in the category for Best Entrepreneur – Service Business.\r\n\r\nMs. Koerber-Walker is the founder and chief executive of CorePurpose, Inc. a consulting and services company based out of Phoenix Arizona. Since its launch in July of 2002, CorePurpose® has been dedicated to providing services and solutions that build businesses. The company has 3 divisions, CorePurpose Publishing, CorePurpose Consulting and The CoreAlliance, its network of over 40 independent services organizations which include thought leaders in the areas of People, Sales and Marketing, Operations, Finance and IT. In addition to her role as executive director and CEO, Ms. Koerber-Walker is a Professional Member of the National Speakers Association, and the author of Working: A Management Tale of Changing Relationships in Changing Times (CorePurpose Publishing - ISBN 0974705608) and co-author of Connecting Resources: A Primer for Electronics Distribution (Thomson Learning - ISBN0759332495). She also serves on the Board of Directors of the Arizona Technology Council and on advisory boards to the W.P. Carey Executive MBA Program at Arizona State University, The Thomas and Joan Read Center at Texas A&amp;M University, and Parenting Arizona, an affiliate of CPLC.\r\n\r\n“The Finalists for the first-ever Stevie Awards for Women Entrepreneurs comprise the most dynamic women in business today. These entrepreneurs have accomplished innovative and extraordinary things while building their business,” said Dennis Alter, chairman and CEO of Advanta. “We congratulate all of them on their achievement.”\r\n\r\n“Building my own company had been my dream. Putting it together has been my joy. But making it happen – making it real – would never have happened without the tremendous support we have received from industry and from the Greater Phoenix Business Community,” shared Koerber-Walker. “The recognition we have received though the Stevie Awards and the team at Advanta is not just for me but for all of our team members and the business community that has embraced us.”\r\n\r\nThe Stevie Awards for Women Entrepreneurs are governed by a board of Distinguished Judges &amp; Advisors that features many leading women entrepreneurs and figures in American business, including Carrie Fitzmaurice, publisher for Entrepreneur Media Inc.; Dr. Lisa Krinsky, chairman &amp; president for SFBC International; and Dr. Betty Spence, president of The National Association for Female Executives.\r\n\r\nThe elegant Stevie trophy was designed by R. S. Owens, the same company that makes the Oscar and the Emmy.\r\n\r\nDetails about The Stevie Awards for Women Entrepreneurs and the full list of Finalists are available at http://www.stevieawards.com/women/.\r\n\r\n<span style=\"text-decoration: underline;\">About CorePurpose, Inc.</span>\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\nCorePurpose is a registered service mark of CorePurpose, Inc.\r\n\r\n<span style=\"text-decoration: underline;\">About The Stevie Awards</span>\r\nHailed as “the business world’s own Oscars” by the New York Post (September 22, 2002), Stevie Awards are conferred in three programs: The American Business Awards, The International Business Awards, and The Stevie Awards for Women Entrepreneurs. Honoring companies of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.stevieawards.com.\r\n\r\nContact:\r\nJoan Koerber-Walker, Executive Director and CEO\r\nCorePurpose, Inc.\r\n480.921.3933 JKW@CorePurpose.net</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','CorePurpose Founder named a finalist for 2004 Best Entrepreneur of 2004 ','','publish','closed','closed','','corepurpose-founder-named-a-finalist-for-2004-best-entrepreneur-of-2004','','','2013-05-12 00:43:25','2013-05-12 00:43:25','',0,'http://new.corepurpose.com/?p=783',0,'post','',0),(784,1001003,'2012-07-20 10:39:28','2012-07-20 10:39:28','','CorePurpose Founder named a finalist for 2004 Best Entrepreneur of 2004 ','','inherit','closed','open','','783-revision','','','2012-07-20 10:39:28','2012-07-20 10:39:28','',783,'http://new.corepurpose.com/783-revision/',0,'revision','',0),(785,1001003,'2012-07-20 10:41:15','2012-07-20 10:41:15','&nbsp;\n\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\nArticles, News, Announcements\n\n&nbsp;\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"3\">\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> CorePurpose Founder named a finalist for 2004 Best Entrepreneur of 2004</span></strong></span></div></td>\n</tr>\n<tr>\n<td width=\"20\" height=\"34\"></td>\n<td colspan=\"2\" width=\"96%\">\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td colspan=\"2\" valign=\"top\">\n<h3>JOAN KOERBER-WALKER OF COREPURPOSE, INC. NAMED AS FINALIST IN 2004 STEVIETM AWARDS FOR WOMEN ENTREPRENEURS</h3>\nThe Stevies will be presented on October 22 in New York City\n\nPhoenix, Arizona – September 27, 2004 – The Stevie Awards for Women Entrepreneurs, www.stevieawards/women, is a new national awards competition recognizing the accomplishments of women small business owners in the United States. The awards are produced by the creators of the prestigious American Business Awards, hailed as “the business world’s own Oscars” by the New York Post (September 22, 2002).\n\nWinners will be announced on Friday, October 22 at the Marriott Marquis in New York City’s Times Square. The master of ceremonies will be Bill Rancic, spokesperson for Advanta which is sponsoring the awards and winner of the hit television show “The Apprentice.”\n\nMore than 600 nominations from small companies in virtually every industry were submitted for consideration in 18 categories, including Best Entrepreneur, Best Young Entrepreneur, Best New Product and Mentor of the Year. Ms. Koerber-Walker was named as a finalist in the category for Best Entrepreneur – Service Business.\n\nMs. Koerber-Walker is the founder and chief executive of CorePurpose, Inc. a consulting and services company based out of Phoenix Arizona. Since its launch in July of 2002, CorePurpose® has been dedicated to providing services and solutions that build businesses. The company has 3 divisions, CorePurpose Publishing, CorePurpose Consulting and The CoreAlliance, its network of over 40 independent services organizations which include thought leaders in the areas of People, Sales and Marketing, Operations, Finance and IT. In addition to her role as executive director and CEO, Ms. Koerber-Walker is a Professional Member of the National Speakers Association, and the author of Working: A Management Tale of Changing Relationships in Changing Times (CorePurpose Publishing - ISBN 0974705608) and co-author of Connecting Resources: A Primer for Electronics Distribution (Thomson Learning - ISBN0759332495). She also serves on the Board of Directors of the Arizona Technology Council and on advisory boards to the W.P. Carey Executive MBA Program at Arizona State University, The Thomas and Joan Read Center at Texas A&amp;M University, and Parenting Arizona, an affiliate of CPLC.\n\n“The Finalists for the first-ever Stevie Awards for Women Entrepreneurs comprise the most dynamic women in business today. These entrepreneurs have accomplished innovative and extraordinary things while building their business,” said Dennis Alter, chairman and CEO of Advanta. “We congratulate all of them on their achievement.”\n\n“Building my own company had been my dream. Putting it together has been my joy. But making it happen – making it real – would never have happened without the tremendous support we have received from industry and from the Greater Phoenix Business Community,” shared Koerber-Walker. “The recognition we have received though the Stevie Awards and the team at Advanta is not just for me but for all of our team members and the business community that has embraced us.”\n\nThe Stevie Awards for Women Entrepreneurs are governed by a board of Distinguished Judges &amp; Advisors that features many leading women entrepreneurs and figures in American business, including Carrie Fitzmaurice, publisher for Entrepreneur Media Inc.; Dr. Lisa Krinsky, chairman &amp; president for SFBC International; and Dr. Betty Spence, president of The National Association for Female Executives.\n\nThe elegant Stevie trophy was designed by R. S. Owens, the same company that makes the Oscar and the Emmy.\n\nDetails about The Stevie Awards for Women Entrepreneurs and the full list of Finalists are available at http://www.stevieawards.com/women/.\n\n<span style=\"text-decoration: underline;\">About CorePurpose, Inc.</span>\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\nCorePurpose is a registered service mark of CorePurpose, Inc.\n\n<span style=\"text-decoration: underline;\">About The Stevie Awards</span>\nHailed as “the business world’s own Oscars” by the New York Post (September 22, 2002), Stevie Awards are conferred in three programs: The American Business Awards, The International Business Awards, and The Stevie Awards for Women Entrepreneurs. Honoring companies of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.stevieawards.com.\n\nContact:\nJoan Koerber-Walker, Executive Director and CEO\nCorePurpose, Inc.\n480.921.3933 JKW@CorePurpose.net</td>\n<td valign=\"top\" width=\"7%\"></td>\n</tr>\n</tbody>\n</table>\n</td>\n</tr>\n</tbody>\n</table>\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\nand include the name of the article desired.</span></strong></p>','CorePurpose Founder named a finalist for 2004 Best Entrepreneur of 2004 ','','inherit','closed','open','','783-autosave','','','2012-07-20 10:41:15','2012-07-20 10:41:15','',783,'http://new.corepurpose.com/783-autosave/',0,'revision','',0),(786,1001003,'2012-07-20 10:40:09','2012-07-20 10:40:09','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> CorePurpose Founder named a finalist for 2004 Best Entrepreneur of 2004</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">&nbsp;\r\n<h3>JOAN KOERBER-WALKER OF COREPURPOSE, INC. NAMED AS FINALIST IN 2004 STEVIETM AWARDS FOR WOMEN ENTREPRENEURS</h3>\r\nThe Stevies will be presented on October 22 in New York City\r\n\r\nPhoenix, Arizona – September 27, 2004 – The Stevie Awards for Women Entrepreneurs, www.stevieawards/women, is a new national awards competition recognizing the accomplishments of women small business owners in the United States. The awards are produced by the creators of the prestigious American Business Awards, hailed as “the business world’s own Oscars” by the New York Post (September 22, 2002).\r\n\r\nWinners will be announced on Friday, October 22 at the Marriott Marquis in New York City’s Times Square. The master of ceremonies will be Bill Rancic, spokesperson for Advanta which is sponsoring the awards and winner of the hit television show “The Apprentice.”\r\n\r\nMore than 600 nominations from small companies in virtually every industry were submitted for consideration in 18 categories, including Best Entrepreneur, Best Young Entrepreneur, Best New Product and Mentor of the Year. Ms. Koerber-Walker was named as a finalist in the category for Best Entrepreneur – Service Business.\r\n\r\nMs. Koerber-Walker is the founder and chief executive of CorePurpose, Inc. a consulting and services company based out of Phoenix Arizona. Since its launch in July of 2002, CorePurpose® has been dedicated to providing services and solutions that build businesses. The company has 3 divisions, CorePurpose Publishing, CorePurpose Consulting and The CoreAlliance, its network of over 40 independent services organizations which include thought leaders in the areas of People, Sales and Marketing, Operations, Finance and IT. In addition to her role as executive director and CEO, Ms. Koerber-Walker is a Professional Member of the National Speakers Association, and the author of Working: A Management Tale of Changing Relationships in Changing Times (CorePurpose Publishing - ISBN 0974705608) and co-author of Connecting Resources: A Primer for Electronics Distribution (Thomson Learning - ISBN0759332495). She also serves on the Board of Directors of the Arizona Technology Council and on advisory boards to the W.P. Carey Executive MBA Program at Arizona State University, The Thomas and Joan Read Center at Texas A&amp;M University, and Parenting Arizona, an affiliate of CPLC.\r\n\r\n“The Finalists for the first-ever Stevie Awards for Women Entrepreneurs comprise the most dynamic women in business today. These entrepreneurs have accomplished innovative and extraordinary things while building their business,” said Dennis Alter, chairman and CEO of Advanta. “We congratulate all of them on their achievement.”\r\n\r\n“Building my own company had been my dream. Putting it together has been my joy. But making it happen – making it real – would never have happened without the tremendous support we have received from industry and from the Greater Phoenix Business Community,” shared Koerber-Walker. “The recognition we have received though the Stevie Awards and the team at Advanta is not just for me but for all of our team members and the business community that has embraced us.”\r\n\r\nThe Stevie Awards for Women Entrepreneurs are governed by a board of Distinguished Judges &amp; Advisors that features many leading women entrepreneurs and figures in American business, including Carrie Fitzmaurice, publisher for Entrepreneur Media Inc.; Dr. Lisa Krinsky, chairman &amp; president for SFBC International; and Dr. Betty Spence, president of The National Association for Female Executives.\r\n\r\nThe elegant Stevie trophy was designed by R. S. Owens, the same company that makes the Oscar and the Emmy.\r\n\r\nDetails about The Stevie Awards for Women Entrepreneurs and the full list of Finalists are available at http://www.stevieawards.com/women/.\r\n\r\n<span style=\"text-decoration: underline;\">About CorePurpose, Inc.</span>\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\nCorePurpose is a registered service mark of CorePurpose, Inc.\r\n\r\n<span style=\"text-decoration: underline;\">About The Stevie Awards</span>\r\nHailed as “the business world’s own Oscars” by the New York Post (September 22, 2002), Stevie Awards are conferred in three programs: The American Business Awards, The International Business Awards, and The Stevie Awards for Women Entrepreneurs. Honoring companies of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.stevieawards.com.\r\n\r\nContact:\r\nJoan Koerber-Walker, Executive Director and CEO\r\nCorePurpose, Inc.\r\n480.921.3933 JKW@CorePurpose.net</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','CorePurpose Founder named a finalist for 2004 Best Entrepreneur of 2004 ','','inherit','closed','open','','783-revision-2','','','2012-07-20 10:40:09','2012-07-20 10:40:09','',783,'http://new.corepurpose.com/783-revision-2/',0,'revision','',0),(787,1001003,'2004-10-04 10:42:33','2004-10-04 10:42:33','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Focus on Quality - The 10th session in the Ready Set Grow Series explores the impact Quality can have on YOUR business</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">CorePurpose, Inc. Announces the 10th Installment in the acclaimed Ready-Set-Grow Series:\r\n<h3>“Focus on Quality: The Value of Six Sigma” with Charles Loew, President of Maset LLC.</h3>\r\nPhoenix, Arizona, October 4, 2004-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the 10th installment in the Ready Set Grow Lecture Series : “Focus on Quality: The Value of Six Sigma”\r\n\r\n<strong>Is Quality the Key to Total Customer Satisfaction?</strong>\r\n\r\n“Over the years, there has been lots of talk about the importance of quality – but with what results and at what cost?” asked Joan-Koerber-Walker, executive director of CorePurpose, Inc. “In the October Ready Set Grow session, local executives will explore the impact of quality on business results and apply it in a way that makes sense no matter what the size of your business.”\r\n\r\nOver the past 100 years there have been many innovative approaches to organizations that want to improve the quality of the products and services delivered to their Customers. Many of these approaches were developed by Quality leaders such as Demming and Juran. Most of these methods are still being used with varying degrees of success. In the early 1980’s one organization decided to use Quality as the way to compete against the onslaught of excellent products that were being imported to the USA by Japan.\r\n\r\nThe session will explore:\r\n\r\n• Six Sigma—The fundamental methodology developed by Motorola\r\n• Why it worked so well then\r\n• Why it CAN work for your organization today\r\n• And why it stopped working for Motorola in the late 1990’s.\r\n\r\nAttendees will have the opportunity to listen to executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies.\r\n\r\nProgram details and information:\r\n\r\nWhen, Where and How Much?\r\nDates: October 19, 2004 Time:\r\n7:30 – 8:00 AM – Continental Breakfast\r\n8:00—12:00PM – Forum Session\r\nLocation:\r\nBusiness and Industry Institute\r\nMesa Community College\r\n145 North Centennial Way\r\nMesa, Arizona 85201\r\nCosts\r\nSingle Sessions Pricing\r\nIndividual participant: $129 per session\r\nGroups of 3 or more: $117 per person per session\r\nFor more details and registration – visit www.CorePurpose.com and click on the Ready Set Grow Icon\r\n\r\nAbout CorePurpose, Inc.\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Focus on Quality - The 10th session in the Ready Set Grow Series explores the impact Quality can have on YOUR business ','','publish','closed','closed','','focus-on-quality-the-10th-session-in-the-ready-set-grow-series-explores-the-impact-quality-can-have-on-your-business','','','2013-05-12 00:43:21','2013-05-12 00:43:21','',0,'http://new.corepurpose.com/?p=787',0,'post','',0),(788,1001003,'2012-07-20 10:42:38','2012-07-20 10:42:38','','Focus on Quality - The 10th session in the Ready Set Grow Series explores the impact Quality can have on YOUR business ','','inherit','closed','open','','787-revision','','','2012-07-20 10:42:38','2012-07-20 10:42:38','',787,'http://new.corepurpose.com/787-revision/',0,'revision','',0),(789,1001003,'2012-07-20 10:43:17','2012-07-20 10:43:17','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Focus on Quality - The 10th session in the Ready Set Grow Series explores the impact Quality can have on YOUR business</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">CorePurpose, Inc. Announces the 10th Installment in the acclaimed Ready-Set-Grow Series:\r\n<h3>“Focus on Quality: The Value of Six Sigma” with Charles Loew, President of Maset LLC.</h3>\r\nPhoenix, Arizona, October 4, 2004-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the 10th installment in the Ready Set Grow Lecture Series : “Focus on Quality: The Value of Six Sigma”\r\n\r\n<strong>Is Quality the Key to Total Customer Satisfaction?</strong>\r\n\r\n“Over the years, there has been lots of talk about the importance of quality – but with what results and at what cost?” asked Joan-Koerber-Walker, executive director of CorePurpose, Inc. “In the October Ready Set Grow session, local executives will explore the impact of quality on business results and apply it in a way that makes sense no matter what the size of your business.”\r\n\r\nOver the past 100 years there have been many innovative approaches to organizations that want to improve the quality of the products and services delivered to their Customers. Many of these approaches were developed by Quality leaders such as Demming and Juran. Most of these methods are still being used with varying degrees of success. In the early 1980’s one organization decided to use Quality as the way to compete against the onslaught of excellent products that were being imported to the USA by Japan.\r\n\r\nThe session will explore:\r\n\r\n• Six Sigma—The fundamental methodology developed by Motorola\r\n• Why it worked so well then\r\n• Why it CAN work for your organization today\r\n• And why it stopped working for Motorola in the late 1990’s.\r\n\r\nAttendees will have the opportunity to listen to executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies.\r\n\r\nProgram details and information:\r\n\r\nWhen, Where and How Much?\r\nDates: October 19, 2004 Time:\r\n7:30 – 8:00 AM – Continental Breakfast\r\n8:00—12:00PM – Forum Session\r\nLocation:\r\nBusiness and Industry Institute\r\nMesa Community College\r\n145 North Centennial Way\r\nMesa, Arizona 85201\r\nCosts\r\nSingle Sessions Pricing\r\nIndividual participant: $129 per session\r\nGroups of 3 or more: $117 per person per session\r\nFor more details and registration – visit www.CorePurpose.com and click on the Ready Set Grow Icon\r\n\r\nAbout CorePurpose, Inc.\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Focus on Quality - The 10th session in the Ready Set Grow Series explores the impact Quality can have on YOUR business ','','inherit','closed','open','','787-revision-2','','','2012-07-20 10:43:17','2012-07-20 10:43:17','',787,'http://new.corepurpose.com/787-revision-2/',0,'revision','',0),(790,1001003,'2004-10-05 10:43:51','2004-10-05 10:43:51','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Connecting Resources now available!</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Connecting Resources: A Primer for Electronics Distribution\r\nThomson Learning, Publisher\r\nLaurie Kane-Sellers, MA, MBA\r\nJoan Koerber Walker, CorePurpose, Inc.\r\nDr. Ben Zoghi, P.E.\r\n© 2004\r\nISBN: 0759332495FOR IMMEDIATE RELEASE\r\n\r\nPhoenix, Arizona, October 4, 2004-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the release of Connecting Resources: A Primer for Electronics Distribution – coauthored by CorePurpose founder Joan Koerber-Walker and Laurie Kane-Sellers and Dr. Ben Zoghi of Texas A&amp;M University.\r\n\r\nApproaching $50 billion per year on a global basis, the Electronics Distribution industry sits at the center of both the supply chain and the demand chain for a multitude of industries from industrial to military and from corporate to consumer goods. Now a new text from Thomson Learning provides a complete roadmap and reference manual for building lasting and profitable distribution relationships.\r\n\r\nConnecting Resources: A Primer for the Electronics Distribution Industry delivers a comprehensive overview of the structure and challenges within the electronics distribution industry including: the history, players, business practices, policies and procedures, programs, systems, and trends. Information is organized in a logical sequence beginning with product analysis, channel strategies and partner selection, business planning, and conflict resolution. The detailed discussion of authorization agreements addresses some of the critical issues to consider in implementing successful channel relationships.\r\n\r\nAuthored by a team of experts representing the leading academic research university for distribution studies, as well as decades of practical experience from both the manufacturer and the distributor’s perspective, Connecting Resources provides a balanced view of the inside workings of the electronics distribution industry, its challenges and its opportunities.\r\n\r\n“With the crash of the technology sector in 2000 and the subsequent hard road to recovery, many of the veterans of the electronics industry have retired, shifted to new companies or left the industry completely” shared Joan Koerber-Walker. “Connecting Resources pulls together shared learning from industry executives from both the suppliers and the distributors to create a tool to help train new employees, educate team members on the workings of distribution, and stay on top of emerging distribution trends.”\r\n\r\nConnecting Resources is available at CorePurpose.com, Amazon.com and Borders.com\r\n\r\nFeatures and Benefits:\r\n\r\n• Chapter Inserts: Real world examples from industry executives\r\n\r\n• Balanced Perspective: Two primary authors approach the issues from the supplier and distributor standpoint in order to present both sides of the issues\r\n\r\n• Practical Exercises: Reflection exercises in chapters 1-14 enable readers to practice concepts discussed in the respective chapter\r\n\r\n• Key Terms: Acronyms and terms are explained throughout the text as well as in a glossary in the back of the book\r\n\r\n• Allegory: Allegory at the beginning of chapters 2-14 reinforces the objectives of each chapter and enables readers to understand the interconnections of the concepts and business practices characteristic of this industry.\r\n\r\nCombining Academic Excellence with Decades of Industry Experience\r\n\r\nThe Authors:\r\n\r\nLaurie Kane-Sellers, MA, MBA is a faculty member at Texas A&amp;M University teaching Electronics Distribution Networks in the Industrial Distribution program in the College of Engineering. She combines twenty years experience at Texas Instruments, Inc in the areas of sales, marketing, management, and operations with her current responsibilities of Education Foundation Director of the National Electronic Distributors Association (NEDA) and staff co-editor of the Review of the Electronics and Industrial Distribution Industries, the journal focused on advancing the electronic and industrial distribution industries. In addition to her activities in the class room and across the industry, her areas of research and publications include Change Theory, Adult Education, Services Models, and the Challenges of Globalization in the Distribution Industry.\r\n\r\nJoan Koerber Walker, MBA is CEO and founder of CorePurpose, Inc., (www.CorePurpose.com) an Arizona based consulting and services distributor. A speaker, author and advisor to business on strategies that build businesses and the execution of those strategies, Joan specializes in helping people and organizations get from where they are – to where they want to be. Her career includes over 25years of experience in technology distribution and work with over 700 technology companies worldwide. She spent 20 years with Avnet, Inc. serving in a wide range of positions including Management, Marketing, Sales, Contracts, and Operations.\r\n\r\nDr. Ben Zoghi, P.E. is a full professor at Texas A&amp;M University and Registered Professional Engineer. He holds the Leonard and Valerie Bruce Leadership Chair and is the Program Coordinator of the Industrial Distribution Program and Executive Director of Thomas and Joan Read Center for Distribution Research and Education. His specialties and interests are service-based leadership, managing in complex environments and information networking. Zoghi is a Motorola Fellow and has extensive technical and managerial experience with the electronic, telecommunication and semiconductor industries. Dr. Zoghi holds a PhD. in Engineering from Texas A&amp;M University, MSEE from The Ohio State University, and BSEE from Seattle University.\r\n\r\nMSRP: $ 96.95\r\n\r\nAbout CorePurpose, Inc.\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Connecting Resources now available! ','','publish','closed','closed','','connecting-resources-now-available','','','2013-05-12 00:43:10','2013-05-12 00:43:10','',0,'http://new.corepurpose.com/?p=790',0,'post','',0),(791,1001003,'2012-07-20 10:44:10','2012-07-20 10:44:10','','Connecting Resources now available! ','','inherit','closed','open','','790-revision','','','2012-07-20 10:44:10','2012-07-20 10:44:10','',790,'http://new.corepurpose.com/790-revision/',0,'revision','',0),(792,1001003,'2004-10-20 10:47:09','2004-10-20 10:47:09','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> CorePurpose Founder elected to the Board of Directors of the Arizona Technology Council</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">10/20/04 Arizona Technology Council Announces Seven New Board Members and Paul Johnson as Returing Chairman\r\n\r\n(TEMPE, Ariz.—October 20, 2004)—The Arizona Technology Council today announced the names of seven new members of its Board of Directors and designated Paul Johnson, President of ComSites, Inc. and former mayor of Phoenix, as the returning Chairman of the Board of Directors.\r\n\r\nThe seven new members, named for a three-year term beginning October 19 are:\r\n\r\nRick Crutchley\r\nGeneral Manager\r\nInflow\r\nPhoenix, Arizona\r\n\r\nMichelle Hanna\r\nPresident and CEO\r\nRibomed Biotechnologies Inc.\r\nPhoneix, Arizona\r\n\r\nGene Holmquist\r\nPresident\r\nEnsynch, Inc.\r\nTempe, Arizona\r\n\r\n<strong>Joan Koerber-Walker\r\n\r\nExecutive Director\r\nCore Purpose, Inc.\r\nPhoenix, Arizona\r\n\r\n</strong> Dan Mazzola\r\nTechnology Account Manager Computer Systems\r\nSun Microsystems\r\nPhoenix, Arizona\r\n\r\nJon McGarity\r\nChairman\r\nArizona BioIndustry Association\r\nPhoenix, Arizona\r\n\r\nRobert Smith\r\nVice President, Strategic Technology\r\nHoneywell\r\nPhoenix, Arizona\r\n\r\n“The Council is fortunate to attract such exceptional individuals to the board and I know they will significantly benefit our organization,” said Todd Bankofier, President and CEO of the Arizona Technology Council. “We are also delighted that Paul Johnson will be returning as chairman of the board. He is an integral part of the Council’s success.”\r\n\r\n<strong>About The Arizona Technology Council</strong>\r\nSince its inception in 2002, the Arizona Technology Council has stood as the largest association of technology companies in Arizona, whose shared vision is for the state to be recognized as a top-tier center for technology-based businesses. The Council works to carry out this vision by driving partnerships, policies and programs that advance the business climate for Arizona\'s technology community and by representing, supporting and advocating for member companies through initiatives, advocacy, networking and effective communications.\r\n\r\nThe Arizona Technology Council represents 30,000-plus employees at more than 400 of the leading technology companies across Arizona. Represented industries include advanced manufacturing, aerospace, biotechnology, e-learning, environmental technology, software, Internet applications, semiconductors, and telecommunications.\r\n\r\nFor more information, visit http://www.aztechcouncil.org.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','CorePurpose Founder elected to the Board of Directors of the Arizona Technology Council ','','publish','closed','closed','','corepurpose-founder-elected-to-the-board-of-directors-of-the-arizona-technology-council-2','','','2013-05-12 00:43:02','2013-05-12 00:43:02','',0,'http://new.corepurpose.com/?p=792',0,'post','',0),(793,1001003,'2012-07-20 10:47:16','2012-07-20 10:47:16','','CorePurpose Founder elected to the Board of Directors of the Arizona Technology Council ','','inherit','closed','open','','792-revision','','','2012-07-20 10:47:16','2012-07-20 10:47:16','',792,'http://new.corepurpose.com/792-revision/',0,'revision','',0),(794,1001003,'2012-07-20 10:20:52','2012-07-20 10:20:52','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Breaking Through/Breaking Out - A special presentation with stories from both sides of the glass ceiling</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">&nbsp;\r\n<h3>A special presentation at the ASU Downtown Center - Thursday, April 29, 2004 12:00 - 1:00PM</h3>\r\n<a href=\"https://xedreg.asu.edu/wconnect/wc.dll?acecode%7ECourseStatus%7E041LUN205A\">Click here for registration information</a>\r\n\r\n<strong>Breaking Through / Breaking Out Tales from Both Sides of the Glass Ceiling</strong>\r\n\r\npresented by Joan Koerber-Walker, executive director and CEO, CorePurpose, Inc.\r\n\r\nA lot has been said and written about the “glass ceiling,” but:\r\n\r\nWhat is it?\r\n\r\nWho does it apply to?\r\n\r\nHow do you break through?\r\n\r\nJoin us as Joan Koerber-Walker shares her personal experiences from both sides of the glass ceiling AND shares three winning tactics YOU can use to break through.\r\n\r\nAbout the Speaker Joan has held management and executive positions in sales, marketing, engineering management, global supplier contracts and corporate strategy at a Fortune 200 company before forming her own organization, CorePurpose, Inc. She is a member of the National Speakers Association and lectures at universities and in the professional community. Joan is vice chairman of the Dean’s Board of Excellence at ASU, and is a member of the ASU Executive MBA Advisory Board, Beta Gamma Sigma, Business Honors Society, the Board of Advisors to the Thomas and Joan Read Center at Texas A&amp;M University, and the Board of Directors of Parents Anonymous® of Arizona. She is a published author of texts and an allegory, and holds an MBA from Arizona State University and a bachelor’s in economics from the University of Delaware.\r\n\r\nASU Downtown Center - Phoenix\r\n502 E Monroe Street\r\nPhoenix, AZ 85004-4442\r\n<a href=\"https://xedreg.asu.edu/wconnect/wc.dll?acecode%7ECourseStatus%7E041LUN205A\">Click here for registration information</a></td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>',' Breaking Through/Breaking Out - A special presentation with stories from both sides of the glass ceiling ','','inherit','closed','open','','758-revision-2','','','2012-07-20 10:20:52','2012-07-20 10:20:52','',758,'http://new.corepurpose.com/758-revision-2/',0,'revision','',0),(795,1001003,'2012-07-20 10:46:44','2012-07-20 10:46:44','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Connecting Resources now available!</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Connecting Resources: A Primer for Electronics Distribution\r\nThomson Learning, Publisher\r\nLaurie Kane-Sellers, MA, MBA\r\nJoan Koerber Walker, CorePurpose, Inc.\r\nDr. Ben Zoghi, P.E.\r\n© 2004\r\nISBN: 0759332495\r\n\r\nFOR IMMEDIATE RELEASE\r\n\r\nPhoenix, Arizona, October 4, 2004-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the release of Connecting Resources: A Primer for Electronics Distribution – coauthored by CorePurpose founder Joan Koerber-Walker and Laurie Kane-Sellers and Dr. Ben Zoghi of Texas A&amp;M University.\r\n\r\nApproaching $50 billion per year on a global basis, the Electronics Distribution industry sits at the center of both the supply chain and the demand chain for a multitude of industries from industrial to military and from corporate to consumer goods. Now a new text from Thomson Learning provides a complete roadmap and reference manual for building lasting and profitable distribution relationships.\r\n\r\nConnecting Resources: A Primer for the Electronics Distribution Industry delivers a comprehensive overview of the structure and challenges within the electronics distribution industry including: the history, players, business practices, policies and procedures, programs, systems, and trends. Information is organized in a logical sequence beginning with product analysis, channel strategies and partner selection, business planning, and conflict resolution. The detailed discussion of authorization agreements addresses some of the critical issues to consider in implementing successful channel relationships.\r\n\r\nAuthored by a team of experts representing the leading academic research university for distribution studies, as well as decades of practical experience from both the manufacturer and the distributor’s perspective, Connecting Resources provides a balanced view of the inside workings of the electronics distribution industry, its challenges and its opportunities.\r\n\r\n“With the crash of the technology sector in 2000 and the subsequent hard road to recovery, many of the veterans of the electronics industry have retired, shifted to new companies or left the industry completely” shared Joan Koerber-Walker. “Connecting Resources pulls together shared learning from industry executives from both the suppliers and the distributors to create a tool to help train new employees, educate team members on the workings of distribution, and stay on top of emerging distribution trends.”\r\n\r\nConnecting Resources is available at CorePurpose.com, Amazon.com and Borders.com\r\n\r\nFeatures and Benefits:\r\n\r\n• Chapter Inserts: Real world examples from industry executives\r\n\r\n• Balanced Perspective: Two primary authors approach the issues from the supplier and distributor standpoint in order to present both sides of the issues\r\n\r\n• Practical Exercises: Reflection exercises in chapters 1-14 enable readers to practice concepts discussed in the respective chapter\r\n\r\n• Key Terms: Acronyms and terms are explained throughout the text as well as in a glossary in the back of the book\r\n\r\n• Allegory: Allegory at the beginning of chapters 2-14 reinforces the objectives of each chapter and enables readers to understand the interconnections of the concepts and business practices characteristic of this industry.\r\n\r\nCombining Academic Excellence with Decades of Industry Experience\r\n\r\nThe Authors:\r\n\r\nLaurie Kane-Sellers, MA, MBA is a faculty member at Texas A&amp;M University teaching Electronics Distribution Networks in the Industrial Distribution program in the College of Engineering. She combines twenty years experience at Texas Instruments, Inc in the areas of sales, marketing, management, and operations with her current responsibilities of Education Foundation Director of the National Electronic Distributors Association (NEDA) and staff co-editor of the Review of the Electronics and Industrial Distribution Industries, the journal focused on advancing the electronic and industrial distribution industries. In addition to her activities in the class room and across the industry, her areas of research and publications include Change Theory, Adult Education, Services Models, and the Challenges of Globalization in the Distribution Industry.\r\n\r\nJoan Koerber Walker, MBA is CEO and founder of CorePurpose, Inc., (www.CorePurpose.com) an Arizona based consulting and services distributor. A speaker, author and advisor to business on strategies that build businesses and the execution of those strategies, Joan specializes in helping people and organizations get from where they are – to where they want to be. Her career includes over 25years of experience in technology distribution and work with over 700 technology companies worldwide. She spent 20 years with Avnet, Inc. serving in a wide range of positions including Management, Marketing, Sales, Contracts, and Operations.\r\n\r\nDr. Ben Zoghi, P.E. is a full professor at Texas A&amp;M University and Registered Professional Engineer. He holds the Leonard and Valerie Bruce Leadership Chair and is the Program Coordinator of the Industrial Distribution Program and Executive Director of Thomas and Joan Read Center for Distribution Research and Education. His specialties and interests are service-based leadership, managing in complex environments and information networking. Zoghi is a Motorola Fellow and has extensive technical and managerial experience with the electronic, telecommunication and semiconductor industries. Dr. Zoghi holds a PhD. in Engineering from Texas A&amp;M University, MSEE from The Ohio State University, and BSEE from Seattle University.\r\n\r\nMSRP: $ 96.95\r\n\r\nAbout CorePurpose, Inc.\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Connecting Resources now available! ','','inherit','closed','open','','790-revision-2','','','2012-07-20 10:46:44','2012-07-20 10:46:44','',790,'http://new.corepurpose.com/790-revision-2/',0,'revision','',0),(796,1001003,'2012-07-15 15:46:45','2012-07-15 15:46:45','<em>CorePurpose, Inc. Announces the Ninth Installment in the acclaimed Ready-Set-Grow Series: “Focus on Demand: What the Customer Wants WHEN They Want It” with Rob Hagen, CEO of ChannelWave.</em><!--more-->\r\n\r\nCorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the ninth installment in the Ready Set Grow Lecture Series :\r\n<h3 style=\"text-align: center;\">“Focus on Demand:</h3>\r\n<h3 style=\"text-align: center;\">What the Customer Wants WHEN They Want It”</h3>\r\n<blockquote>“Your Demand Chain is the linkage between the People—Process– and Information you need to meet customer requirements” shared Joan-Koerber-Walker, executive director of CorePurpose, Inc. “When we built the Ready Set Grow line up for 2004, we discussed that one of the key areas that many companies overlook is how they can use demand change strategies to leverage their resources and grow their business.\"</blockquote>\r\nThe key to customer success is having the Right Product at the Right Place at the Right Time. It sounds like common sense, but finding the answer to how to do this consistently is a challenge for many businesses, both large and small.\r\n\r\nHaving the answers to these questions is what Demand Management or the “Demand Chain” is all about.\r\n\r\nOn September 21, 2004, Demand Chain expert and CEO of ChannelWave, one of the most innovative demand management companies will lead the management discussion as we explore:\r\n<ul>\r\n	<li>The difference between Supply Chain and Demand Chain thinking</li>\r\n	<li>Strategies to link all of your Demand Side Partners</li>\r\n	<li>How outsourcing partnerships can help you control costs while increasing service levels.</li>\r\n</ul>\r\nRob Hagen has a track record of using his strategic business skills to deliver exceptional results for growing technology companies. Prior to ChannelWave, Mr. Hagen was President and CEO of Aqueduct and served as President of the Global Supply Chain Services Division of Avnet, Inc.  Mr. Hagen\'s extensive leadership experience at Avnet included new business development, developing complex global supply-chain solutions, and negotiating and integrating business acquisitions. Prior to Avnet, Mr. Hagen was with KPMG Peat Marwick, where he specialized in initial public offerings, acquisitions and mergers for high growth technology companies. He is a graduate of Cal Poly State University, San Luis Obispo with a Bachelor of Arts degree in Business Administration and a CPA.\r\n\r\nChannelWave has deployed channel management and commerce solutions for over 100 customers, including AT&amp;T, BEA, Cable &amp; Wireless, HP, Intel, Kia Motors, Logitech, Maxtor, Premiere Conferencing, PTC, Qwest, Research in Motion (RIM), Sharp Electronics, Sony, Toshiba and Verizon.\r\n\r\nReady Set Grow, is an 11 month program bringing 11 nationally known business growth experts to the valley.  The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies.  Subscriptions are offered as a series and on a single session basis.\r\n\r\nEach program looks at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n\r\n“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders.  It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”\r\n\r\nProgram details and information:\r\n\r\nDate: September 21, 2004\r\n\r\nTime:\r\n7:30 – 8:00 AM – Continental Breakfast\r\n\r\n8:00—12:00PM – Forum Session\r\n\r\nLocation:\r\n\r\nBusiness and Industry Institute\r\nMesa Community College\r\n145 North Centennial Way\r\nMesa, Arizona 85201\r\n\r\n<strong>About CorePurpose, Inc.</strong>\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results.   Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including:  HR, Sales and Marketing, Operations, IT, and Finance.','Ready Set Grow shifts focus to Customer Demand','','inherit','closed','open','','574-revision-4','','','2012-07-15 15:46:45','2012-07-15 15:46:45','',574,'http://new.corepurpose.com/574-revision-4/',0,'revision','',0),(797,1001003,'2012-07-20 10:36:46','2012-07-20 10:36:46','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> <em>Working: A Management Tale of Changing Relationships in Changing Times</em> the newest title from CorePurpose Publishing</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">For a review copy of the book or an interview with the author please contact Joan Koerber-Walker, CorePurpose Publishing at 480.921.3933 or jkw@CorePurpose.net\r\n\r\nWhen was the last time you ENJOYED reading a business book?\r\n\r\nSpend a day with the Workings -all three generations – as they explore what it takes to create lasting partnerships in the ever changing world of technology.\r\n\r\nPhoenix, Arizona (August 2, 2004)— Having a great technology is not enough. In today’s world of competing technologies – the company with the best partners in taking a product to market win. But how do you create partnerships that last? Partnerships that take your product and build it into solutions that make customers want to buy?\r\n\r\nIn Working: A Management Tale of Changing Relationships in Changing Times (2004, CorePurpose Publishing, ISBN: 0-9747056-0-8, $19.95), author Joan Koerber-Walker introduces us to the Workings, their family, friends, partners, and co-workers. Everyone has gathered to celebrate the 95th birthday of patriarch and company founder Kyle C. Working. As they come together, they explore change, relationships, and what it takes to build partnerships that last generations.\r\n\r\nUnlike more traditional business books, Working is a story. Fictional characters share their experiences and lessons with the youngest of the Working family, the third Kyle C. Working. Companionable dialogue and repartee between the characters delivers the tale’s messages about the secrets of lasting partnership and long term success.\r\n\r\n“Having spent two decades in the electronic distribution industry, I saw a lot of great products come and go. Some were wildly successful while others faded away” explained author Joan Koerber-Walker. “The companies that succeeded long term understood that making their product accessible took partnerships with a broader network like distribution. At the same time, distributors with staying power understood that to build a lasting partnership, they had to add value to what the manufacturer had to offer. How they did it is what Working is all about.”\r\n\r\nWorking has three key messages:\r\n\r\n1) To build a business that lasts generations you need to recognize opportunity and change. This applies both the to the company and the leaders who steer its course. One of the patriarch’s favorite sayings “when fate throws you a tow rope, grab on and enjoy the ride.” is a theme that recurs throughout the story. Each generation is given the opportunity to take the company in a new direction. In generation one – its creation. For the second generation – its expansion. As we look to the third generation – what new opportunities are on the horizon?\r\n\r\n2) Successful business partnerships are a lot like getting married. You look around for the most attractive partner you can find. In the courting phase, you check each other out to determine the right fit. By the time you make it legal, you are setting expectations, making promises, setting goals. Over the life of your relationship, you learn to work with each other, to compromise, and to adjust so that each person is getting what they need. Like a marriage – lasting business partnerships are personal and they take thought, effort and personal attention to make them work.\r\n\r\n3) We negotiate with people, not companies. Partnerships that last are built through a continuing series of negotiations. Companies don’t negotiate – people do. Traditional styles of win-lose or win-win negotiation tend to focus on the tally sheet between the contracting parties. Working’s message of relationship based negotiations looks at a longer horizon, providing for conflict and compromise but always placing the health of the overall relationship as the highest priority.\r\n\r\nThese are big messages but the best part is they are all wrapped up in one little book. Working is only 88 pages and you can read it cover-to-cover on a short hop from Phoenix to LA. The messages come through the characters as they share their memories and experiences with each other. It’s not just another lesson – it’s a good story. When was the last time you enjoyed reading a business book?\r\n\r\n###\r\n\r\nAbout the Book:\r\n\r\nWorking: A Management Tale of Changing Relationships in Changing Times (2004, CorePurpose Publishing, ISBN: 0-9747056-0-8, $15.95) is available at Amazon.com, Borders.com, and CorePurpose.com or by calling 480.921.3933.\r\n\r\nAbout the Author:\r\n\r\nAs Founder and Executive Director of CorePurpose, Inc., Joan delivers sustainable results by combining the experience, skills and talents within teams to create focused business environments that maximize innovation, growth, profitability and return on investment. With over 20 years of experience in technology distribution, Joan has held a wide range of positions in Management, Marketing, Sales, and Operations. Having a track record for delivering substantial results, she develops and implements solutions to business challenges within smaller, focused organizations and within Fortune 500 multi-national corporations. She was instrumental in the development of Avnet’s ASIC/FPGA business and the launch of Avnet’s first Telesales operation. While directing the Global Supplier Contracts process for Avnet’s three operating groups (Electronics Marketing, Applied Computing and Computer Marketing), Joan worked closely with over 700 technology partners worldwide and is experienced in the challenges and the joys of working in the global business arena from cultural, operational and legal perspectives.\r\n\r\nWith a focus on matching service expectations to operational processes, Joan brings expertise in the area of industry best practices in business strategy, market development, channel design/optimization, and supply chain solutions. An accomplished speaker and member of the National Speakers Association and on the Board of Directors of NSA-Arizona, she has guest lectured at Arizona State University and Texas A&amp;M as well as within the professional community. She is author of Working, and co-author of the first text on electronics distribution, Connecting Resources, A Primer for Electronics Distribution, for use in advanced undergraduate courses and at the graduate level. She is currently working on her next book, Impact - Changing Challenge to Success, scheduled for publication in late 2004.\r\n\r\nJoan holds an MBA from Arizona State University (2000) and a B.A. in Economics from the University of Delaware (1981).\r\n\r\nAbout CorePurpose Publishing:\r\n\r\nHeadquartered in Arizona, CorePurpose Publishing is a division of CorePurpose, Inc., a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose® works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view other offerings from CorePurpose Publishing visit www.CorePurpose.com.\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933 jkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc. © CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Working: A Management Tale of Changing Relationships in Changing Times the newest title from CorePurpose Publishing ','','inherit','closed','open','','777-revision-2','','','2012-07-20 10:36:46','2012-07-20 10:36:46','',777,'http://new.corepurpose.com/777-revision-2/',0,'revision','',0),(798,1001003,'2012-07-20 10:37:55','2012-07-20 10:37:55','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Growth Through Innovation - August 18, 2004 </span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">&nbsp;\r\n<h3>“Innovation is doing something in a NEW way\r\nTo make life BETTER\r\nFor the PEOPLE who matter.”</h3>\r\nPhoenix, Arizona (August 16, 2004)— Noted speaker, author and advisor to business, Joan Koerber-Walker, will present the 12:30 PM session at the Arizona Technology Expo on August 18, 2004. The topic of the presentation – Growth Through Innovation.\r\n\r\nAs the Arizona technology community continues to grow creating a culture of successful innovation will be a key factor in our success. In this session, Ms. Koerber-Walker will explore –\r\n\r\n The difference between invention and innovation\r\n How to create a culture of innovation in your organization\r\n Highlight 3 hot Arizona innovators\r\n\r\n“Having spent two decades in the electronic distribution industry, I saw a lot of great products come and go. Some were wildly successful while others faded away” explained Joan Koerber-Walker. “The companies that succeeded long term understood that invention alone was not enough to create true innovation and business success. In this session, we will explore how to create a culture and environment to foster successful innovation.”\r\n\r\n<strong>About the Insight Arizona Technology Expo:\r\n</strong> The Insight Arizona Technology Expo is a gathering that supports the growth of the Arizona Technology Community by highlighting te strength and breadth of our technology community. The conference is being held Wednesday, August 18, 2004 from 9:00 AM to 4:00 PM at the Phoenix Civic Plaza – Hall D – Admission is free of charge.\r\n\r\n<strong>About the Speaker:</strong>\r\nAs Founder and Executive Director of CorePurpose, Inc., Joan delivers sustainable results by combining the experience, skills and talents within teams to create focused business environments that maximize innovation, growth, profitability and return on investment. With over 20 years of experience in technology distribution, Joan has held a wide range of positions in Management, Marketing, Sales, and Operations. Having a track record for delivering substantial results, she develops and implements solutions to business challenges within smaller, focused organizations and within Fortune 500 multi-national corporations. She was instrumental in the development of Avnet’s ASIC/FPGA business and the launch of Avnet’s first Telesales operation. While directing the Global Supplier Contracts process for Avnet’s three operating groups (Electronics Marketing, Applied Computing and Computer Marketing), Joan worked closely with over 700 technology partners worldwide and is experienced in the challenges and the joys of working in the global business arena from cultural, operational and legal perspectives.\r\n\r\nWith a focus on matching service expectations to operational processes, Joan brings expertise in the area of industry best practices in business strategy, market development, channel design/optimization, and supply chain solutions. An accomplished speaker and member of the National Speakers Association and on the Board of Directors of NSA-Arizona, she has guest lectured at Arizona State University and Texas A&amp;M as well as within the professional community. She is author of Working: a Management Tale of Changing Relationships in Changing Times, and co-author of the first text on electronics distribution, Connecting Resources, A Primer for Electronics Distribution, for use in advanced undergraduate courses and at the graduate level. She is currently working on her next book, Impact - Changing Challenge to Success, scheduled for publication in late 2004.\r\n\r\nJoan holds an MBA from Arizona State University (2000) and a B.A. in Economics from the University of Delaware (1981).\r\n\r\n<strong>About CorePurpose® :</strong>\r\nHeadquartered in Arizona, CorePurpose, Inc., a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose® works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view other offerings from CorePurpose Publishing visit www.CorePurpose.com.\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Growth Through Innovation - August 18, 2004','','inherit','closed','open','','779-revision-2','','','2012-07-20 10:37:55','2012-07-20 10:37:55','',779,'http://new.corepurpose.com/779-revision-2/',0,'revision','',0),(799,1001003,'2012-07-20 10:35:15','2012-07-20 10:35:15','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Focus on Channels: Selling your product or service</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona July 27, 2004--\r\n\r\nCorePurpose, Inc. Announces the Eighth Installment in the acclaimed Ready-Set-Grow Series: <strong> “Focus on Channels: Selling your Product or Service” with Laurie Kane Sellers of Texas A&amp;M University.</strong>\r\n\r\n“In today’s competitive business environment, few companies can afford to reach every customer on their own. Channel Partnerships— direct sales, representatives, distributors, and resellers.- are a great strategy for growing your customer base IF you pick your partners wisely” stated Joan Koerber-Walker, executive director of CorePurpose, Inc. which produces the Ready Set Grow series. “Unfortunately many companies get out of mix and miss out on growth opportunities or pay too much for the ones they have.”\r\n\r\nOn August 17, 2004, Laurie Kane Sellers of Texas A&amp;M University will lead an interactive 4 hour workshop with local business leaders to explore:\r\n\r\n How to choose the right channels for your business\r\n\r\n What it takes to form successful channel partnerships\r\n\r\n And how to keep them energized and productive.\r\n\r\nThe session will be held from 7:30 AM to 12:00 noon at the Business and Industry Institute in downtown Mesa.\r\n\r\nLaurie Kane-Sellers, MA, MBA, is a faculty member at Texas A&amp;M University teaching Electronics Distribution Networks in the Industrial Distribution program in the College of Engineering. She combines twenty years experience at Texas Instruments, Inc in the areas of sales, marketing, management, and operations with her current responsibilities of Education Foundation Director of the National Electronic Distributors Association (NEDA). She is staff co-editor of the Review of the Electronics and Industrial Distribution Industries, the journal focused on advancing the electronic and industrial distribution industries. Holding an M.A. in Speech Communications from Texas Tech University and an MBA from Southern Methodist University (SMU), she is currently pursuing a PhD. in Human Resource Development from Texas A&amp;M University. Her areas of research and publications include Change Theory, Adult Education, Services Models, and the Challenges of Globalization in the Distribution Industry.\r\n\r\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley. The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies. Subscriptions are offered as a series and on a single session basis.\r\n\r\nEach program looks at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n\r\n“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders. It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”\r\n\r\nProgram details and information:\r\n\r\nWhen, Where and How Much? Dates: August 17, 2004 – December 21th, 2004\r\nForums: 3rd Tuesday of every month\r\n“Focus on Channels: Selling Your Product or Service”.\r\nAugust 17, 2004\r\nTime:\r\n7:30 – 8:00 AM – Continental Breakfast\r\n8:00—12:00PM – Forum Session\r\nLocation: Business and Industry Institute\r\nMesa Community College\r\n145 North Centennial Way\r\nMesa, Arizona 85201\r\n\r\nCosts\r\n\r\nSingle Sessions Pricing\r\nIndividual participant: $129 per session\r\nGroups of 3 or more: $117 per person per session\r\nfor the Balance of the Ready/Set/Grow Series\r\n\r\nIndividual participant:\r\n$500.00 for the balance of 2004\r\nGroups of 3 or more: $450.00 per person\r\n\r\nFor more details and registration – visit www.CorePurpose.com\r\n\r\nAbout CorePurpose, Inc.\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933 jkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>',' Focus on Channels: Selling your product or service ','','inherit','closed','open','','773-revision-2','','','2012-07-20 10:35:15','2012-07-20 10:35:15','',773,'http://new.corepurpose.com/773-revision-2/',0,'revision','',0),(800,1001003,'2012-07-15 05:32:03','2012-07-15 05:32:03','<em>CorePurpose, Inc. Announces the Eighth Installment in the acclaimed Ready-Set-Grow Series:  “Focus on Channels:  Selling your Product or Service” with Laurie Kane Sellers of Texas A&amp;M University.<!--more--></em>\r\n<blockquote>“In today’s competitive business environment, few companies can afford to reach every customer on their own.  Channel Partnerships— direct sales, representatives, distributors, and resellers.- are a great strategy for growing your customer base IF you pick your partners wisely” stated Joan Koerber-Walker, executive director of CorePurpose, Inc. which produces the Ready Set Grow series.  “Unfortunately many companies get out of mix and miss out on growth opportunities or pay too much for the ones they have.”</blockquote>\r\nOn August 17, 2004, Laurie Kane Sellers of Texas A&amp;M University will lead an interactive 4 hour workshop with local business leaders to explore:\r\n<ul>\r\n	<li>How to choose the right channels for your business</li>\r\n	<li>What it takes to form successful channel partnerships</li>\r\n	<li>And how to keep them energized and productive.</li>\r\n</ul>\r\nThe session will be held from 7:30 AM to 12:00 noon at the Business and Industry Institute in downtown Mesa.\r\n\r\nLaurie Kane-Sellers, MA, MBA, is a faculty member at Texas A&amp;M University teaching Electronics Distribution Networks in the Industrial Distribution program in the College of Engineering. She combines twenty years experience at Texas Instruments, Inc in the areas of sales, marketing, management, and operations with her current responsibilities of Education Foundation Director of the National Electronic Distributors Association (NEDA). She is staff co-editor of the Review of the Electronics and Industrial Distribution Industries, the journal focused on advancing the electronic and industrial distribution industries. Holding an M.A. in Speech Communications from Texas Tech University and an MBA from Southern Methodist University (SMU), she is currently pursuing a PhD. in Human Resource Development from Texas A&amp;M University. Her areas of research and publications include Change Theory, Adult Education, Services Models, and the Challenges of Globalization in the Distribution Industry.\r\n\r\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley.  The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies.  Subscriptions are offered as a series and on a single session basis.\r\n\r\nEach program looks at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n\r\n“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders.  It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”\r\n\r\n<strong>Program details and information:</strong>\r\n\r\nDates: August 17, 2004  – December 21th, 2004\r\nForums:  3rd Tuesday of every month\r\n“Focus on Channels:  Selling Your Product or Service”.\r\nAugust 17, 2004\r\n\r\nTime:\r\n7:30 – 8:00 AM – Continental Breakfast\r\n\r\n8:00—12:00PM – Forum Session\r\nLocation: Business and Industry Institute\r\nMesa Community College\r\n145 North Centennial Way\r\nMesa, Arizona 85201\r\n\r\n<strong>About CorePurpose, Inc.</strong>\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results.   Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including:  HR, Sales and Marketing, Operations, IT, and Finance.','Focus on Channels: Selling your product or service','','inherit','closed','open','','554-revision-3','','','2012-07-15 05:32:03','2012-07-15 05:32:03','',554,'http://new.corepurpose.com/554-revision-3/',0,'revision','',0),(801,1001003,'2012-07-20 10:28:29','2012-07-20 10:28:29','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"460\" border=\"1\" cellspacing=\"0\" cellpadding=\"5\" align=\"center\">\r\n<tbody>\r\n<tr>\r\n<td>\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Management Seminar - </span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona May 19, 2004-- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the fifth installment in the Ready Set Grow Lecture Series : “Services Strategy: Aligning Around the Customer”.On June 15th, Mary Jo Bitner, PhD, one of the worlds’s leading experts in Services Marketing and strategies to create customer loyalty and employee satisfaction with proven bottom line results, will lead a session for local executives and managers on how to access the key information needed to grow a business. Attendees will be challenged to explore two of Dr. Bitner’s most compelling strategies:\r\n\r\no “The Services Triangle” is all about promises: promises made to customers, promises kept by employees, and promises enabled by internal strategies. Learn how this strategic tool can help you assess your strengths and weaknesses as an organization and serve your customers better than competitors.\r\n\r\no “Service Blueprinting”, another tool, gives you the expertise to map your customer’s experience and develop a visual snapshot of your organization’s services. This snapshot can provide direction for service improvement and service design—all from your customer’s point of view.\r\n\r\n“All businesses are service businesses—whether they recognize it or not” states Bitner, PETsMART Chair in Services Leadership, W. P. Carey School of Business, Arizona State University. “ And the most successful ones have figured out how to align their marketing, operations, and people strategies around the customer. In this session you will learn two valuable tools to help your organization align its strategies around the customer.”\r\n\r\nAs a Professor of Marketing at ASU for the past seventeen years, Mary Jo Bitner is recognized as a leader and pioneer in the field of services marketing worldwide. At ASU she was a founding faculty member of the renowned Center for Services Leadership and has been a leader in its emergence the leading university-based center for the study of services marketing and management. In 2003, Dr. Bitner was awarded the “Career Contributions to the Service Discipline Award” presented by the American Marketing Association. She is co-author of Services Marketing: Integrating Customer Focus Across the Firm (McGraw-Hill, Third Edition, 2003), a leading text in services marketing used at universities across the U.S. and worldwide. Dr. Bitner has worked with numerous businesses including AT&amp;T, Ford Motor Company, Yellow Corporation, Mayo Clinic and RR Donnelley to improve service quality and strategy.\r\n\r\n“Getting and keeping customers is a function of the promises you make and the value and services you deliver” shared Joan Koerber-Walker, executive director and designer of the Ready Set Grow series. “ We are honored to have an expert of Mary Jo’s caliber join us as we keep our promise to bring leading business experts throughout the series.”\r\n\r\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley. The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to these executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies. Subscriptions are offered as a series and on a single session basis.\r\n\r\nEach program looks at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n\r\n“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders. It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”\r\n\r\nProgram details and information:\r\n\r\nWhen, Where and How Much?\r\nDates: June 15th – December 21th, 2004\r\nForums: 3rd Tuesday of every month\r\n\r\n“Services Strategy: Aligning Around the Customer”. June 15, 2004\r\n\r\nTime:\r\n\r\n7:30 – 8:00 AM – Continental Breakfast\r\n\r\n8:00—12:00PM – Forum Session\r\n\r\nLocation:\r\nBusiness and Industry Institute\r\n\r\nMesa Community College\r\n\r\n145 North Centennial Way\r\n\r\nMesa, Arizona 85201\r\n\r\nCosts\r\n\r\nSingle Sessions Pricing\r\nIndividual participant: $129 per session\r\nGroups of 3 or more: $117 per person per session.\r\n\r\nfor the Ready/Set/Grow series\r\nIndividual participant:\r\n$700.00 for the balance of 2004\r\nGroups of 3 or more: $630.00 per person\r\n\r\nFor more details and registration –\r\nvisit www.CorePurpose.com\r\n\r\nAbout CorePurpose, Inc.\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n\r\nCorePurpose® is a registered service mark of CorePurpose, Inc.\r\n\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n&nbsp;','Management Seminar - ','','inherit','closed','open','','762-revision-4','','','2012-07-20 10:28:29','2012-07-20 10:28:29','',762,'http://new.corepurpose.com/762-revision-4/',0,'revision','',0),(802,1001003,'2012-07-20 10:29:58','2012-07-20 10:29:58','&nbsp;\r\n\r\n<span style=\"color: #666699; font-size: medium;\"><strong>What\'s New</strong></span>\r\nArticles, News, Announcements\r\n\r\n&nbsp;\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"3\">\r\n<div align=\"center\"><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\"><strong><span style=\"text-decoration: underline;\"> Secrets to Great Companies Revealed</span></strong></span></div></td>\r\n</tr>\r\n<tr>\r\n<td width=\"20\" height=\"34\"></td>\r\n<td colspan=\"2\" width=\"96%\">\r\n<table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\r\n<tbody>\r\n<tr>\r\n<td colspan=\"2\" valign=\"top\">Phoenix, Arizona -- CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced that CorePurpose, Inc. founder Joan Koerber-Walker will present the popular Focusing on Success program at ASBA on July 14, 2004. The program is offered as part of the Arizona Small Business Association’s Wednesday morning lecture series.Focusing on Success: Optimizing Business Potential is a two hour program designed to help businesses focus resources on the high impact areas that will help them grow. Participants are challenged to re-examine:\r\n\r\n WHY they are in business and where their greatest opportunities for success lie.\r\n\r\n What are the Secrets of Great Companies?\r\n\r\n How do leaders inspire their teams to greatness?\r\n\r\n How to create and keep enthusiastic customers AND what it means to your business.\r\n\r\n“Taking time out to assess where you are and what you need to do to grow your business is a key element to every successful company’s strategy” stated Tom Fraker, ASBA executive director. “We are always looking for ways to help our members grow their businesses. This program will do just that.”\r\n\r\nAs founder and executive director of CorePurpose, Inc., Joan Koerber-Walker helps companies in Arizona and around the world to get from where they are to where they want to be. During her career, Joan has held management and executive positions in sales, marketing, engineering management, global supplier contracts and corporate strategy at a Fortune 300 company before breaking out to form and lead her own organization. An accomplished speaker and member of the National Speakers Association, she has guest lectured at Arizona State University and Texas A&amp;M as well as within the professional community. Her books include Working – an allegory, and co-author of an upcoming text on electronics distribution, Connecting Resources, A Primer for Electronics Distribution, for use in advanced undergraduate courses and at the graduate level. She is currently working on her next book, Impact - Changing Challenge to Success, scheduled for publication in 2004. Joan holds an MBA from Arizona State University (2000) and a B.A. in Economics from the University of Delaware (1981).\r\n\r\nProgram details and information:\r\n\r\n<span style=\"text-decoration: underline;\">When, Where and How Much?</span>\r\n\r\nDates: Wednesday July 14, 2004\r\n\r\nTime: 8:00—10:00 AM\r\n\r\nLocation: ASBA\r\n\r\n4130 East Van Buren Street, Ste. 150\r\nPhoenix, AZ 85008\r\n\r\nCost: ASBA Members - no charge\r\nNonMembers - $20.00\r\n\r\nFor more details and registration – visit www.asba.com or email rsvp@asba.com\r\n\r\n<span style=\"text-decoration: underline;\"> About CorePurpose, Inc. </span>\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.corepurpose.com.\r\n\r\nCONTACT: CorePurpose, Inc.\r\nJoan Koerber-Walker, 480/921-3933\r\njkw@corepurpose.net\r\n© CorePurpose, Inc.</td>\r\n<td valign=\"top\" width=\"7%\"></td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n</td>\r\n</tr>\r\n</tbody>\r\n</table>\r\n<p align=\"center\"><strong><span style=\"font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;\">For article reprints, Please visit our <a href=\"http://corepurpose.net/contact.html\">contact page</a>\r\nand include the name of the article desired.</span></strong></p>','Secrets to Great Companies Revealed ','','inherit','closed','open','','767-revision-3','','','2012-07-20 10:29:58','2012-07-20 10:29:58','',767,'http://new.corepurpose.com/767-revision-3/',0,'revision','',0),(803,1001003,'2012-07-15 05:32:28','2012-07-15 05:32:28','<em>CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the fifth installment in the Ready Set Grow Lecture Series : “Services Strategy: Aligning Around the Customer”.</em><!--more-->\r\n\r\nOn June 15th, Mary Jo Bitner, PhD, one of the worlds’s leading experts in Services Marketing and strategies to create customer loyalty and employee satisfaction with proven bottom line results, will lead a session for local executives and managers on how to access the key information needed to grow a business.  Attendees will be challenged to explore two of Dr. Bitner’s most compelling strategies:\r\n<ul>\r\n	<li>“The Services Triangle” is all about promises:  promises made to customers, promises kept by employees, and promises enabled by internal strategies.  Learn how this strategic tool can help you assess your strengths and weaknesses as an organization and serve your customers better than competitors.</li>\r\n	<li>“Service Blueprinting”, another tool, gives you the expertise to map your customer’s experience and develop a visual snapshot of your organization’s services.  This snapshot can provide direction for service improvement and service design—all from your customer’s point of view.</li>\r\n</ul>\r\n<blockquote>“All businesses are service businesses—whether they recognize it or not” states Bitner, PETsMART Chair in Services Leadership, W. P. Carey School of Business, Arizona State University.  “ And the most successful ones have figured out how to align their marketing, operations, and people strategies around the customer.  In this session you will learn two valuable tools to help your organization align its strategies around the customer.”</blockquote>\r\n<img class=\"alignleft\" style=\"margin: 10px;\" title=\"Mary Jo Bitner. PhD\" src=\"http://managementink.files.wordpress.com/2011/11/mary-jo-bitner-cropped.jpg\" alt=\"\" width=\"147\" height=\"176\" />As a Professor of Marketing at ASU for the past seventeen years, Mary Jo Bitner is recognized as a leader and pioneer in the field of services marketing worldwide.  At ASU she was a founding faculty member of the renowned Center for Services Leadership and has been a leader in its emergence the leading university-based center for the study of services marketing and management.  In 2003, Dr. Bitner was awarded the “Career Contributions to the Service Discipline Award” presented by the American Marketing Association.  She is co-author of Services Marketing: Integrating Customer Focus Across the Firm (McGraw-Hill, Third Edition, 2003), a leading text in services marketing used at universities across the U.S. and worldwide.  Dr. Bitner has worked with numerous businesses including AT&amp;T, Ford Motor Company, Yellow Corporation, Mayo Clinic and RR Donnelley to improve service quality and strategy.\r\n<blockquote>“Getting and keeping customers is a function of the promises you make and the value and services you deliver” shared Joan Koerber-Walker, executive director and designer of the Ready Set Grow series. “ We are honored to have an expert of Mary Jo’s caliber join us as we keep our promise to bring leading business experts throughout the series.”</blockquote>\r\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley.  The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to these executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies.  Subscriptions are offered as a series and on a single session basis.\r\n\r\nEach program looks at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n<blockquote>“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders.  It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”</blockquote>\r\nProgram details and information:\r\n\r\n<strong>When, Where and How Much?</strong>\r\nDates: June 15th  – December 21th, 2004\r\nForums:  3rd Tuesday of every month\r\n\r\n“Services Strategy:  Aligning Around the Customer”. June 15, 2004\r\n\r\nTime:\r\n7:30 – 8:00 AM – Continental Breakfast\r\n\r\n8:00—12:00PM – Forum Session\r\n\r\nLocation:\r\nBusiness and Industry Institute\r\nMesa Community College\r\n145 North Centennial Way\r\nMesa, Arizona 85201\r\n\r\n<strong>About CorePurpose, Inc.</strong>\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results.   Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including:  HR, Sales and Marketing, Operations, IT, and Finance.','Ready Set Grow Executive Session Focuses on Service','','inherit','closed','open','','546-revision-3','','','2012-07-15 05:32:28','2012-07-15 05:32:28','',546,'http://new.corepurpose.com/546-revision-3/',0,'revision','',0),(804,1001003,'2012-07-20 10:57:58','2012-07-20 10:57:58','<em>CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the fifth installment in the Ready Set Grow Lecture Series : “Services Strategy: Aligning Around the Customer”.</em><!--more-->\r\n\r\nOn June 15th, Mary Jo Bitner, PhD, one of the worlds’s leading experts in Services Marketing and strategies to create customer loyalty and employee satisfaction with proven bottom line results, will lead a session for local executives and managers on how to access the key information needed to grow a business.  Attendees will be challenged to explore two of Dr. Bitner’s most compelling strategies:\r\n<ul>\r\n	<li>“The Services Triangle” is all about promises:  promises made to customers, promises kept by employees, and promises enabled by internal strategies.  Learn how this strategic tool can help you assess your strengths and weaknesses as an organization and serve your customers better than competitors.</li>\r\n	<li>“Service Blueprinting”, another tool, gives you the expertise to map your customer’s experience and develop a visual snapshot of your organization’s services.  This snapshot can provide direction for service improvement and service design—all from your customer’s point of view.</li>\r\n</ul>\r\n<blockquote>“All businesses are service businesses—whether they recognize it or not” states Bitner, PETsMART Chair in Services Leadership, W. P. Carey School of Business, Arizona State University.  “ And the most successful ones have figured out how to align their marketing, operations, and people strategies around the customer.  In this session you will learn two valuable tools to help your organization align its strategies around the customer.”</blockquote>\r\n<img class=\"alignleft\" style=\"margin: 10px;\" title=\"Mary Jo Bitner. PhD\" src=\"http://managementink.files.wordpress.com/2011/11/mary-jo-bitner-cropped.jpg\" alt=\"\" width=\"147\" height=\"176\" />As a Professor of Marketing at ASU for the past seventeen years, Mary Jo Bitner is recognized as a leader and pioneer in the field of services marketing worldwide.  At ASU she was a founding faculty member of the renowned Center for Services Leadership and has been a leader in its emergence the leading university-based center for the study of services marketing and management.  In 2003, Dr. Bitner was awarded the “Career Contributions to the Service Discipline Award” presented by the American Marketing Association.  She is co-author of Services Marketing: Integrating Customer Focus Across the Firm (McGraw-Hill, Third Edition, 2003), a leading text in services marketing used at universities across the U.S. and worldwide.  Dr. Bitner has worked with numerous businesses including AT&amp;T, Ford Motor Company, Yellow Corporation, Mayo Clinic and RR Donnelley to improve service quality and strategy.\r\n<blockquote>“Getting and keeping customers is a function of the promises you make and the value and services you deliver” shared Joan Koerber-Walker, executive director and designer of the Ready Set Grow series. “ We are honored to have an expert of Mary Jo’s caliber join us as we keep our promise to bring leading business experts throughout the series.”</blockquote>\r\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley.  The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to these executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies.  Subscriptions are offered as a series and on a single session basis.\r\n\r\nEach program looks at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\r\n\r\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\r\n<blockquote>“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders.  It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”</blockquote>\r\nProgram details and information:\r\n\r\n<strong>When, Where and How Much?</strong>\r\nDates: June 15th  – December 21th, 2004\r\nForums:  3rd Tuesday of every month\r\n\r\n“Services Strategy:  Aligning Around the Customer”. June 15, 2004\r\n\r\nTime:\r\n7:30 – 8:00 AM – Continental Breakfast\r\n\r\n8:00—12:00PM – Forum Session\r\n\r\nLocation:\r\nBusiness and Industry Institute\r\nMesa Community College\r\n145 North Centennial Way\r\nMesa, Arizona 85201\r\n\r\n<strong>About CorePurpose, Inc.</strong>\r\n\r\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results.   Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including:  HR, Sales and Marketing, Operations, IT, and Finance.','Ready Set Grow Executive Session Focuses on Service','','inherit','closed','open','','546-revision-4','','','2012-07-20 10:57:58','2012-07-20 10:57:58','',546,'http://new.corepurpose.com/546-revision-4/',0,'revision','',0),(805,1001003,'2012-07-20 10:59:52','2012-07-20 10:59:52','<em>CorePurpose, Inc., a management consulting, software and outsourced solutions provider, today announced the fifth installment in the Ready Set Grow Lecture Series : “Services Strategy: Aligning Around the Customer”.</em><!--more-->\n\nOn June 15th, Mary Jo Bitner, PhD, one of the worlds’s leading experts in Services Marketing and strategies to create customer loyalty and employee satisfaction with proven bottom line results, will lead a session for local executives and managers on how to access the key information needed to grow a business.  Attendees will be challenged to explore two of Dr. Bitner’s most compelling strategies:\n<ul>\n	<li>“The Services Triangle” is all about promises:  promises made to customers, promises kept by employees, and promises enabled by internal strategies.  Learn how this strategic tool can help you assess your strengths and weaknesses as an organization and serve your customers better than competitors.</li>\n	<li>“Service Blueprinting”, another tool, gives you the expertise to map your customer’s experience and develop a visual snapshot of your organization’s services.  This snapshot can provide direction for service improvement and service design—all from your customer’s point of view.</li>\n</ul>\n<blockquote>“All businesses are service businesses—whether they recognize it or not” states Bitner, PETsMART Chair in Services Leadership, W. P. Carey School of Business, Arizona State University.  “ And the most successful ones have figured out how to align their marketing, operations, and people strategies around the customer.  In this session you will learn two valuable tools to help your organization align its strategies around the customer.”</blockquote>\n<img class=\"alignleft\" style=\"margin: 10px;\" title=\"Mary Jo Bitner. PhD\" src=\"http://managementink.files.wordpress.com/2011/11/mary-jo-bitner-cropped.jpg\" alt=\"\" width=\"147\" height=\"176\" />As a Professor of Marketing at ASU for the past seventeen years, Mary Jo Bitner is recognized as a leader and pioneer in the field of services marketing worldwide.  At ASU she was a founding faculty member of the renowned Center for Services Leadership and has been a leader in its emergence the leading university-based center for the study of services marketing and management.  In 2003, Dr. Bitner was awarded the “Career Contributions to the Service Discipline Award” presented by the American Marketing Association.  She is co-author of Services Marketing: Integrating Customer Focus Across the Firm (McGraw-Hill, Third Edition, 2003), a leading text in services marketing used at universities across the U.S. and worldwide.  Dr. Bitner has worked with numerous businesses including AT&amp;T, Ford Motor Company, Yellow Corporation, Mayo Clinic and RR Donnelley to improve service quality and strategy.\n<blockquote>“Getting and keeping customers is a function of the promises you make and the value and services you deliver” shared Joan Koerber-Walker, executive director and designer of the Ready Set Grow series. “ We are honored to have an expert of Mary Jo’s caliber join us as we keep our promise to bring leading business experts throughout the series.”</blockquote>\nReady Set Grow, is a 12 month program bringing 12 nationally known business growth experts to the valley.  The series continues throughout 2004 and is held the third Tuesday morning of the month. Attendees will have the opportunity to listen to these executive experts share insights and then participate in workshops designed to apply the same concepts to their own companies.  Subscriptions are offered as a series and on a single session basis.\n\nEach program looks at a different facet of business growth strategy ranging from strategic execution to product design, customer focus and service, operations, sales, and globalization.\n\nThe program has gained support from a number of business and community sponsors including The Business Journal, the Arizona Technology Council, AZ SNAP, ASBA, The Downtown Phoenix Partnership – Copper Square, and The Business and Industry Institute at Mesa Community College.\n<blockquote>“Workforce development is key to Arizona’s economic recovery”, said Koerber-Walker. “Ready Set Grow is designed to support workforce development at multiple levels in an organization from senior leadership to the organizations key managers and next generation leaders.  It is an opportunity for employees to step up and become part of the solution and an opportunity for employers to energize and endorse key team members through investing in their professional development.”</blockquote>\nProgram details and information:\n\n<strong>When, Where and How Much?</strong>\nDates: June 15th  – December 21th, 2004\nForums:  3rd Tuesday of every month\n\n“Services Strategy:  Aligning Around the Customer”. June 15, 2004\n\nTime:\n7:30 – 8:00 AM – Continental Breakfast\n\n8:00—12:00PM – Forum Session\n\nLocation:\nBusiness and Industry Institute\nMesa Community College\n145 North Centennial Way\nMesa, Arizona 85201\n\n<strong>About CorePurpose, Inc.</strong>\n\nHeadquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results.   Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including:  HR, Sales and Marketing, Operations, IT, and Finance.','Ready Set Grow Executive Session Focuses on Service','','inherit','closed','open','','546-autosave','','','2012-07-20 10:59:52','2012-07-20 10:59:52','',546,'http://new.corepurpose.com/546-autosave/',0,'revision','',0),(806,1001003,'2012-07-20 08:37:57','2012-07-20 08:37:57','','Auto Draft','','inherit','closed','open','','730-revision','','','2012-07-20 08:37:57','2012-07-20 08:37:57','',730,'http://new.corepurpose.com/730-revision/',0,'revision','',0),(807,1001003,'2012-07-20 12:08:10','2012-07-20 12:08:10','',' The Business of Innovation March 22, 2005   	  March 22nd event explores the Business of Innovation.  Phoenix, Arizona, March 8, 2005 – CorePurpose, Inc, and the W.P. Carey School of Business at Arizona State University today announced that noted entrepreneur and business advisor, Joan Koerber-Walker, will present on The Business of Innovation, March 22, 2005 at 6:00PM at the ASU Karsten Golf Course.  The event is a continuation of the Link and Learn series sponsored by the W.P. Carey MBA Alumni Council. Each event features thought leaders sharing their expertise in key areas of interest to the valley’s business and alumni communities.  Intrapreneurs/Entrepreneurs: The Business of Innovation will feature Joan Koerber-Walker, executive director and founder of CorePurpose, Inc. The Phoenix, Arizona based company specializes in helping organizations grow with innovative business and resource strategies. Ms. Koerber-Walker has spent her career taking businesses in new directions. As a corporate executive, she launched new processes and programs around the world for a rapidly growing Fortune 500 company before setting out to launch her own company – CorePurpose, Inc. – in 2002. “Whether you are an intrapreneur or entrepreneur is a matter of geography” shared Koerber-Walker. “You may be in part of of a company or launching your own – “preneurs” manage the business of innovation.” Highlights of the presentation include:  • Finding your Focus  • Finding the “-preneur” inside of you  • Creating a culture of innovation  • Connecting the dots.  About the speaker  An author, speaker and life long intrapreneur/entrepreneur, Joan Koerber-Walker is passionate about finding innovative ways to help companies grow. CorePurpose, the company she founded in 2002 was recognized in 2003 by the Arizona Technology Council as one of the most innovative new companies in Arizona. In 2004, Ms. Koerber-Walker was named one of the top women entrepreneur’s in the country as a national finalist for the Stevie – considered the “Oscar” for Women Entrepreneurs. In addition to her activities as CEO of CorePurpose, she serves on advisory boards at Arizona State University, Texas A&M, Parenting Arizona and on the Board of Directors of the Arizona Technology Council and the National Speakers Association- Arizona chapter. She was awarded a BA in Economics from the University of Delaware, and an MBA (2000) from Arizona State University.  Program details and information:  When, Where and How Much? Date: March 22, 2005 Time: 6:00 PM Reception and networking 6:30 PM – 8:00PM – Presentation Location:  ASU Karsten Golf Course 1125 E Rio Salado Parkway, Tempe, AZ 85281  Open to the public – Free of Charge  Registration:  W.P. Carey Alumni can register at online at https://wpcarey.asu.edu/alumnicommunity/EventsReunions/index.cfm  Members of the business community may register by sending an email confirmation to wpcareyalumni.mba@asu.edu.  About CorePurpose, Inc.  Headquartered in Arizona, CorePurpose, Inc., is a consulting and solutions company specializing in focusing companies for greater success through high impact activities that link directly to results. Together with members of the CoreAllianceSM, CorePurpose, Inc. works with companies and organizations to align internal resources to their areas focus while offering resources for mentoring, implementation and outsourcing in non-core areas or areas where additional support is required including: HR, Sales and Marketing, Operations, IT, and Finance. For more information about CorePurpose, Inc., and to view the listing and experience of CoreAlliance Members visit: www.CorePurpose.com.  CONTACT: CorePurpose, Inc. Joan Koerber-Walker, 480/921-3933 jkw@corepurpose.net 	   For article reprints, Please visit our contact page and include the name of the article desired.','','inherit','closed','open','','730-revision-2','','','2012-07-20 12:08:10','2012-07-20 12:08:10','',730,'http://new.corepurpose.com/730-revision-2/',0,'revision','',0),(808,1001003,'2005-06-01 11:12:02','2005-06-01 11:12:02','A Time for Growth An interview with Ahwatukee “-preneur” Joan Koerber-Walker  It’s spring in the valley – a time for new growth, more green, and lots of activities as we get ready for our famous Arizona Summers. It’s also the favorite time of year for a valley entrepreneur who is passionate about helping companies and organizations grow.  A nationally recognized innovator and entrepreneur, Joan Koerber-Walker launched CorePurpose, Inc., in July of 2002, after a 20 year career with Avnet, Inc. CorePurpose has a simple mission – providing services and solutions that build business. Through its three divisions, Publishing, Consulting, and the CoreAlliance™, CorePurpose works with companies in and out of Arizona to assess - where they are today -where they want to be tomorrow – and most importantly helping them get there.  In addition to her roles as a CEO and advisor to businesses in the valley and around the world, Joan is an author, speaker and active member of the Arizona community, sharing her expertise with many valley organizations including the W.P. Carey School of Business at ASU, the Arizona Technology Council, the National Speakers Association, and Parenting Arizona, a statewide services agency with a mission of strengthening families and preventing child abuse. In the following interview, Joan shares some of her best secrets for growth with Ahwatukee Monthly.  AM: More and more Ahwatukee residents are starting or running their own businesses – why do you think that is?  JKW: There are a number of factors driving a change in how many of us view work today. In the last five years, many workers left traditional jobs in corporations and explored new alternatives. In some cases, what they found was more rewarding than their former jobs and they will not be going back to the corporate world again. They have opened consulting practices, restaurants, retail establishments and on-line businesses to name a few. Many people, from the Ahwatukee area, have shared their enthusiasm with me for their new businesses or business ideas. Additionally, population demographics are changing. In 2010, over one half of the world population will be over 50 years old and the average life expectance in the U.S. will be approaching 100! People will be healthier, more active, and less likely to retire, but will want the flexibility of non traditional jobs. A new entrepreneurial or self employed life style is very attractive to many of the people embarking on their ‘second 50 years’. Many Ahwatukee residents have the resources and key factors for starting or growing a business - education, talent, experience, and the drive to create something new and different. Our corner of the valley is a great place to put these advantages to work and grow a business.  AM: You call yourself a “-preneur” instead of an entrepreneur. Why is that?  JKW: An entrepreneur is someone who organizes, operates, and assumes the risk for turning an idea into a business venture while an intrapreneur is a person who does the same thing within a large corporation. In both cases, you take direct responsibility for turning an idea into a profitable organization or finished product through assertive risk-taking and innovation. The prefix before the “-preneur” simply shows where you are in the organization when you are driving change and growth. When I am at the helm of my own company – I am an entrepreneur. When working with clients – they have the ultimate responsibility and my job is to help them as the entrepreneur or intrapreneur. I like to think that as a “-preneur” you can make things happen – no matter what the structure of the organization you are in.  AM: When you speak to audiences and in your CD’s, you focus a lot on the purpose and values of an organization. Why is that so key to growth?  JKW: Defining the core purpose of an organization is actually the process of centering in on what you really care about – what you are really good at – and in the area where these activities come together - what you can do that creates a degree of value that people will pay you for. This is your core purpose or the primary reason that you are in business. If all of your strategy, goals and activities are focused only on what satisfies each of these three criteria, there is a much higher probability for success. Conversely, activities that do not fall in these areas are opportunities for outsourcing or partnerships. The basic premise is to do what you do best and for the rest – partner with whoever is best at it. This defines WHAT you do as a company. The next key factor is HOW you will accomplish it. This is where values come into play. An organization’s values define how they do things. We always talk about how a company does something but the reality is that it’s the people inside that make things happen. People’s values determine how they do things. How they act. How hard they work. How creative they will be. If you can match the values of your organization to the values of the people who are in it (or come into it), you’ve got a winner. When people share the same values, they don’t have to be motivated. They already are motivated. They find new ways of doing things. They focus on the customers. They make things happen because they believe in what they are doing.  AM: What do you think are the most important things a company should look at as they are getting ready to grow?  JKW: Probably the most important factor is to be sure that the growth fits in with your core purpose and values. Very often we see an opportunity to grow and we jump into it before we take the time to fully evaluate what it means to our business in the long term. Growth for growth’s sake can be very dangerous. Companies that grow too fast can lose their focus, confuse their employees or adversely affect the quality their customers have come to expect. In the most extreme cases they can even run out of cash and without cash everything stops. Here are a couple of questions every company should ask themselves as they mover towards growth:  1. Does the new product, location or service fit into what we have defined as our core purpose?  2. Do we have the operational and financial resources to support the levels of quality and service our customers have come to expect from us?  3. What should we be measuring each step of the way through the growth process to ensure we are continuing to move in the right direction?  4. Who are the partners we work with who can help us with this growth and how can they help us? What are they best at?  AM: You are active in the community and donate a lot of time – why do you think that is so important?  JKW: Seeing something grow and fulfill its potential is a real motivator for me. Over the last decade there are few places in the United States that have experienced more growth than Arizona. We have new businesses, new schools, and explosion of people all bringing their new ideas, challenges, and the creativity to meet them. But to sustain that growth we need more infrastructure and services to support the foundation of the community we are building within. In the early days of our state, the pioneers bonded together and helped to build that foundation. Today there are many valley organizations and volunteers who are coming together to support us all.  In the same way we build our businesses, I believe each of us has a responsibility to focus in on what we are passionate about and then use the skills we are best at to lay a strong foundation for growth in our community. My professional passion is innovation and new technologies so the Arizona Technology Council was a great place for me to get involved. My personal passion is families and children so I volunteer my time to support Parenting Arizona, a statewide organization that prevents child abuse and neglect by helping parents develop better parenting skills. Since my strengths lie in the areas of gathering information and connecting people, I combine my passions and my strengths in ways that can make a difference in our community and when we accomplish something – it’s a great feeling.  AM: On top of all your community and business activities, you are also a wife and mother of two teenagers. How do you keep it all in balance?  JKW: I wish I could say that everything is in perfect balance. But my family would probably fall off their chairs laughing when they read this article. The reality is that I get wrapped up in what I am doing and sometimes I need a reminder of what is really important. I have a great husband and two wonderful son. When I go too far one way or another they reel me back in. In the end, what we accomplish in business and the community is important – but our relationships with family and friends are the true legacy that each of us leaves.  AM: What is your best advice for someone who is thinking about starting a new business?  JKW: Find something you can get really excited about. Starting any new business is hard work and few pay off right away. You need to really care about what you are doing. It keeps you energized and enthusiastic when things get tough. Once your business is established, use your passion, your purpose, and your values as a guide. Find employees and partners that share your passions and values. Together you can’t help but grow!\r\n\r\nFor article reprints, Please visit our contact page and include the name of the article desired.',' An Interview with CorePurpose founder, Joan Koerber-Walker','','publish','closed','closed','','an-interview-with-corepurpose-founder-joan-koerber-walker-a-time-for-growth-an-interview-with-ahwatukee-preneur-joan-koerber-walker-its-spring-in-the-valley','','','2013-05-12 00:42:51','2013-05-12 00:42:51','',0,'http://new.corepurpose.com/?p=808',0,'post','',0),(809,1001003,'2012-07-20 12:09:43','2012-07-20 12:09:43','','Auto Draft','','inherit','closed','open','','808-revision','','','2012-07-20 12:09:43','2012-07-20 12:09:43','',808,'http://new.corepurpose.com/808-revision/',0,'revision','',0),